Business got cranked back up this week after a two week vacation with family over the Christmas Holiday. We hit what seemed like the entire East Coast with stops in Virginia, Pennsylvania, and South Carolina in our 14 day road trip. One of the best Christmas vacations in recent memory. After our hectic schedule working double time 6 weeks prior – it was a welcome and much need opportunity to just unplug – get away and enjoy ourselves.

While getting back into work mode this week, I was out visiting customers yesterday. I asked if Santa was good to them. One response really struck a chord with me.

“Better than I deserve.”

Aside from being one of the most unique answers I think I’ve ever heard – I loved this response because of its optimism. We hear so much “doom and gloom” and how everyone is struggling with “the poor economy” from the media, it was really refreshing to hear about someone who had a grand Christmas.

I can certainly relate in several ways and I asked if I could use the phrase – I’d even give them credit. The response was once again classic comedy and something Ron Head always kids about as well.

“Just give me credit the first three times. After that – feel free to use it as your own.”

In 2011, it felt like Santa was around all year long. We got the house painted, two new cars, brand new stainless steal appliances in the kitchen and personal trainers to help take our personal fitness to a whole new level. Christmas day wasn’t too shabby either. I’ll be doing a review in a week or so about one of the nicest presents I’ve ever gotten for Christmas. It wasn’t from Santa, but from my wife, who has once again managed to fulfill another dream of mine.

Thing is – we were able to do all this in 2011 because we have several vehicles that are firing on all cylinders right now. And no, I’m not talking about the two new Chryslers sitting out in our garage. I’m talking about business vehicles that gave us the opportunity to purchase both new rides.

One of the most important lessons I’ve learned over the years is that we create our own reality. In other words, it’s our own thoughts and actions that produce the results that actually show up in our lives at the present time. If you don’t like what’s happening right now, something you’re doing needs to change in order for it to change. The best way to do that is by making a small improvements or adjustments on a daily basis. Brian Tracy tells us that just a small 1% improvement each day can create dramatic effects over time. I can tell you from my own experience, that’s more true than most realize.

If things are cooking and life is really good like it is for us right now – what are the most important thoughts and activities of value that you’re doing to ensure that you keep the good times rolling? As a business owner you need to remember what Jim Rohn taught us – you don’t get paid for the hour. You get paid for the value you bring to the hour. The more value you bring to the table, the more income you’ll realize at the end of the day.

And there’s no cap or ceiling. Nobody actually dictates what you’re actually worth “per hour” other than you.

I still see close friends and neighbors who’ve been laid off or downsized that continue to look for another “job”. Why? Because they’ve been brainwashed into thinking that a “job” equates to “security”. Two of those neighbors here in the neighborhood lost their homes in 2011 because they were waiting for that steady – secure “job”. Every time I drive past both homes, I think to myself what could have happened if I opened up my mouth and told them what I was really thinking when they told me they where looking for that “steady income” and “security”.

More than likely it would have ticked them off because they’ve been brain washed into thinking another way. It also would have been seen as cruel and mean – but sometimes the truth can be cruel. I know, I’ve been there. I spent three years bouncing from one “secure job” to another. I got downsized by one company. I got locked by another by another company who got caught cooking the books and reported false earnings to the SEC. I got closed down by yet another company who decided to go they way of big box retailers. And the final straw was the one who filed for bankruptcy. All in the period of about 3 years.

That’s not security. That’s insanity.

I deserved better.

It wasn’t until YTB came along back in 2005 that I actually found something that provided the tools, the information, the leadership and the support system to not only change my thinking, but change my habits and work ethic to be self sufficient. It gave me a sexy product to market that I was passionate about and provided true leaders and mentors who could actually walk the walk – not just talk the talk. I simply took a little from “this” Founder, a little from “that” Director and made my own way to real security. So much security that by the time all the false claims and attacks that where thrown at YTB in 2007 and 2008 – I was more than capable and diversified enough to weather any outcome.

Of course, I was also intelligent enough, with enough business savvy at the time to distinguish between what was real – and what was mere perception.

Today, the false claims and the frivolous lawsuits seem like a distant memory when I look at my YTB business and booking engine today. All the fear mongering and wild speculation that went along with it by a few dysfunctional, self serving loud mouths who thought they had it all figured out.  My how time has a way of dishing out some true reality.

Truth is – I deserved better a far better outcome, and that’s exactly what I got.

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By the time you read this, our family will be off on a much deserved (and needed) break to Grandmother’s House for Thanksgiving dinner and extended weekend at the Biltmore House. I’m sure we crossed a number of rivers, but the woods have been plowed down to make way for an interstate highway so we can get there faster.

If you’ve ever studied the history of Thanksgiving – you know it’s far more than what we were taught in school as children. The tradition actually came from across the Atlantic and was more of a religious ceremony with days of fasting to signify difficult or pivotal moments and days of feasting and celebration to thank God in times of plenty. The fasting part was dumped overboard when it came across the Atlantic and transformed to signify a celebration and thankfulness of the year end harvest.

This years harvest for our family has been extremely plentiful. I took over and resurrected a large territory and business back in August that’s already deposited over $60K into our business account in less than 4 months. One third of that has been paid out in weekly compensation to individuals who haven’t seen checks this large in years. While everyone is busting tail (especially now with the holiday season upon us) it’s been a ton of fun, and extremely rewarding to realize that this business has produced these kind of profits.

And for record, to those who don’t understand business or financial numbers who troll this blog looking for fodder. The “decimal point” that you weren’t sure about back in August, needs to be replaced with a “comma” one digit to the left. When business people talk “six figures” or use the shorthand “K”, it represents thousands with a comma not a decimal point.

Just sayin…

Anywho…I once heard a joke that I’d like to share today that I think is relevant to today’s Thanksgiving Harvest and it goes something like this:

A man visits an old farmers garden, and he observes, “The Lord certainly has blessed you with a beautiful garden.”

The farmer replies, “Yes, but you should have seen it before I got here and God had it all to himself.”

The moral here is we have to put forth some effort and input energy ourselves to enjoy the harvest. The garden our family enjoyed this summer never would have been if I didn’t take the time to plant the seed, water it on a regular basis, and protect it from the weeds that would choke the life out of it.

The same goes for business.

A territory and business that was neglected and frankly on the verge of being shut down was given new life and now thriving. Not only did we bring a strong work ethic and entrepreneurial mindset to the table, all the marketing tools and promotional avenues I’ve been using for years in our MLM and travel business have exceeded all expectations.

It’s the same territory, and the same business. The only difference is the caretaker who not only knows how to cultivate, plant, and harvest – but actually executes a plan of action.

Far too many people blame the economy, the company, or the business model for an under performing harvest. What most don’t realize is that the missing ingredient to produce fruit is you.

That’s a tough pill to swallow – especially when the harvest isn’t what you want it to be.

Like any house plant that you don’t water, feed or pay any attention to, when left neglected without any action by you – it will wither away and eventually die.

With the new year coming up upon us, it’s time to start thinking and honestly planning how to make next years harvest even better than this year. Never settle – even if you’re like us and could have more than you could ever hope for. A great place to start is an attitude of gratitude for what you already have. Gratitude and thankfulness for “what is” right now is probably the single most important step you can take to make this journey we call life even better.

That’s easy to do on a day like today. The trick is carrying it over and spilling it into every day – every hour – every moment of your life. Come to think of it – it’s so important that it should be the number one item on your 2012 goal list that we always start working on this time of year.

#1 – Be thankful – have a constant attitude of gratitude.

That line item has moved up the list each and every year for the last couple of years. And I can’t think of a single solitary thing we’ve done that’s made a bigger impact to our current success and bountiful harvest that we’re currently enjoying.

Be thankful – for the good times and even the bad times. While the good times are obvious and easy to do – it’s the bad times that develop strength and help you grow.

Happy Thanksgiving.

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A couple weeks ago, I mentioned that ignorance and injustice has never been something I’ve tolerated very well. It’s not that I expect everyone to know everything – people make mistakes (including me) all the time. But – I do expect people to be capable of learning. These “mistakes” are the lessons learned that helped people like Edison invent the incandescent light bulb. I’ve heard that he “failed” anywhere from 1000 to 10,000 times before he figured it out. The actual number of times isn’t important – but the concept that you adjust and correct with each mistake made to end up with success is.

It’s that type of thinking and determination that has helped YTB return to the original name – better, stronger, and with more conviction I’ve seen in a long time.

I’ve had more subscription signups to our newsletter in the last few weeks than I think I’ve had all year. I also had to create a separate category in my Outlook for the private YTB Facebook pages and the notifications that are coming in. My inbox became flooded with YTB posts. (There’s some really useful information there, and it’s always needed a special folder.)

Not everyone appears to be on the same page in sharing the excitement and passion for success that we do. Make no mistake, they certainly see it – and they know exactly what it all means. Our passion and excitement unfortunately gives them a nervous twitch.

From the day it appeared on my blog, (which I can still recall) one guy has produced an entire comedy of errors, missteps, and mishaps. This self-proclaimed “expert” decided to make it his personal mission to pick a fight with me, you, or anyone else associated with YTB. John Frenaye got more than he bargained for when he came trolling onto this blog to pick on what he assumed was just another “lowly MLMer”.

Instead of cowering or avoiding, I responded to both him and his illusions. His perceptions of MLM and YTB simply don’t match my reality or experience. I did see John’s charade as a valuable lesson in exactly what not to do, and how not to think. His so called “problems” with MLM, gave insight into what to avoid. Although by doing this you couldn’t avoid his pessimistic rants, which helps tremendously.

Although John never mustered up enough courage or strength to sit down with YTB face to face to discuss his “issues” with the company and our model, his Internet persona and constant bullying in every nook and cranny associated with YTB did provide insight for not only myself, but YTB to look at the perceptions and adjust accordingly.

I have no idea how this whole thing has worked out for John, but I don’t think it’s been all that pleasant. Nobody likes to be made the fool like I’ve highlighted and documented here. Not that it’s been a bed of roses for me either. Personally, and for others who have gone through this battle with me in YTB however, it’s been a great experience and lessons learned because unlike John, and others like him, we actually know how to learn and adjust from the mistakes we all make.

It makes us stronger, more resilient, and better than ever before.

John on the other hand, just doesn’t make them. “Mistakes” I mean. He’s still just as stubborn and bull headed as ever. Sticking to his illusions that MLM and its people are inferior to him or anyone outside of the “cult” that hasn’t been drinking the Kool-Aid.

And that my friend is exactly why this personal crusade of his and this battle that’s waged inside his head has been going on for at least the last four years. He hasn’t learned a blessed thing.

You might be thinking to yourself, “If an old dog like TravelPro can learn a few new tricks, certainly someone like John can – couldn’t he?

Not exactly.

I’ve heard it said from more critics than just John, that cynics think we MLM’ers are so caught up in the cult and drunk on the Kool-aid that our identity becomes attached to it. Without a YTB or another MLM to hang on to, we’re lost without any meaning. Truthfully, I think that concept speaks more about themselves than it does about any of us.

See, the whole idea of MLM is to teach the average person how to change from an employee mentality to a business owner mentality. The heart of MLM, what makes it tick and beat, is ground floor access to a business that will teach anyone who is willing how to become a real true entrepreneur and business owner. The problem as I see it, isn’t actually the MLM business itself, but the actual person running the business.

I look at the traditional business I came under contract with a couple weeks ago. The territory was run into the ground, and the old manager is filing for bankruptcy. If it were MLM, critics would be yammering about how the model failed. Now that I’ve been working this new business a few weeks and have done a couple P & L’s – I can’t for that life of me figure out how he couldn’t make this work – other than the fact that he didn’t know how to control expenses, and honestly was just plain lazy.

In other words, the model and the territory are just fine – it’s the business owner who didn’t put the proper time and effort into it that landed him in bankruptcy.

Network Marketing is not different. There’s a reason why the word “work” is in there – it takes “work”. This idea that you pay money and just sit back and collect checks is the most absurd notion there is in the MLM industry. You’re paid based on activity and results. No activity equals no money. To put it another way, you get out of it what you actually put into it. How it’s perceived by some as any different than any other business is a big red flag that they actually don’t know anything about business or what it takes to succeed.

For critics and cowards like John or the folks in the Class Action who have an average of 6 months of business experience among them, it’s just easier – or rather more comfortable to point the finger at MLM. They never notice the three fingers pointing right back at them.

I know commissioned sales can be a real drag – even overwhelming. It used to create its own nervous twitch inside me way back when. You have no idea how lucky you are to have a company like YTB, a product like travel to sell, and a mentor like Coach, Scott and Kim to learn the ropes and overcome that fear. And, yes, you’re even lucky to have someone like John to show you exactly what not to do and how not to think as an added bonus.

Considering where I’ve been and where I am today, I wouldn’t trade any of it in. I feel nothing but confidence and success because I knew who was right and who was dead wrong.

You too can rid yourself from that nervous twitching when you know who and what to join up with.

Ain’t no doubt about it for me.

It was Y-T-B.

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I know all about the stereotype that guys typically don’t remember their anniversary.

Well…most guys don’t have a wife like mine.

Today, Ronda and I celebrate our 14 year wedding anniversary, and I wouldn’t trade her, or a second of our life together for anything in the world.

Growing up, I always had this image in my head of what marriage was like. Probably the most important quality I was looking for came from my own parents who will celebrate their 50th anniversary in just a couple of years.

See, the meaning of marriage actually has something of value to us. We made vows to each other to love, honor, and cherish each other – till death do us part. Granted, we’re both human, and there have been times in the last 14 years when we don’t show as much love as we should. But the fundamental commitment we made to each other is important to us because of our core values as individuals. Our vows are more than just words, and something we honor because of who we are.

Over the last year, and more so over the last few months, we’ve gotten much closer as a couple. My soul mate has always been supportive of my dreams and desires. Lately, I’ve been able to support her in her passion for singing and goals that she has as an individual. Watching her go after this has been a wonderful experience because I know it’s what truly in her heart. She’s blossomed all over again, and I’ve fallen even more in love with her because of it.

While her singing hasn’t worked out exactly the way she’s planned, her new assertiveness and gut instinct has her on the cusp of a truly tremendous opportunity that has literally fallen right into her lap. (It’s not a done deal just yet, but everything is lining up smoother than silk.)

Just as she’s been supportive of me throughout our marriage in my dreams and desires – I’ve actually learned from her what type of support she needs to be truly happy and fulfilled. People love the way they want to be loved themselves. It’s our most natural state – and if you think about it, it makes perfect sense.

I couldn’t be happier to support her in this way because I couldn’t be more honored to have this beautiful, caring, intelligent, and supportive babe as my wife. She’s always been everything I’ve ever dreamed of – even now. If I had to do it all over again, I can’t think of a better, more loving and supportive person to do it with.

She’s my fantasy, my soul mate, my dream come true. I couldn’t be more honored to call this woman my wife.

Princess. Thank you for the most wonderful time of my life. It includes more than just our marriage, because I loved you even before our first date. (And it was the best first date of my entire life.) You’re my best friend, my soul mate, the woman of my dreams – and I can’t thank you enough for being who you are as a wife, a mother, and a friend.

I’ve never been more optimistic about our future together because of what we’ve experienced in our past. You’ve shown me time and time again how special you really are – and I love you more this moment than the day we both said “I do” and meant it. You my love truly are my “permanent wife”.

I can’t thank you enough. I love you! Happy Anniversary!

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We have a tradition in our house that Christmas comes out the weekend before Thanksgiving. Often, we travel this week spending time with one set of Grandparents for Thanksgiving, and the other set during Christmas.

This year, we have the luxury of hosting both sets of Grandparents at our house for the holiday. Making this the first year in quite a while that we’ll be able to enjoy our own home decorated with Holiday spirit this Thanksgiving.

And not to be forgotten or outdone – since we’re the only house in the family with a wide screen and Hi-Def to watch Football – It’s about time! ;-P

Personally, we have a lot to be thankful for this year. It’s really been a banner year for our family. We owe much of it to the tools provided to us through YTB and ZamZuu and the people who have befriended and mentored us over the years.

For us, this business is so much more than just recruiting, or even travel or retail sales. It’s about helping others to be more independent – be self-thinking – a self-starter. It’s the first company and model that truly gave us the tools and the power to succeed and the only model that empowers us to help others.

This experience has also given us self-confidence and elevated our self-worth sky high. What was once looked upon with doubt and negative self-talk – now brings opportunities that we welcome with open arms and anticipation because we know that anything is possible.

Our eyes have been opened, and our mind is receptive to a whole new world of thinking and doing. It’s always been there, we’ve always held it within us. YTB was the key we were looking for that opened the door and let in the light.

It hasn’t always been easy, and it hasn’t always been pleasant. The challenges that come along have made us stronger and more determined. We stand proud for what we believe in and we don’t let anyone or anything stand in our way.

While Thanksgiving gives us a day to be thankful, we live in a feeling of gratitude moment by moment. No matter how big – or how small – our daily gratitude for all things provides a constant and steady flow of new possibilities and opportunities. Both good and bad experiences teach us and help us grow. We’re well seasoned and groomed – and the only thing that can stop us is ourselves.

Spend some time this Thanksgiving thinking about what you’re grateful for. We’d even suggest that you write it down. (We do every day.) There’s something powerful about putting it down on paper.

It makes no difference how big or small. It’s the attitude of gratitude that will attract more and more of what you can be grateful for.

Then carry that feeling with you throughout the holiday season over the next four or five weeks. Do that – and it becomes habit.

You’ll marvel at how you have a reason for Thanksgiving each and every day.

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I appreciate quality customer service. I’ve run into what syndicated radio and television host Clark Howard calls “Customer NO Service” far too many times – and simply won’t do business with companies who don’t offer the support I feel I deserve or require.

In my opinion, one of the companies that tops the list of great customer service companies is YTB. In the 6 years I’ve been with the company, I’ve always had superior service and support from the team at the Home Office.

What really gets me jazzed is the opportunity to meet the people I communicate with via phone and support tickets. The ability to visit with this dynamic team in person during Red Carpet Days, National Conventions, and other corporate events is a real treat for me because it gives me an opportunity to thank them personally for all they do for me during the year.

Customer Service can be very rewarding – or it can be a real drag. Much of what determines that outcome begins from the very top of the organization. If the Corporate Heads are upbeat and positive, that’s going to trickle down to the rest of the organization. Everyone I speak with in the Home Office always have a smile on their face, (and you CAN tell even when speaking on the phone) they’re always willing to help, and always gratefully, thanking me for contacting them.

This week, the Home Office is taking the time to celebrate and honor the Customer Service representatives at YTB/ZamZuu. Customer Service Week is a national event devoted to recognizing the importance of customer service and to honoring the people who serve and support customers with the highest degree of care and professionalism. In 1992 the U.S. Congress proclaimed Customer Service Week a nationally recognized event, celebrated annually during the first full week in October. The Home Office TEAM will participate in activities throughout the week designed to boost morale, motivation and teamwork and to reaffirm their commitment to a valued YTB/ZamZuu field force.

Coach posted something on his Facebook wall, giving us an opportunity to thank the awesome Customer Service staff we have and show our appreciation. Problem for me was there are so many there that have helped me over the years, I’m afraid that I might leave out someone who deserves it. So, I decided to do the next best thing, thank them all openly and publicly for my gratitude and appreciation for what they’ve done to help, support and teach me over the years.

It’s an honor every time I come in contact with any of them – be it support tickets, e-mail, phone, or in person. A true pleasure.

As a side note: The YTB Home Office will close from 11:15 am – 2:30 pm Central Time Friday, October 8, 2010 so that the Home Office team members can participate in the closing activities of Customer Service Week. They certainly deserve this time and recognition.

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Before I begin with the Convention update, I can’t tell you how grateful I am for all the e-mail, Facebook messages, and phone calls I received in the last 24 hours. If I haven’t gotten back to you yet, I will, but please keep in mind my inbox is flooded right now with gratitude and appreciation from others who feel the same way. I’ve also had another huge rush on subscribers because of yesterday’s update. If you’re looking to get on the newsletter yourself, (and are already a member of YTB and ZamZuu) you can fill out your information here and get on our mailing list.

It hasn’t been until the last few years that I’ve really understood the word “Giving”. Sure I’ve been brought up to tithe 10% of my income and I’ve always heard that it’s better to give than it is to receive. This blog and newsletter has been a labor of love for those who want a firsthand perspective on what it’s like to be in YTB and ZamZuu. I’ve given of my time, my experience, and my talents and the appreciation, rewards and opportunities that have come back to me have been simply amazing.

I am humbled – I am grateful – I am constantly amazed how I’ve been able to reach so many people and touch so many lives.

Thank you!

Now on to convention!!

Question for you…How do you like FREE?

Truth is you’ve got to have something wrong with you if you don’t like to receive something for free.

Now, add the ability to earn extra income by getting something for free.

How does THAT sound?

Well, welcome to the new ZamZuu!

The ZamZuu e-commerce site, which previously sold for a $249.95 set-up fee and a monthly hosting fee of $49.95, can now be given away for free. Those who accept this generous gift from you will earn 30% of the commission made from products and services sold on their very own FREE e-commerce website.

But it gets better. That e-commerce site is linked to you as a “broker” (more on that in a bit) and YOU also earn 30% of the commissions earned off the site you just gave away! (Talk about a win – win!)

Some of the best things in life are free! Take Google for example. How much does it cost you to search on Google? (Uh – Hello?! It’s FREE!) Yet, Google generated $23.6 BILLION in revenue last year and their stock is trading at over $462.00 per share – and it’s FREE! Google accomplished this with no advertising (all done by word of mouth) with a very clean, easy to use website that’s free for anyone to use and enjoy.

Remember how AOL got their start and became the most dominant ISP in the land when the internet first started its massive growth? AOL gave away free setup CD’s didn’t they? They flooded the market and quickly surpassed GEnie, Prodigy and CompuServe in the mid 1990′s when dial-up was king. At AOL’s height, they had over 30 million members. (And that’s before everyone even had a computer!!)

It wasn’t until broadband came into the picture that AOL fell behind the curve and lost it’s appeal. (AOL and dial-up then became known as “Always Off Line”.)

We can come up with dozens of other examples – but you get the idea – free is not only very popular but is so attractive people can’t resist giving it a try.

Right now MILLIONS of people are flocking to affiliate sites like Commission Junction, LinkShare, Google Affiliate Network, ClickBank, and even eBay in an attempt to capture slice of the boom that is going on right now in e-commerce. (All free as well by the way.)

Wake up folks – online shopping has DOUBLED in just one year – from 6% to 12% – and it’s expected to exceed 20% over the Christmas shopping season.

But have you ever tried to manage all those sites and links on your own? And how do you know what people are going to buy? We can tell you from experience; it’s not as easy it sounds. It’s time consuming; it’s also hit and miss trying to promote all those products. (And unless you have a very targeted niche and demographic – very few hit the nail on the head.)

With a free ZamZuu e-commerce web site – just hand out sites and let the consumer decide what they want to buy. Everything’s managed for them – hundreds of stores with thousands of products, tracking, and commissions from one very easy to use (and manage) site.

And did we mention it’s free? (Just in case you missed that…)

But wait! There’s more!

How do you give away free sites enabling the average person to earn 30% of the commission earned on their sites? You become a “Broker” – something you’re now qualified for as a ZamZuu Business Owner. Because you own the license off the sites you give away – you as a “Broker” earn an additional 30% of the commission earned off all the free sites you give away.

Free “Agents” earn 30% – while the “Broker” who holds the license also earns 30%.

Simple right?

So how does someone become a “Broker” rather than a free “Agent”? (Because we know the wheels are turning with possibilities at this point.) A license to hand out as many free sites as you want costs (oddly enough) $49.95! Yep, the same price it costs as a ZamZuu Business owner.

The choice is yours. You can give away 1 or 1000 sites – it makes no difference to us. But the more you hand out the more likely you’ll be generating significant income from sales off those free sites as a Broker. For example :

• 30% of $10 per month from 1 free site is $3 (per month).
• 30% of $10 per month from 100 free sites is $300 (per month).
• 30% of $10 per month from 1000 free sites is $3000 (per month).

So – how many sites do you want to GIVE away for FREE?

It’s your chance to give someone a free e-commerce website to generate income of themselves – OR – “teach them to fish” as a “Broker” to leverage THEIR efforts and make a whole lot more.

If they’re not sure – no worries – they can upgrade from “Agent” to “Broker” at any time!

Over the next few weeks as the company rolls out other products and services that were announced this past weekend in St. Louis, we’ll update you both here and on the newsletter. Some you may have already heard about what’s coming. For the purpose of time however (and an opportunity to write other articles about this fine company and the people involved with it) we’ll save that for another day.

Besides – I’ve got a ton of e-mail I need to respond to right now!

Right now – I want you to focus on what I do and that’s “giving”. (You have something of value to give now right?) Give it a go – and see what happens. My bet is the rewards are greater than you could even possibly imagine!

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