Scott Tomer was in town a couple weeks ago and I had a chance to sit down with him in a small group setting the night before the Saturday training. One of the other members of the group asked the question “Why don’t we [YTB] hand out more travel awards at Convention?”

What Scott told us, was the idea of Travel Awards did come up for Friday’s afternoon General Session at this years Convention. If you recall, Friday afternoon unleashed the industries best commission contracts and benefits in the industry, the upgrades for “Steals and Deals” and the enhanced Great Escapes packages for both Travel Store owners, and clients. With Friday afternoon dedicated to Travel it just made sense to offer Travel Awards. However, when they called the travel leaders in our company to ask if they would be at Convention, every one of them said “Yes, I’ll be at Funshine.”

The “Convention” our travel leaders were talking about begins today at the Gaylord Palms Resort & Convention Center. Funshine provides two days of seminars and a trade show floor with some 60 or 70 suppliers who are soliciting their products and services for your clients next vacation.

Funshine will also hold a General Session tonight to hand out awards for our travel leaders who have produced significant travel sales. There will be other upgrades and announcements; one of which is a new “skin” with additional features which you can get a feel for from with our Golf site. (Sorry, couldn’t hold back on this one, but since it’s already live…what the heck.)

The trade show floor of course is free, and those of us who have completed the Marc Mancini’s E-Campus series of courses also receive a complimentary upgrade to all the seminars offered by our preferred suppliers. (We also get to call ourselves “Travel Agents” and are upgraded to a 75% commission contract without quotas after completing the E-Campus courses.)

Here is a list I was able to obtain from the Home Office of the seminars and descriptions.

American Destinations
“Significantly grow your YTB Business with Educational Student Travel” Content for beginners and experienced agents alike.
ADI specializes in all-inclusive, multi-day group tour packages with an emphasis on Educational Student Travel.  YOU can have a hand in shaping our Nation’s youth and work toward your YTB $5,000 Matching Travel Commission Bonus!

Carnival Cruise Lines
(Friday) “Getting Started Selling Cruises – What you really need to know” – Beginner
(Saturday) “Super Sales with Carnival Cruise Lines” – This all-inclusive seminar will touch on the keys to great success selling cruises.  It’s a must attend event! – All levels are encouraged and welcome!

CCRA
“What’s new with CCRA”   This seminar speaks to those mostly already familiar with their product but they would love to include anyone wanting to learn more about who they are.
We will show you how to book hotels and other services – make more money and save time!

CLIA
“Cruise Vacations: an Introduction” This seminar is 3 hours and worth 15 CLIA credits once you have passed the test.

Collette Vacations
“How to make the most money in Travel Today!” For all levels of experience.
Deluxe escorted tours to all 7 continents, door to door transportation from the passenger’s home to the airport.  Our unmatched cancellation waiver protects your passenger.

Costa Cruise Lines
“Have you seen Costa lately?”  For both beginner and experienced agents.
Costa, Europe’s number one cruise line, offers an experience that is delightfully different in service and cruise.  In an atmosphere filled with love, laughter and La Dolce Vita.

Globus Family of Brands
“Globus Family of Brands; Product, Groups and Marketing” Balanced for beginners and experienced agents.
With more than 400 vacations to over 60 countries worldwide, the Globus Family of Brands offers a variety of travel styles to fit anyone’s budget or desire.

Holland America Line
“How to understand & sell Holland America Line, including in depth training on our Alaska vacations”  Balanced for beginners and experienced agents.
We invite you to sail with us and discover a world of elegant, mid-sized ships, award-winning service, intriguing onboard enrichment programs and sophisticated five-star dining.

Honeymoon Wishes
“The Honeymoon and Destination Wedding Market is still growing – Learn how to be a part of it.” For both beginner and experienced agents.
Clients can have any part of their honeymoon as a wedding present!  Earn commissions form their gift registry and market your business.

Pleasant Holidays
“The World of Pleasant” For both beginner and experienced agents.
Since 1959, Pleasant Holidays has sent over 9 million travelers on dream vacations.  Pleasant Holidays features hundreds of specials and value-packed vacations.

Princess Cruises / Cunard Lines
“The World of Princess Cruises” “The Legendary Voyages of Cunard Lines”
Escape completely with Princess Cruises to over 350 destinations and 105 unique itineraries.  Show your clients the world!

Silversea Cruises
“Selling the World of Silversea” Learn the value of selling an all inclusive luxury product and earn higher commissions. For both beginner and experienced agents Silversea Cruises is recognized as an innovator in the luxury segment, offering guests large-ship amenities aboard five intimate vessels, Silver Cloud, Silver Wind, Silver Shadow, Silver Whisper and Silver Spirit – all designed to offer an atmosphere of conviviality and casual elegance.

Steps of Paul Coastal Cruises
A unique cruise line navigating through the lands of the Bible, the Steps of the Apostle Paul and the Holy Lands.  Fundraising plans for your church groups.

Travelocity Partner Network
“Travel, Travel, Travel – Trends, Industry Knowledge and more” For both beginner and experienced agents.
A division of Travelocity, the industry leader in offering scalable and private label online travel solutions.  It builds your brand, not ours.

Travel Guard
Travel Insurance… How it benefits you and your customers
Travel Guard Insurance Regional Account Manager Nancy Mallek from Stevens Point WI, is curious if you know how easily you can increase your revenue by recommending travel insurance.  Join us for an informative session that will help you sell more.  Learn various tips on how to sell, why your customers should purchase, and ways to overcome objections.  Plus, everything you want to know about what is covered in a travel insurance policy.

Other suppliers who I don’t have course descriptions for but will be at Funshine to educate TSO’s who want to learn include Epic Tours, The Mark Travel Corporation, Worldwide Golf Vacations, MSC Cruises, Cunard Lines, Worldwide Tours, Inc., and Carey International.

When you take a look at the list of seminars above and then compare it to the Home Based Agent Show and Conference in Atlantic City in a little more than a week, it’s shocking to see how a single company like YTB can attract a similar segment and number of suppliers for its conference. I’d also be willing to bet that YTB will provide a larger crowd for Funshine compared to the Home Based Agent Show designed for an entire segment of the industry.

It should be a fun weekend with our peers who have a legitimate desire to learn and grow in the travel industry from suppliers who see YTB for what it truly is – the 25th largest Seller of Travel in the industry. 

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Do You ZamZuu?

If finally happened. I woke up this morning and checked my blog stats only to see “Steve Mencik linked here saying, “Provide me documentation of just one Host, one Age …”

It appears that someone finally had the guts to stand up and discuss an issue that I’ve been asking the industry to respond to for a month now. Congratulations. However, since Steve (the author of the post) doesn’t know how to link properly, we’re bringing the challenge I offered up to the industry, called “Open Mic” night” back up. If you came here from No Travel MLM’s, you would have found an article on Brian Tracy, not the challenge. I know how easy it is for our critics to get sidetracked with irrelevant and scandalous matters.

In addition, I find it interesting that we already have one of the infamous excuses from the other side and change to my challenge. Personally, I take issue with that because I didn’t ask, nor am I looking for excuses. I asked about solutions from other Hosts.

Steve has thrown one of the major benefits for him and other Travel Agents out the window for one of two reasons. One, because he, like everyone else can’t grasp YTB’s two distinct business models. Or two, because he knows that the insurance offered to TSO’s is an offer no other Host has. Therefore, the insurance issue is thrown out the window because he wants to mix the two opportunities.

Tisk – tisk – tisk.

Rules are rules guys, and YTB’s Medical and Life Insurance is a very distinct advantage of the TSO (YTB Travel Network) compensation program that I can promise no one else is able to offer. YTB has offered this benefit for two solid years now, exclusive of the Director program from YTB Marketing. Because no other Host has been able to figure out just how to do this with independent contractors we’re told it can’t be done?

Don’t think so.

The Medical and Life Insurance offered by YTB Travel Network does not require the recruitment a single solitary soul in order to obtain the Insurance. Period. The process of mixing both our Director Program and our Travel Agent Program not only a lame excuse but a cop-out so they can appear to have somewhat of a level playing field.

Sorry gang, but no can do on throwing it out the window. Since a “Travel Agent” would not be required to become a Director, (i.e. recruit a single person) and the insurance benefits are granted strictly via annual travel commissions of $25,000 or more, and not recruiting, the insurance stays right were it is.

To clarify further for everyone here are the commission contracts and the levels that anyone, including Steve, can achieve as a TSO with YTB Travel Network.

*Excludes shopYTB commissions. (Remember we only need “Travel Agents” here.)

*Upon reaching the 80, 90 or 100% commission level, Site Owners will receive company paid group health insurance as well as one-time bonuses of $2,500, $5,000 and $10,000 respectively.

*These one-time bonuses are only paid when a Site Owner reaches the 80, 90 or 100% commission level for the first time.

So bring it on kids. Provide me documentation of just one Host, one Agency, one single Brick and Mortar that:

• Offers 80%-100% commission contracts.
• Pays cash bonuses of up to $10K when you hit performance levels for travel commissions earned.
• AND completely covers the cost of your Medical Insurance and provides a $150,000 Life Insurance policy.
• AND do it for less than $500 start up and $49.95 per monthly overhead.

And I’m not looking for excuses why it can’t be done. Fact is, it HAS been done and it’s not my problem or issue that YTB came up with it first leaving the rest of the Hosts in the dust.

Gang, if you were smart, and I know you are, instead of fighting this, you’d join. $25K a year for a traditional travel agent or anyone else with the experience and knowledge that Steve has would be a walk in the park. I would imagine $100K would also be attainable for Steve and his colleagues.

Unless you can come up with another host who can do all this…you’re leaving all kinds of money and opportunities on the table.

So stop beating around the bush, stop coming up with excuses and provide the documentation I asked for.

Otherwise you’ll get nothing more than – “Thanks for sharing”.

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Do You ZamZuu?

According to YTB’s 10Q filing with the SEC, the office of the Illinois Attorney General has agreed to extend the date by which YTB must respond the Illinois complaint to this Wednesday, August 26, 2009. If you’re not aware, or forgotten due to last months Convention and the improvements YTB is currently enjoying we wanted to prepare you that another chapter is about to revealed for discussion of both pro and con on blogs, forums and message boards all over the internet. (We are talking about YTB after all!)

Before the ink was able to dry on the California Settlement on May 14th, Lisa Madigan, the Illinois Attorney General, filed their civil complaint against YTB and the Founders the same day. Many of the claims and allegations were a mirror image of what was found in the California complaint. Although Illinois had opened an ongoing “investigation” that started just days after the California complaint filed last August, 2008, Illinois apparently chose a “wait and see” attitude. (Possibly in the hope that California would be successful in shutting YTB down.)

YTB management obviously can’t discuss legal matters publicly or with the field. However the two words we hear over and over from the Founders and Executives is “very optimistic”. We would agree with this optimism based on the successful settlement agreement in California, and the Illinois class action that has already been thrown out. The allegations brought against the company are based in fear, myths, and deception and one needs to keep in mind that the foundation of court rulings and decisions are based on fact and documented law.

We’re not going to bore you, (or for that matter insult or taint your intelligence) with the gross misrepresentations and allegations made against YTB. Other than claims that YTB continues to promote Royal Caribbean, NCL and IATA as a benefit of joining – the premise of the entire complaint is based on the belief that one must to “pay to play” for the opportunity to recruit others into the YTB business. (The “gigantic pyramid scheme” mantra.)

We possibly need to elaborate for you, like YTB will this week with the courts that the YTB model, as it has always been from day one, does not require payment for the opportunity to recruit others. Nor does YTB “pay” someone simply to recruit.

The $449.95 provides a travel website and $49.95 a month provides the continued maintenance of a travel website in order to sell travel. (Travel sales generated from these travel websites were documented at $424 million in 2008) Payments to the field as either an Associate or Website Seller (Rep) are dependent on the travel site (or product) being sold and maintained. Most Host Agencies such as Uniglobe, Travel Planners International, Nexion, MTravel, Expedia Cruise ShipCenters, and Dugan’s Travels are also dependent on the sale of sites being sold to others (in order to therefore generate travel sales) and all charge a startup fee and monthly maintenance fee for website hosting and maintenance of a booking engine, support, training, licensing, and/or E&O insurance for their product or service.

As we’ve found so many times before, all the focus and attention is pinned directly on the Network Marketing aspect of the company while all rules, customs, and normal business practices are thrown out the window. Instead of YTB keeping the money generated from payments of $449.95 and $49.95 a month as other hosts do, YTB pays field representatives for sales they produce and maintain in their own organization. Limiting beliefs are compounded by critics, Attorney Generals, and former Reps who failed, based on the fear that everyone does not have the same opportunity to generate income in this fashion. There are additional phobias based on the MLM model running out of prospects, instead of realizing that it takes personal responsibility, action and effort to build an organization. To compound the emotion of these fears and phobias, the model in some cases does generate millions of dollars of income for common everyday individuals who go to work, promote and build a business of other websites under them. (As documented in both the 2007 and 2008 Rep Income Disclosure Statements.)

The cost for such an opportunity? Not a single penny.

Avon, Mary Kay, PrePaid Legal, NuSkin, EcoQuest, Amway, Primerica, Fuller Brush, and HerbaLife have all built their business via the Network Marketing and Direct Sales model for multiple decades, generating billions, no…TRILLIONS in income. However, fears concerning the window of opportunity for YTB will soon end for someone at the bottom of the pyramid. Because of this unfounded and undocumented belief, there are those who feel its up to them to step in and protect others from something that has never – EVER happened.

Is there any question that YTB believes it has meritorious defenses to the claims and intends to vigorously defend its case based on fact, not perception?

Regardless of your keen understanding and intelligence to see YTB for what it truly is, YTB should be able to successfully defend the misrepresentation and limiting beliefs made in the complaint filed by the Illinois Attorney General. Unlike the many blogs, forums, and bizarre emotional outbursts we see concerning the YTB company, it’s Founders, and the people involved, on the internet – the legal system instead must favor on the side of actual documentation and facts, not perception.

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Do You ZamZuu?

A couple of weeks ago I put out a challenge to the industry to find a better opportunity than YTB regarding price, compensation, and benefits. It’s not surprising that I’ve had very few takers. I already knew the answer.

Here are the requirements that I’ve asked everyone to follow:

Just one Host, one Agency, one single Brick and Mortar that:

• Offers 80%-100% commission contracts.
• Pays cash bonuses of up to $10K when you hit performance levels for travel commissions earned.
• Covers the cost of your Medical Insurance and provides a $150,000 Life Insurance policy.
• Give me that “hat trick” for less than $500 start up and $49.95 per monthly overhead.

I’ve seen a handful of answers from those associated with Nexion, Travel Planners International, and over the weekend, CruiseOne.

While I have no problem with any of these Host Agencies, (I’m sure they’re all very good) none of them match what I have with YTB. Travel Planners for example can offer 100% commission (after two years) but lacks the bonuses and medical benefits I’m looking for. CruiseOne does offer the medical benefits I’m looking for, but I’d have to pay for benefits, along with a hefty $10K for the privilege of being aligned with them. (Where YTB will pay me $10K for producing.)

I do like and did find the payment option in Travel Weekly’s CruiseOne article interesting. If you can come up with $2500 down payment, you can finance the rest through a third party to complete the remaining amount owed. I have no idea what the interest rate or terms would be for something like this, but I can promise it will end up costing a bit more than the $9800 flat rate price to get started the old way.

I also liked Dwain Wall’s comment on the current influx of new blood into the industry in the Travel Weekly article.

“We’ve seen an influx of interest from very bright, passionate, entrepreneurial people who have been laid off from another industry or are working presently, but challenged to produce the initial CruiseOne Franchise Fee,” said Dwain Wall, senior vice president and general manager of CruiseOne. “We want to eliminate any barriers to success for people who show such strong potential and offer a stimulus plan, of sorts, to help aspiring entrepreneurs seize the moment and start their own cruise travel business.”

YTB found the same challenge for bright, passionate, entrepreneurial people as well, and came up with a $99 plan to get started. (You can find more info on the $99 plan here.)

To me, it’s all about risk verses reward. If you truly want to align yourself in the travel industry and see if this is something you want to do, why pay more for inferior compensation and benefits?

I’m just asking…

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Do You ZamZuu?

The annual Power List from Travel Weekly currently ranks YTB International #25 for 2008 out of a record number of agencies this year with 62 companies with travel sales of more than $100 million. All of the agencies in this years Power List faced a common enemy during the latter part of the year, that being the economy. As we are now at the half way point of 2009, many on this years list are not as optimistic as they once were about travel sales and expect a decline anywhere between 15% – 25% between 2008 and 2009.

The economy is one thing, but when a company such as YTB has to endure fear based attacks from a small, yet extremely loud group of critics who desperately need to control free enterprise and exaggerate every move the company makes, is another. With the legal attacks combined with the mud thrown up on the internet via blogs, forums, and message boards, a year over year increase of any amount should show the stability and resolve of our model for anyone who has two wits about them.

Regardless of which side of the fence you reside, the following numbers appear in Travel Weekly’s 2009 Power List.

– 2008 Sales: $424.1 million
– Employees: 317
– Previous Ranking: 26
– ARC sales of $2.76 million
– 85% of sales from leisure travel
– Hosts 92,383 travel sellers
– Owns Rezconnect Technologies Inc.
– Publicly held

True, some spent the last year focused on creating excuses and never gave YTB a chance to survive and/or make this years Power List. Accusations of bankruptcy or being prohibited from conducting business outright started the second claims were filed by the State of California which magically appeared the day before the YTB’s National Convention in August of 2008. Its sad, but some appeared to have missed or simply forgot that there was a legal process that needed to take place. As we’ve seen so many times before, relying on negative speculation rather than facts can damage ones credibility as some sort of expert.

Few have also knocked the legitimacy of the Power List with any excuse they could come up with. It was last years list with a huge jump from #35 to #26 and 84% growth that more than likely had something to do with the desperate pleas posted for anyone who would listen to in order to stop YTB from co-existing with names like American Express, Carlson Wagonlit, Expedia, Travelocity, Orbitz, and Priceline.

With so much press and attention on YTB it’s not surprising that Travel Weekly once again made special note of our company in this years list.

One company that has seen its share of headlines recently is YTB (No. 25), a publicly traded multilevel marketer with and ARC appointment and a reported $424 million in travel sales, most of it through a network of tens of thousands of small hosted, work-from-home recruits.

A source of unending controversy since it first gained national attention a few years ago, YTB recently settled an action brought by the State of California that accused the company of operating an illegal pyramid scheme. Even if YTB succeeds in transforming itself into a franchise operation and fulfilling the other terms of the California settlement, the company is likely to remain a galvanizing force for friends and foes alike.

For the purposes of the Power List, however, only one thing matters: total sales. Although this number is not included in YTB’s annual financial report to the Securities and Exchange Commission, it is consistent with a company statement to the SEC.

“During fiscal 2007, the aggregate value of retail travel services that have been booked by our RTA’s and independent franchises surpassed $400 million”. YTB reported in the statement.

The company has stated that the total represents retail travel sales and excludes revenue from other activities.

Like it or not, YTB continues to make headlines in this industry because YTB is a major player when it comes to actual travel sales. A few clearly don’t understand the difference between gross sales and actual income generated from those sales reported in our SEC filings. If some can’t comprehend that it takes $424 million in sales to generate $27 million in actual revenue in the travel industry, I’d question how much they truly understand thier industry. However, because there’s a very clear and distinct fear surrounding MLM and recruiting, all focus and attention points directly at revenue generated from recruiting compared to income generated from travel. Those of us that can make the distinction between the two revenue streams have understood for years how silly such comparisons are. Why the perceptions between apples and oranges and these fears persists after all these years is a question I’ve long given up asking. 

I couldn’t possibly tell you what type of excuses will come from this years list. You can be assured that like other years, something will be pointed out here that will attempt to question the validity and accuracy of this report when it comes to YTB. In order to come up with these excuses however, desperate critics will need to toss out the fact that YTB is one of very few that are publicly traded companies who answer to the SEC. They will also toss out YTB’s appearance on this list for it’s third straight year. And lastly, the special notes surrounding YTB in Travel Weekly’s introduction, like last year will be completely ignored and the beliefs and opinions of these few critics will appear to some as an overriding and dominant fact, instead of desperate pleas for attention to make all things right with thier own little world.

There comes a time when you should stop and look at the reports such as this and compare them with all the excuses we’ve seen over the years. Demands for clarification or additional questions directed at YTB and Travel Weekly have played out for far too long. Both YTB and Travel Weekly don’t appear to be all that concerned, and continue to stick with the same qualifications they always have despite the pleas and concerns.

Some will continue as they always have because changing thier beliefs would be far too upsetting and create too much turmoil. Others however, will begin to see things for what they truly are. If you’re of the latter, I welcome you to the idea of MLM and Travel as major player in the Travel Industry.

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Do You ZamZuu?

I’ve worked in several different industries throughout my adult life. I spent the vast majority of that time in the radio industry from the early 80′s to the mid 90′s. I also spent time in the Golf industry, and later in the Security and Home Automation industry before I found YTB. I quickly realized that each industry has it’s share of bickering and finger pointing. Every industry has it’s share of people who do nothing but start rumors either to discredit or get a leg up on the competition.

If you combine all the years I spent in the other industries, it doesn’t hold a candle to what I’ve seen in the Travel Industry in the 4 years I’ve been involved with YTB. The backstabbing, the ranting and raving, and the accusations that are thrown around in this industry is like nothing I’ve ever experienced.

I have to hand it to the Traditional Travel Agents, they are an extremely passionate group. Please don’t take that as any form of admiration however. Any type of admiration turns very sour when the passion is as misguided and so dysfunctional that you see grown adults belittle and scorn each other in public forums. Because all they do is bicker the industry is left fragmented and unorganized. Travel MLM’s have come and gone for over a decade now. The industry has been outraged over the MLM model and Card Mills, but because nobody can agree with one another, Travel MLM’s are not only still around, they’ve gained considerable traction in the industry.

I was looking over the data I have on how people find this blog earlier in the week. Several search terms popped out at me for consideration for an article. Before I had an opportunity to research the story, a “Google Alert” came last night that put all the pieces together in one very well written article in Travel Agent Central.

In the article Peter Stilphen, an industry advocate, seems to be convinced that OSSN (Outside Sales Support Network) now caters to the MLM industry and has said so publicly in an open letter. OSSN of course denies the allegation and is going to great lengths to shut Mr. Stilphen up. OSSN has even gotten legal counsel involved to contact Mr. Stilphen numerous times to confirm the allegations with documentation and facts. Typical of most critics however, Stilphen has ignored the request for verification. What this has boiled down to is nothing more than an “Am not” – “Are too” type of argument that once again is being played out in the open for everyone to see.

Why am I not appalled over this type of conduct? Because I’m sorry to say it’s more the norm than it is the exception. Once again, instead of promoting solutions, benefits, or guidelines that have been a real sore in this industry for well over a decade now, we have more bickering and finger pointing.

Once again…we have to ask…”How’s that working for you so far?”

I’ve read numerous times that Travel MLM’s give professionals a black eye. When you look at something like this, you have to wonder why some don’t look in the mirror and realize that professionals are doing a fine job of punching themselves and providing plenty of back eyes of thier own.

I’m not a member of OSSN, but I have gotten updates and e-mails from this organization for years. They’ve been beneficial to me in as much as to provide information about industry trade shows and supplier training that educate and enable me to be more productive in the travel industry. While there have been many offers to join the organization, thier policies prohibit anyone involved in MLM’s from joining. While they do offer a “TRUE” credential, I can’t justify switching to anther host simply to carry a “TRUE” card. For someone like myself, CLIA offers the best training and accreditation now that they’ve upgraded and enhanced thier program. As we’ve learned however, even an organization like CLIA isn’t immune to the fighting and bickering going on between “professionals”.

The last time I wrote about Peter Stilphen was well over a year and a half ago when Royal Caribbean decided to pull the plug on YTB. At the time Peter was on the Board of Directors of an association called PATH. With Peter’s urging, PATH convinced Royal Caribbean that they needed to terminate it’s relationships with Travel MLM’s and Card Mills. To this day, we’ve only been able to verify two agencies that have ever been terminated by RCL while over a dozen other Travel MLM’s are still in good standing and booking with the cruise line. One of the agencies terminated being Joystar and the other being YTB.

Worked out well, don’t you think?

Although Peter has been a very outspoken critic of both Joystar and YTB over the years, I really don’t pay much attention to him personally. He’s simply lumped into the mix of outspoken critics who buys into the social “meme” I wrote about on Wednesday. He is however, one of the longest tenured critics surrounding Travel MLM’s that I know of. He and Bill Alverson (CEO of the now bankrupt Joystar) started the rumblings over a decade ago when Bill started the first Travel MLM called TravelMax. (Also long gone.)

Back in March I picked up another open letter to the industry from Paul Henderson of ProTravel Network, who has also grown tired of finger pointing and the bickering in the industry which adds further proof that the industry has no clue how to resolve the issue of industry credentials. Because the industry hasn’t been able to come up with guidelines, anyone associated in the industry is fair game when it comes to pointing fingers. Peters most recent crusade to eliminate “cards” has him yelling at OSSN now, an association that’s promoted by PATH by the way.

I honestly can’t tell you if the industry is ever going to get along with each other. I find it a real shame that an industry which evokes so many good memories and emotions for it’s clients in the form of vacations and exotic locations, has such a difficult time finding it’s “happy place” when it comes to communicating and getting along with each other. I’ve never seen such enormous ego’s, and so many experts in all my life. For me, it’s another reason why I stick with YTB.

You would think that some of these old dogs would wake up and learn some new tricks after so much time spent doing what they do with no answers or resolutions in sight. Unfortunaly that’s not my call or within my control. Because of the suppliers and clients I spend most of my time with, the professionals end up being a nessasary evil in the industry that I simply endure while learning, growing, and making my own way in the travel industry.

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Do You ZamZuu?

I enjoy Trade Publications. I subscribe to a variety of publications in both electronic form and in traditional print. I’ve always enjoyed reading and learning about the industry, and have promoted learning as much as you can about any subject that interests you. There has never been a time in our history when so many mediums are available for someone to learn and develop a skill or a trade.

I’ve enjoyed the way suppliers and trade associations have embraced training, enabling me to learn about the industry. From seminars and webinars; from a training call or port of call via ship inspections, the variety of ways to learn and develop in this industry is abundant.

I’ve seen many changes within the industry over the last several years when it comes to doling out credentials in the industry. I’ve also supported the upgrading of requirements for FAM eligibility from both suppliers and associations.

One thing that hasn’t changed much are the Travel Agents who think they “own” the industry.

I was walking home with the kids and my neighbor on Thursday and we stopped in the culdesac to chat a bit longer. While talking, I opened up my mailbox to get the mail with my monthly issue of Travel Agent Magazine in the mix. I typically look forward to each and every publication and wanted to see this months “cover”. When I saw the cover, I smirked, shook my head and commented “Good grief”.

My neighbor who was standing in front of her mailbox ask me what the comment was for, and I held up the front of the publication to show her. She asked “What’s that all about?” and I simply commented that the man in the mask…is supposed to depict someone like me.

She laughed and asked “That’s suppose to be YOU?!” and I responded, “No, not me specifically, but someone like me because of the company I work with.”

I told her of the issues Travel Agents have had for years concerning “card mills” and downright phobias regarding MLM’s and what we have presumably done to disgrace, embarrass, and ruin their reputations as “Professionals”. You wanna know her reaction?

“And that’s their answer?”

Yep, afraid so. I went on to tell her about forums and blogs these “Professionals” hang out on to discuss all the wrongs, all the injustice, all the problems they can think of on a daily basis. How at one time I had befriended some of them, and because I’m not willing to change host agencies or simply get out all together, I’m now an outcast and seen as the man in the mask. (And then some.)

“How does that make you feel?” she asked. I thought about it, for say… a nanosecond, and replied with “How’s it suppose to make me feel?” I went on to ask a couple of more questions, like how someone I don’t even know, or more importantly doesn’t know me, should own any feelings one way or the other? I asked if she see’s any connection to me and the man in the mask. Do I look and act like that to her?

She thought that was a strange question based on the look on her face, because we happen not only to be neighbors, but friends. To think an article or even this cover will cancel out years of friendship does sound a bit over the top. I’ve heard that if you join and MLM that you can kiss your family and friends goodbye, because you have to hound them about joining the MLM you’re involved in, (any MLM) and they eventually get fed up with the constant badgering and eventually disown you.

It’s been over 4 years now, and I’m still waiting for THAT shoe to drop.

It’s not that I haven’t heard story after story about MLM’s destroying friendships and families. There are those who can’t fathom being unemotional or unattached to an attack like what’s depicted in the picture. Family especially, would want to protect those they are closest too from being “stained” in this way. I might be the same way when I was far less secure about my own abilities and worth.

But I have to wonder, why after all this time, all this energy, all the “talk” about how bad things are, just why a professional publication would even think that an article like this is a good idea. What some in our industry have categorized as “card mills” have been around for over a decade now, and the industry is only a small fraction closer to resolving this so called problem and embarrassment than they were back then.

There have been suppliers, (who by the way are the ones who grant these FAM’s and perks not the Agents or Associations) who have taken a stand in some form or fashion. Sandals for example, was one of the first I can think of who would provide a complimentary night or nights based on production. Doesn’t really matter which host you’re associated with; if you produce, you’re rewarded. The concept isn’t much different from a frequent flier program, which provides anyone who supports a particular airline is granted perks like free airfare. It’s also why I like the Carnival requirements that came out a year ago January. A minimum of 5 full paying cabins (double occupancy) are required, BEFORE you’ll be considered to partake in a FAM with them.

But for some reason, that’s not good enough for some, as you can clearly see in the comments section of the digital format of this cover story. There are those who simply can’t get over their own hang ups about “their” industry to see that someone is there on a FAM because they earned it. We’re participating in an industry seminar with them because we have a desire to learn. We join in on a summit because we want to expand our knowledge.

Instead, they snub their nose at the supplier because they welcome anyone who produces, regardless of what Host Agency, or so called “card mill” they may be associated with, as if the supplier would even care who they consider “worthy”.

We’ve run into the same problem most recently with Debbie Maier and Mailpound. Ms. Maier took the time to come to a Red Carpet Event to roll out a new private labeled e-marketing site for YTB to help our company promote and sell more travel to our clients. While the site does have a listing of FAM’s associated with it, the main purpose of this site is to enable Travel Agents to send out promotional e-mails and marketing materials to clients to actually sell travel. When she came to the Home Office she was, and I quote, “completely – blown – away” over the passion YTB has for this industry.

And because she now provides this service to YTB, and has seen first hand that YTB is a real travel company, she and her company have now been black listed. There are “Professionals” who are not only promoting that other agents send her an e-mail that “they know” who she’s working with, but if any of the e-mails or comments are like the ones I’ve seen…she’ll need to shower after being vomited on by this outspoken and obnoxious group of “legitimate agents”.

That’s the game plan, to make life as uncomfortable as possible in the hope that they just throw in the towel because the backlash isn’t worth it.

Based on a webinar that I know happened last week, there may be more of this kind of tactic coming from this group. The same day YTB was promoting Princess Cruises, (a Sail-A-Thon to sell full fair cabins, not FAMS) another group was planning how to get more of these types of “cover stories” out there to media outlets to warn the public about the masked men and women who are involved in what they’ve deemed to be undesirable Host Agencies. I know that these Associations are the be all and end all for some, and there have been Agencies associated with many of them to add credibility. (We saw how well that worked out, didn’t we?)

While I was invited to this little gathering with these very prominent and important people and associations in the industry, I declined the offer. I asked the question of how this type of behavior would make me a better person, a better Travel Agent, and a better Leader, but like most of the questions I ask, they were left unanswered. (Ignored was more like it.)

They are welcome to do what they do, and I’ll do what I do. That’s promoting a rebroadcast of the Princess Sail-A-Thon this afternoon at 4:00 pm Eastern to sell more cruises. It’s far more productive, supports the hand that feeds me, (and them) and helps bring the truth to light.

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