Winter is always a great time to book next years cruises and summer vacations. Problem with that is you don’t get paid until next summer – right?

Travel Weekly just might have an answer for you over the next two days as they host another virtual trade show right on you computer that highlights Winter Escapes with a impressive collection of industry leaders, training sessions and trade show exhibitors.

Travel Weekly’s editor in chief, Arnie Weissmann will once again head up the next two days. This IS his baby after all, and he’s done an impressive job in finding relevant topics and suppliers who you can actually learn from in the travel industry. The show is free to attend, and you can still register from this link and make it to this event. Login details will be sent to you via email.

If you’ve been around the industry for a while, you’ll recognize some familiar names below with companies and associations who are known for offering great insight and solutions for anyone who is willing to learn.

Here’s a list of auditorium sessions from Travel Weekly’s Registration page.

A Conversation with CLIA Chairman Rick Sasso - Tuesday, Sept 21, 1 p.m
Travel Weekly Editor in Chief Arnie Weissmann will discuss the outlook for the winter cruising season with Rick Sasso, Chairman of CLIA and President and CEO of MSC Cruises. The two will discuss new ships and itineraries, CLIA predictions for winter cruising, what will motivate clients to book for the winter, and how the winter cruise client differs from summer cruisers. It’s an interactive session, and attendees will also be able to share their thoughts and questions with Sasso in this live conversation.

Unexpected Opportunities in the 2011 Winter Season - Tuesday, Sept 21, 2:30 p.m
The economic outlook is uncertain, but 2011 holds some unique opportunities for travelers, agents and suppliers alike. Join Travel Weekly Editor in Chief Arnie Weissmann; Brad Anderson, Co-President of America’s Vacation Center/Avoya Travel; Vicki Freed, Senior Vice President, Royal Caribbean International; Milton Hugh, Senior Vice President of Viking River Cruises and Tim Mullen, Senior Vice President, Apple Vacations as they explore what might make this season unexpectedly robust. You, too, will have a chance to interact, live, with the panelists.

Experience Starwood’s Travel Professional Program, Presented by Chris Austin – Tuesday, Sept. 21, 4:00 p.m.
Are you a Starwoodpro? Join Chris Austin, vice president of global retail, leisure and luxury sales for Starwood Hotels & Resorts and find out how you can become a Starwoodpro. Austin will take you on a virtual tour of the company’s travel professional website, www.starwoodpro.com. New for 2010 Starwood is adding destination modules to its ProLearning platform. Austin will share some of the highlights of all the available modules, explain how you can earn access to Starwood’s lowest travel professional rates, and highlight all the resources Starwood has created for it travel professional partners through starwoodpro.com.

A Conversation With USTOA & NTA Leaders – Wednesday, Sept. 22, 1 p.m.
Winter touring is a bit different from summer — different destinations, different booking windows, different itinerary lengths. Find out what how to more effectively sell winter tours with Travel Weekly Editor in Chief Arnie Weissmann, John Stachnik, Chairman of the United States Tour Operators Association and Lisa Simon, President of the National Tour Association. . Together these leaders represent the lionshare of the travel industry’s vacation package and escorted tour market. Attendees will be able to ask their questions as well in this interactive session.

Grow your business with cutting edge online tools, Presented by Debbie Maier, President, Mailpound - Wednesday, Sept. 22, 2:30 p.m.
This session will share online solutions designed to grow your cruise business. Learn how to utilize free online tools to send targeted marketing pieces to your network of clients. Do you use Facebook? Learn how to easily post consumer friendly offers on your Facebook page. Whether your client is new to cruising or is a seasoned cruiser, enhance your communications with your clients and prospective clients with personalized, custom eFlyers and eBrochures.

Finally A Social Media Solution For Travel Agents, Presented by Marilyn Macallair, Passport Online Inc. - Wednesday, Sept 22, 4:00 p.m.
Introducing Agent SociaLink… the newest most innovative means for travel agents to enter and stay in the Social Media space. To compete these days you MUST be using some social media tools. Passport Online has created Agent SociaLink to help agents populate their travel agent social media sites using a clickable database of content. The new tool provides content from a variety of sources allowing agents to pick and choose information to add to social media outlets including Twitter, Blogs and Facebook. See it live and hear about agents who are already using Agent SociaLink.

As you can see, there’s something for everyone and it’s a great way to learn and grow as a Travel Professional. Two days of education, new product introductions and even prizes that will be awarded throughout the show.

So go ahead and register. If this one’s anything like the shows from years past – you’ll be glad you did.

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During my second full year with YTB, the company launched what was known as a Regional Travel Training. The tour hit several of the major markets around the country where vendors and suppliers came to us, instead of requiring us to come to them. At the time, YTB had grown to a size that enabled suppliers to hit strategic cities in conjunction with YTB to offer information, support, and additional training for the field.

I remember sitting in the large audience at the time, taking notes, and thinking that YTB was well on its way to being a major player in the travel industry. It’s not that vendors don’t do this kind of training for other large Host Agencies, they do. But they don’t do it for just any Agency. (Maybe a BDM would, but not the President of the Company.)

The trainings inspired me to research more about the companies that spoke during the day and what they had to offer. I left with new tools and ideas on how to promote my travel business. Because of the training put together, I knew YTB was serious and I needed to get serious. It tools were always there, I just needed to take the time to go do it.

What also impressed me during that day was how excited the suppliers were about being with us. I’ve seen it for years. YTB happens to be a real breath of fresh air for most suppliers because of our passion and excitement. I remember seeing a vendor just last year up at Red Carpet who just raved about our Company. I believe the exact words were “Completely blown away”. It was such a shame to see that sour because Travel Professionals couldn’t accept the partnership. Anyone who actually catches our enthusiasm and passion are soon trashed by this group who’ve never seen or experienced the passion or enthusiasm they see when it comes to travel.

Remember Robert Dickinson? If you don’t, I sure do. (Wrote about it here.) That was another example of someone who saw the vision of YTB and was excited about being on YTB’s Board of Directors only to suddenly “decline” less than 24 hours later.

Regardless of the number of times I’ve seen individuals or companies pressured or harassed to drop YTB there are companies who see the fears and phobias that traditionalists have about MLM’s and support us anyway. (They’re just a little quieter about it publicly to keep from being spit at.)

If you want to know more about how vendors really feel about our company, go watch some of the videos in the Media Center in your back office. (Sorry, you’ll need to log in to see it.)

Or, you can show up at one of this year’s Travel Training Roadshows that kicks off this weekend in Costa Mesa, California.

President and Founder Kim Sorensen will be hitting cities, including here in Atlanta later in March, to offer travel training from some of the industries most respected suppliers in the travel industry. It’s your opportunity to see for yourself why suppliers and vendors appreciate YTB Travel Network, and why we as a company should support them. They’ve all got some great product and the proper tools to help you succeed in the travel industry.

The biggest advantage I’ve found in Regional meetings like this is more face time with the vendors. Funshine is great, but it’s also very crowded. With the country split up into regions there are fewer people, giving you a better opportunity to ask questions, get additional information and develop relationships. Heck, I ran into one of the supplier from the first Regional Training a year or more later and she remembered who I was.

Check your travel portal for cities, dates, vendors and times and make one of these roadshows this spring with YTB. I can tell you from personal experience, it inspires me to this day when I get around other passionate travel agents with a hunger to learn and grow their business.

It’s there for those who want it – and I know plenty who want to build this side of their business.

So go out and get it – starting this weekend.

PS - If you're involved with YTB, sign up for our FREE Newsletter. As a Website Owner or Website Seller, we'll keep you up to date with all the latest news, acquisitions, and developments with YTB.

PPS - Subscribe to the Just Picture It Now RSS feed, (including e-mail) for all the latest posts and updates found right here!

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