One of the best aspects about being part of YTB are the friendships I’ve been able to form over the years. I’ve never been with a company with more quality leadership than with YTB.

One of those at the very top of my list is Andy Cauthen.

In my humble opinion, Andy missed his true calling. He should have been a comedian. He’s one of the funniest, most witty men I’ve ever met. I once asked him why he never pursued comedy as a carrier. He responded that he has a severe phobia about being in front of people, and his parents demanded that he get a “real job”. I can promise you, if he did pursue comedy, he’d be one of the highest paid comedians to date. Through our years of phone conversations and e-mail correspondence there have been far too many rolling on the floor laughing moments to mention.

Our witty exchanges over the years made our correspondence not only memorable but incredibly entertaining and I can’t think of another person I enjoyed communicated with more than Andy.

Andy’s other key attribute is his attention to detail. I’ve never seen anyone who’s more organized. He’s constantly taking notes and if he doesn’t have the information himself, he knows exactly where to access it. Up until this past year, YTB’s conventions were directed and organized exclusively by Andy. Coordinating something like YTB’s conventions requires a very special dedication and skill. He was perfectly suited with those traits and it wasn’t until last year’s Convention that Andy found someone “worthy” of being charged with its undertaking.

Most importantly for me however, Andy is a trusted friend. Because of our friendship, I’ve been privileged to gain insight on our company that not many people have. You see, like so many of you, Andy (as well as others at the Home Office) is a fan of this blog and our newsletter. Hundreds of new subscribers came into our database due to Andy’s recommendation, and because of his blessing, I’ve been able to gain insight from key people to ensure both timeliness and accuracy when writing about our company.

That’s why this article is bitter sweet for me. For reasons I’m not going to go into completely, I knew yesterday was inevitable. Andy is very much like our Directors in the sense that he had been flooded with offers and courted by other companies. Someone like Andy (or our Directors) is a HUGE feather in the cap of another company. They’re proven Leaders who get incredible offers from all sorts of companies. A longtime friend finally had an offer that he couldn’t pass up. It not only returns him to his home State, but it moves him closer to his family and his mother and father who are getting up there. I admire and respect that his family was a big part of his decision.

While our company has lost a great Leader, I couldn’t be happier for Andy personally. It’s a quality move for both him and his wonderful wife who’ve I’ve also come to know through the years. During both a private conversation with Andy, and during a company call yesterday afternoon there’s an inner peace I can feel in Andy that this is the right move for him and Kathy.

But don’t take my word for it. You’ll be able to see and judge for yourself on this week’s Saturday Morning Leadership Show.

One of Andy’s other attributes is honesty. I can’t think of a better way to get the truth than being able to see and hear Andy speak about his decision and this move from him personally.  From what I hear, Andy taped a very powerful and emotional show done yesterday afternoon with Scott Tomer. Andy is extremely concerned about how this move will be misconstrued and manipulated by those who get their panties bunched up over anything YTB does. Andy asked, and to Scott’s credit, he was granted an opportunity to speak with those he cares most about (the YTB field) so we have a true understanding about his choice and decision – not some emotional bantering that creates questions and uncertainty that I’m certain you’ll find elsewhere on the internet.

Andy’s well aware of the drama created by those who can’t seem to find anything better to do with their time. He also knows how skilled critics are at manipulating, misleading and twisting anything YTB does way out of proportion. Because both Andy and I have come to enjoy how easily distracted these critics can get, consuming their own valuable time, the decision was made to make this video a private communication between our Executives and the field. The only ones who matter or are worthy of getting any type of real answer.

So to the critics, yes, we know it’s probably going to annoy and upset you that your “demands” for answers won’t be heard or answered. All you’ll get is some Press Release to gnaw on that really won’t say much other than we’re sad to see Andy go, but wish him well in his future endeavors. Frankly – that’s about all you arrogant bunch of babies deserve. (Although, most have gained unethical and unauthorized access to just about every aspect of YTB to feed their uncontrolled obsession.)

To the YTB and ZamZuu field. You’ll have a chance to hear from Andy directly, and you have earned the respect of our former President and COO who admires and respects you. Log into you back office for a link to Andy’s message in the next day or two. You’ll hear directly from him concerning his decision. You can’t ask for much better than that.

In closing, I’d like to leave you with one of my favorite pieces Andy has ever done. He absolutely hates this video and claims it’s his goofy twin “Randy”. For me, it highlights a spirit that I think most of us forget all too often. One, enjoy what you do. There is nothing like turning your passion into a profession to make you happy. And two, don’t take yourself too seriously. If you can’t poke fun at yourself every once in a while, you’re not all the confident about who you are and what you do.

And Andy, like it or not, this is how I’ll always remember your tenure with us at YTB. ;-P

Love ya Buddy!

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In case your wondering…no you didn’t miss some secret National Convention – Funshine – or some special Birthday Bash this week with YTB. With all the news in the past week, you’d think that there should have been something to get everyone together to celebrate what’s been going on.

Think about it…last Friday we release the new Group Cruise Page with Convergentware and posted a 10Q profit. Tuesday, the company hosted another Carnival Sail-a-thon and tied the Facebook phenomenon into the mix for a very cool and creative way to promote the best vacation money could buy.

Then yesterday, the company rolled out a wish list if you will. A small group of enhancements and improvements that those of us out in the field wanted to see to streamline prospecting and provide information in various departments and topics.

To end the week long list of promotions, enhancements and upgrades we come back to a topic that has been on the mind of many for quite some time.

It’s been over a year now since we first heard about YTB contemplating a franchise model. Soon after, California slapped a $25 million lawsuit with claims of some “gigantic pyramid scheme” in with it the day before the 2008 National Convention. I’ve heard rumor that the franchise announcement was nothing more than a “ploy” to stop the impending litigation which also produced a stance from the same clowns that it would never happen. By the time a settlement was reached (something else clowns never said would happen.) the court documentation that came out verified that a franchise model was required in California because in their eyes YTB was operating an on-line travel agency franchise without registering as one.

“Defendants have operated an on-line travel agency franchise without having registered as a franchise with the California Department of Corporations, in violation of California Corporations Code Section 31005 et seq.;”

By the way, I have no knowledge of any other company ever being accused of being both a pyramid scheme AND franchise at the same time – but leave it to California to be the first to do something like this. ;-P

So, we’ve been hearing about YTB implementing a franchise model for quite some time, and for months the home office has been preparing documents, manuals, and registrations for this new development.

Today, it’s time to take one more step towards making franchise a reality.

Starting today, November 13, 2009, there will be a link to a franchise seller disclosure form in your Rep Back Office. All Reps have to do is log in, answer a few questions, and submit the form. Once YTB officially implements franchise next year, (a little more that a month and a half away) we will be ahead of the game. (And yes, I intend on registering.)

The link will only be active for a limited time. And, you won’t want to miss out on your opportunity to be one of the first to officially register as a franchise seller with YTB.

PLEASE NOTE: All Canadian Reps who might sell a franchise in the United States should fill out this form in their Back Office. Once YTB implements the franchise model in the United States, only registered franchise sellers will be able to market the YTB Affiliate opportunity.

One last clarification – you’ll only be able to register for this document from the YTB Marketing side of the business. You will not find it from the Travel Portal. Remember Reps sell Internet Business Centers – and Travel Agents sell travel. They are two separate opportunities and models.

Wait – you already knew that didn’t you? Sorry – as you were.

Actually – log into you back office and get yourself registered…

Nice job, once again YTB! Thanks for all the info and opportunity to show folks that you’re not only still around, but have plans to be around for a long – long time. It’s been an awesome week.

Got to run…there’s a newsletter to produce with a ton of new content.

C-ya!

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If you’re not part of our newsletter, you need to stick close this week. I know it’s been kind of slow – but things are starting to heat up a bit up in the Home Office and you need to be aware of the upgrades, advancements, and promotions that are going on – particularly this week. Those that plug in will be able to take advantage of the opportunities that present themselves. (Take a look at Friday’s post and the new Group Cruise Page to get a taste of what I’m talking about.)

Also released late Friday was YTB’s 10Q for the 3rd Quarter. What most investors want to see is how a company responds to it’s current conditions. I’m happy to report that YTB has responded with a small but important profit for the 3rd Quarter and an increase in net income by 26%. I want to advise you that what we saw from Friday’s upgrade and the Group Cruise page, and the the announcements coming up later this week are a direct result of available cash on hand that YTB invested back into the company in previous quarters. While critics were predicting bankruptcy, the Founders and Executives of YTB have been laying the foundation of what we will be seeing in the weeks and months to come.

What most people don’t realize (or refuse to acknowledge) is that YTB operates off of working capital. With the one exception of the Home Office building, YTB is completely debt free. What I’m also seeing more and more of in the Quarterly reports is more self reliance – meaning that what the company use to sub-contract out for is now being brought in house. This self reliance in turn controls expenses.

As a result the pieces are starting to come together. The years of making hard choices and investing millions back into the company is paying off. YTB posted a 3rd Quarter profit of $362K which is coming out of a very turbulent point in it’s history and very difficult economic times.

If you recall the previous quarter, YTB reported a $1.2 Million profit before they bit off $2.6 million in contract termination costs for the disposal of REZconnect, which resulted in one time loss for “discontinued operations”. Also gone is $1 million in legal expenses for California’s attempt to shut the company down with claims of being a gigantic pyramid scheme. $250K still remain of the $1 million settlement made in May which squashed the Attorney General’s attempt to end YTB’s existence.

While some have speculated that items such as these were insurmountable, the company continues to show that it’s able to answer the speculation in the black.

I can’t knock those that have left. It appeared that everyone and their mother was telling us that YTB’s days were numbered. It’s human nature to buy into the doom and gloom – especially when you’re bombarded with bias media and overly obsessed and obnoxious critics. Even “experts” like our auditors, didn’t have confidence that YTB could pull this out.

Yet, here we are three quarters through 2009. Yes there’s been a decrease in Travel and Travel Stores out there due to the harsh external conditions over the last two years. What has also decreased general and administrative expenses of $9.5 million to answer that and keep the the company solvent. That’s called corporate responsibility and when you show profits of any kind, it provides a very resounding answer to all the negative speculation.

If there’s one thing I’ve learned after all this time it’s this. You can’t talk your way in or out of anything – you have to do it. Talk is cheap, and while walking the walk may take longer to show results, it produces a much better result.

What we saw on Friday and will continue to see throughout this week are some very solid tools and answers on what the company intends to do to keep the company solvent and viable. YTB didn’t react – it responded. (And there’s a huge difference in that.) There have been some very significant and important changes at the top of the company that puts key people in roles in which they excel. Scott and Coach are recruiters – and are now out in the field doing more with the field. Bob Van Patten has taken over the day to day operations, and manages the income and expenses. (He also appears to be in complete control of that aspect based on YTB’s bottom line.)

Like last weeks Group Cruise page – now comes the value these changes produce for those of us in the field. We’ve seen plenty of it with RPM Trainings, the Sail-a-Thons, shopYTB, and site upgrades like YTB Golf.

Like I told you at the top of this post – stick close this week – there is more to come!

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I always knew this day would come. I had no idea when or how it would evolve, but I knew it was coming. J. Lloyd Tomer, or “Coach” has handed over his Chairman of the Board title to his son, Scott Tomer so he can take some time to enjoy his “4th Quarter”. Coach will do what is true to his heart and what he does best: Mentoring the sales force through Coach’s Corner while increasing his efforts to the Company’s philanthropic division, Passport to Giving.

That’s who Coach is. Those of use who know him, know how much he’s given back to the community. He’s been a teacher and mentor most of his life and it’s fitting that he moves into this phase of his life during his 4th Quarter. News of Coach handing over the reigns to his son Scott Tomer as Chairman of the Board and Robert Van Patten being names as CEO of YTB International came out today in an 8K filing.

After looking over some of the articles and news documented here, this move has been in the works for some time. We’ll review the changes and moves the last six months for you below to help you understand how well planned and thought out the new changes are. However, this has been something that was understood by Coach, Scott and Kim from the very beginning when YTB was founded back in February of 2001.

With Coach at the age of 75 and new book finally out, a Co-CEO who’s had 6 months to evaluate the company and it’s assets, the new Board not only in place, but with time under their belt so everyone could become acclimated, the timing was right to pull the trigger on this. The new changes also move key personnel into positions and talents they are best suited for.

From what I know of all the executives involved in the new changes announced today, virtually nothing about YTB as we know as TSO’s or Reps here in the field will change. Scott, Coach and Kim will still be around doing what they do best as Reps. (In fact, Coach will still be here in Atlanta in early November.) However, with YTB being publicly traded, YTB International now has a Chief Executive Officer and President in Robert Van Patten, who not only understands Wall Street, but from what I know, thrives in this atmosphere.

Back in April I wrote about Robert Van Patten, and actually had a chance to briefly thank him for all he’s done for the company while at this years Convention. Mr. Van Patten brings over 25 years of senior management experience to YTBI and was previously President of IMC Agribusiness, an $800 million dollar division of IMC Global. IMC was also listed on the New York Stock Exchange. The company now has someone with the experience and temperament to deal the day to day issues of running a publicly traded company. While few have laid claims to the demise of YTB, with predictions of bankruptcy, we owe a tremendous amount of thanks and gratitude to Scott and Coach for stepping aside to allow Mr. Van Patten to make the hard choices and decisions he has over the last 6 months, but also owe the same to Mr. Van Patten for insight to make these difficult choices.

New Board Members Thomas Baker, Jack Humes, and Patricia Williams who were appointed the YTB’s Board of Directors in June also have vast experience in finance, accounting, entrepreneurial business development, and legal services to corporations and governmental bodies. Their new insight and experience brought to our Board also played a key role in the changes made to YTB.

To Coach, Scott and Kim’s credit – They not only understood that Mr. Van Patten was best suited for this new role – they allowed him to execute the changes necessary.

Make no mistake however. The move announced today by YTB and it’s Board we’re carefully thought out and planned by Coach, Scott, and Kim. If they didn’t believe this was the right move for the field and the company as whole, none of this would have happened. They’re Reps at heart. After a fight and successful settlement in place in California which not enabled YTB to continue doing business in the state, but kept our compensation plan in tact, there’s sufficient prove the Founders have held true to their heart.

By handing over the reigns to Mr. Van Patten to deal with the day to day operations of the company as CEO and President of YTB International, Scott moves over as CEO of YTB Marketing, and Coach is completely freed up to do what he loves – and that’s being with the field.

Key people in key positions – doing what they do best. What a concept!

It will be nice to have both Coach and Scott back here in the field. Coach will not only be doing a book tour with his new book “The Fourth Quarter”, but also has plans for 12 Day Tour to Israel and Jordan in April of 2010. (Check your Travel Portal for more details.)

All in all, it’s a great move for YTB, especially with the way this all this developed. This isn’t some band aid or hasty move that didn’t have input or thought from everyone involved. Not with the Board of Directors YTB now has. Gone are the “good ol’ boys” and “buddy system” and in with some very promising and talented executives. 

Congratulations to Scott, Kim and especially Coach for making this choice, and thank you for your ability to let go. It shows this Rep and TSO you really do care and have my best interest at heart.

And Coach – enjoy your 4th Quarter. ;-P

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YTB’s Quarterly financial report came out on Friday. During this years Convention, Scott Tomer announced a Q2 profit on earnings before income taxes. He was correct, as YTB did post a $1.2 million net income from continuing operations. What he may or may not have known until after the Convention however was a $2.6 million in contract termination costs for the disposal of REZconnect, which resulted in a “discontinued operations” line item resulting in a loss of $2.8 million total dropping the $1.2 million profit into a $1.5 million loss overall for the quarter. The current portion of the $2.6 million liability balance is $608,000 and is required to be shown in our SEC filing based on future commitments.

REZconnect has been somewhat of a sore spot in years past. Micheal Brent had been selling off shares like it was candy. Rumors surrounding the subsidiary also pointed to a net loss in revenue for the entire company for years. This was the first time the subsidiary had been broken out to show it’s contribution. REZconnect operations reported net revenues of $869,000 and a loss from operations of $463,000. The Board of Directors made a strategic decision about the REZconnect business model, which they stated was serving primarily brick and mortar travel agencies, and felt it was not compatible with YTB’s current and future plans.

“As a result, the Company expects to realize cash savings of $2.4 million over the next 5.5 years based upon the cash payments to be made under the employment severance agreement versus the cash payments that would have been required under the original employment contracts.  Thus, while the Company has recognized significant expenses in the current period, the cash savings in the coming 5.5 years will serve to contribute a significant savings in terms of liquidity, helping to strengthen the Company’s position.”

In this current economic climate companies need to cut dead wood. While I have not seen, nor do I really care to see what others will be saying about YTB’s financial condition, I’m willing to bet you that they’ll be pointing to the huge loss in revenue over the last year do to the pyramid crumbling. While they will most certainly be pointing YTB’s “business model” as the cause of the loss in revenue, you should take a look at other company revenues to compare what they’re doing in this current economic climate. Royal Caribbean’s revenue (and profit margins) have declined significantly, resulting from large profits plummeting to significant losses over the last four quarters.

People are not spending in this current economic climate. Period.

It should be noted that the hemorrhaging of our RTA’s has slowed significantly in part due to the California settlement. While there was an enormous amount of speculation over California winning it’s argument of a gigantic pyramid scheme and successfully shutting the company down, the truth (as always) finally came to light. In addition, the “ungainly monster of 39 pages and 133 paragraphs” that was submitted as a class action law suit was also thrown out by the courts. Current RTA’s are just now starting to realize what I’ve known all along.

If you’d like to read my analysis of what our critics actually know about MLM and YTB in general, I invite you to read my e-book entitled “What the Critics Know About YTB“.

To further illustrate my point, I did take note of a couple of things in the notes section that critics were speculating (as they always do) about YTB’s financial condition and what the company would and would not be able to do.

Once Scott mentioned “profits from continued operations” our second payment for the California settlement was brought up. Some wondered if we happened to skip that payment in order to show profits. It should be pointed out that it was in fact paid and half of the settlement money is behind the company. Payment of $250,000 was paid as scheduled before the June 30 quarter ending.

In March, YTB’s credit card processor increased it’s reserve requirements, resulting in a $2.7 million balance to be held in reserve. While it was speculated that YTB would not be able to acquire the funds necessary to obtain the balance, that request was also achieved during this quarter. This too is now behind the company.

One of the funniest twists found in the financial statement that I doubt you will find anywhere but here is the saga of the proposed Conference Center that was envisioned by YTB to be built on land the company currently owns. Back in November, YTB sold a 9.9 acre out parcel of the 59 acres it owns to an undisclosed buyer. In late July, we found out through the media and the blogs that the buyer plans to build a Holiday Inn Express and a Country Kitchen gas station on the land that has been purchased. When news came out that the Wood River City Council voted to approve a funding agreement with Aventurs Development LLC. nobody bothered to check if the land in question had in fact been paid for.

“In addition to other consideration, the Company received a $500,000 promissory note dated November 24, 2008 as proceeds for the sale of land situated in Madison County, Illinois, which was non-interest bearing so long as there was no event of default thereunder.  Principal and other amounts under the note, collateralized by the related land sold, was due and payable on March 24, 2009.  On April 22, 2009, the Company sent a notice of default under the promissory note and mortgage to the purchaser because the purchaser failed to satisfy all obligations under the note within 120 days.  The notice required the purchaser to cure such non-payment within five business days of receipt of the notice, as required by the mortgage.  On May 6, 2009, the Company filed a complaint for foreclosure in Madison County, Illinois Circuit Court under the terms of the promissory note and mortgage because the purchaser failed to cure the non-payment within the required five business days.  On June 2, 2009, a notice of foreclosure was recorded against the land.”

Of course, like everything else that backfires on our critics for drawing conclusions based on what he reads and hears on the internet without checking actual facts, mums going to be the word on this. Instead, they’ll continue to focus on yours truly and the gross error I made when I didn’t check my source. As I’ve learned over the weekend, thanks to many comments, e-mails, and phone calls, it’s much better to surrender defeat in cases such as this in order to move on and get back on track.

Lastly, it should be noted that the company has made significant advances in curbing it’s spending and keeping an eye on the bottom line. Those of us who were at this years Convention saw evidence of that. With the current details listed in the notes section of the quarterly report just filed, we see more documentation of YTB doing what it needs to do in order to survive. Many of the hard choices made in prior months have proven to be significant, and while time will tell if the elimination of REZconnect will help YTB’s bottom line, the future looks to be significantly better than a single number found at the bottom our financial report.

A major key in YTB’s survival and prominence in the industry is educating those who may be looking for opportunities as the country starts to come out of the current economic condition. With YTB’s new tools and upgrades just announced at Convention, it may prove to be significant in showing the company’s strength instead of weakness.

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Out with the old and in with the new.

It may come a surprise to some that YTB has been able to acquire another small group of Board Members. When news came last month that two of our Board Members would not be with YTB after the annual stock holder meeting held at the beginning of the week, a few questioned what YTB would do.

My initial thought was that we would replace them.

I know that sounds like one of those “Duh” moments, but if you don’t understand the mentality of critics who spend time commenting on every move YTB makes in a negative light you’ll quickly realize that what’s obvious to most will escape a small few.

The perception these few critics want to convey to everyone is that YTB is crumbling and has lost it’s luster. With all the mud that’s thrown around and the bantering about this, that and the other, those small voices always look at what they want to believe, never how YTB answers any of the outrageous claims and accusations.

The largest blunder to date was California’s claims of a gigantic pyramid scheme with an attached price tag of $25 million dollars. The day before our National Convention in St. Louis, the clock began to tick on just when YTB would face it’s final judgment and cease operation.

While all the focus and attention was on YTB simply because it’s an MLM, nobody talks about the Expedia judgement of $184 million, nor do the care that Expedia has ceased selling hotel rooms in Columbus, GA because they skimped on taxes. (Upheld by the Georgia Supreme Court by the way.) While I’m quite certain that the issues surrounding Expedia are over, I doubt they’ll be able to fair any better than paying less than $125K back to consumers.

Like Expedia that will most likely move on, so does YTB as evidence of our new Board Members.

The election of YTB’s new Board Members is yet another step to move past the hype and continue with it’s goal of building a stable viable business. Below is a small snippet taken from the Press Release posted yesterday of their credentials and accomplishments. They include finance, accounting, entrepreneurial business development, legal services to corporations and governmental bodies, and heath care in regards to physical rehabilitation. Most importantly they are smart and experienced business minds.

• Thomas B. Baker, Jr., of Edwardsville, Illinois, currently serves as President and founder of Summit Development & Holdings, Inc. and Summit Capital, Inc., and has extensive experience in finance, accounting, and entrepreneurial business development. He also currently serves on the Advisory Board for the Accounting Department of Illinois Wesleyan University and serves on the alumni focus group of its St. Louis chapter. Mr. Baker has previously served on the Board of Directors of Hoyleton Children’s Home and the Advisory Board for EVCO National, a national painting company.

• Jack H. Humes, Jr., of Edwardsville, Illinois, founded the Humes Law Office on May 1, 2000 after having been associated with the firm Burroughs, Hepler, Broom, MacDonald, Hebrank, & True (now Hepler Broom, LLC) since 1986. Mr. Humes currently provides legal services to corporations, governmental bodies and individuals related to various real estate issues, focusing on land and right-of-way acquisition, construction, contracting and project financing. Mr. Humes is a member of the Missouri Bar, the Illinois State Bar Association, the American Bar Association, the American Institute of Certified Planners and the American Planning Association.

• Patricia S. Williams, of Wildwood, Missouri, is Senior Vice President General Counsel and Corporate Secretary of RehabCare Group, Inc., a leading provider of physical rehabilitation program management services in over 1,200 hospitals, skilled nursing facilities and other long-term care facilities throughout the United States. Ms. Williams previously held the position of Vice President General Counsel and Corporate Secretary of Thermadyne Holdings Corporation, a multi-national manufacturer of welding and cutting products. Ms. Williams serves on the Board of Directors for White Drive Products, Inc., a leading global supplier of hydraulic motors and drive system products for mobile and industrial applications.

I welcome these new Board Members as TSO and a stockholder of the company. It’s nice to see some fresh faces that could bring some new ideas and energy to the group.

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I was reading Think and Grow Rich (again) and in one of the chapters it talks about a Chicago newspaper that printed in their paper that the brilliant Henry Ford was an “ignorant pacifist.” Ford brought a suit against the paper for libeling him. While in court they put Ford on the stand an proceeded to ask some really ridiculous questions. Ford who finally grew tired of the questioning said, “Why would I clutter my mind with such nonsense when all I have to do is push a button and I can summon to my aid men who can answer any question?” Every person in the courtroom realized what Ford had done with that response. It didn’t come from an ignorant man, but of a man of education. Through the assistance of his Master Mind Group Henry Ford had at his command all the specialized knowledge he needed to enable him to become one of the wealthiest men in America.

Scott Tomer has been the keystone of YTB for quite some time. I’ve watched in amazement as he’s grown, especially in the last several months. The type of pressure and obstacles that have been laid down before him would break many. The strength and calmness I’ve seen and heard in him has been a real lesson in leadership.

I’ve seen people ridicule and scorn Scott for his comments of having only 2 hours of college education. (It was a Monday from what I’ve been told, and the Steelers were playing so it could have been three or for hours if it weren’t for Monday Night Football.) People often question what type of qualifications Scott has to be CEO of his own company, and point to his lack of education to dismiss his title. By Scott’s own admission, being a CEO of a public company has it’s challenges. Many “T’s” need to be crossed, and “I’s” need to be to dotted during daily operations, and being in the public eye, many sit on the sidelines to criticize any decision that’s made. (Easy being a “Monday Morning Quarterback” isn’t it?)

As I’ve watched this company grow I’ve seen many specialists who’ve been hired by the company to help Scott, his father Coach (J. Lloyd Tomer) and Kim Sorensen. Andy Cauthen was one of the first I can remember, and has made a tremendous impact to our company as COO and President. His attention to detail and energy keeps everyone on their toes. Both Gregg Fritsch and David Lash came on board 18 months ago with an expansive background in travel and have been key in the Convergentware upgrade the company is currently experiencing. James Tackett came to YTB with over 20 years of experience producing quality marketing materials for Direct Sales companies that list from A to Z.

If the company isn’t hiring outright, they are outsourcing with industry leaders like Marc Manicini with YTB’s E-Campus training, or bring in supplier specialists with companies like Carnival and Princess to conduct sales events, or form partnerships with MailPound to help promote our product offering.

YTB International’s (YTBLA) most recent addition was publicly announced last evening with a new Co-CEO, Robert Van Patten who came to YTB with 25 years of senior management experience. Robert will oversee many of the administrative, accounting and corporate governance of the company to free Scott up to do what he does best, build. Another piece of the Master Mind Group has been put in place to take YTB to the next level.

There shouldn’t be any mistake that Coach and Scott are Reps at heart. While I realize this makes some cringe, and others even angry because they fear the word “recruiter”, I have my doubts if either Scott or Coach have any concerns on how others perceive the word or the profession. The appointment of Robert Van Patten will not only free Scott up to do what he does best, but put the reigns in the hands of someone who has the experience and temperament to deal the day to day issues of running a publicly traded company.

That’s what good leaders and companies do. They find key poeple and put them in roles that enhance the entire organization. Nobody can be an expert in everything, and those that recognize and accept that someone else could be better suited for certain roles is a great sign of leadership. By bringing in and allowing others to capitalize on their strengths and expertise benefits everyone involved.

There are those who believe that if you want something done right, do it yourself, which is nothing more than ego getting in the way. If you can let go enough to allow others to work in their element, you end up working more in yours, and ultimately end up getting more done. If a company truly wants to grow and expand, core people are needed in the right place to handle the details that suit them best.

Robert Van Patten has been put in place for his specalized knowledge to aid in his area of experitice and contribute to the building and growth of YTB.

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