When I started my new business back in August, one of the requirements was insurance. The company required me to either upgrade or add outright general business liability, property, and bodily injury. All totaled, the insurance required with my new company is worth more than $1.4 million.

We went with our current carrier for home and auto right out of the gate – just to get the coverage we needed. We questioned however if the coverage was adequate or if the rates were competitive.

After all the dust settled from getting our new business off the ground, we decided to shop around for better coverage and rates. One of the candidates happened to be a neighbor of ours. She knew us personally, and she had just made a switch to another company that had been attempting to recruit her for some time. We were blown away by the rates, the assortment of coverage, her attention to detail, and the personal attention we received.

When she came by the house the other night with a hard copy of the new policy, she provided a handful of business cards and asked us for referrals.

I couldn’t help but laugh at how her sales process worked. How ironic that if she had done the same exact thing with some MLM or Network Marketing gig, it would have been “unethical” or “hounding” us for even asking for referrals.

Because she works with a “traditional business” nobody thinks twice about this type of marketing and promotion.

I then started to drill back over the last year and thought about all the business we had done with neighbors who were introduced to us either because we knew them personally, or because they were introduced to us by other neighbors who hired them and were pleased with their work.

I thought back to the new roof we put on the house last year that was completed by a neighbor of ours. He doesn’t do a lick of paid advertising, and he was actually recommended to us by another neighbor who had their roof done by the same neighbor. All of his business comes from referrals.

When we repaired the rotted trim on the house and had the outside of the house repainted this summer, we got a number of quotes. As you probably guessed at this point, we settled on another neighbor to do the work for us. He wasn’t the cheapest, but we felt the quality of the materials and paint along with his reputation as a quality craftsman was worth the slightly higher price.

We’ve since raved about his quality work and materials to other neighbors who now admire our new look in the neighborhood. In addition, he’ll get more business from us for a new makeover in our master bath, and a new outdoor area in our back yard that we want to have done by next summer.

The Dealership we bought our new Town and Country Limited from – also recommend by a neighbor. As it turns out, we’ll be recommending that same Dealership as well. Not only was it the easiest, most pleasurable car purchased we’ve ever made, if someone mentions our name, we’ll get a $200 referral kickback from the Dealership when they purchase.

You, yourself can most likely think of your own examples of business you’ve done with personal contacts and neighbors or business that started as a referral like this.

So what gives with this phobia anti-MLM Zealots have with Network Marketing companies doing the same thing? Why – or more accurately “how” could business like this be perceived as unworthy, unethical, or hounding someone for business?

Truth is, after reading and talking with anyone who attempts to make an exception out of MLM for this type of promotion and marketing doesn’t have the proper business background to speak intelligently about marketing.

It screams “ignorance”.

Any true business owner, traditional or MLM will tell you that this type of marketing and promotion is by far the most cost effective – and because it comes from word of mouth (or referrals) it’s potentially the most effective form of promotion there is. Having a testimonial from a third party like this is incredibly powerful and desirable from both the seller and the buyer.

If you ever hear someone complain about MLM or referral marketing and promotion consider the source. Do they have a business of their own? If they do – how successful is their current business? If it’s not – there’s your limiting belief.

Until they change or modify this belief, they’ll continue to struggle and remain unproductive and unhappy.

It’s no coincidence that the neighbors we have that are the most happy, and the most active around the neighborhood are also business owners. They get it.

And if you ask any of them – business is booming.

From the looks of it, anyone who comes in contact with them can tell that’s true. Like us, they’re driving new cars, getting improvements done to their house, and are able to spend just as much time as we do participating in neighborhood gatherings and social events.

Why? Because they know how to market and promote like just like a Network Marketing company does.

PS - If you're involved with YTB, sign up for our FREE Newsletter. As a Website Owner or Website Seller, we'll keep you up to date with all the latest news, acquisitions, and developments with YTB.

PPS - Subscribe to the Just Picture It Now RSS feed, (including e-mail) for all the latest posts and updates found right here!

Book Your Travel & Vacations With

One of the things that I absolutely love about MLM is a genuine desire to learn and grow.

Since my introduction into this industry, I’ve been exposed to more author’s, speakers, and mentors than I can shake a stick at. Some, like Dale Carnegie, Brian Tracy, and Earl Nightingale were in my library long before MLM. Since my introduction into MLM however, I’ve been introduced to more great – wealthy – inspirational minds in the last six years than all my prior years combined.

A new book I was introduced to last week – provided a number of amazing revelations I wanted to share with you.

The author is Robert Shemin and he’s pictured here on the cover of his New York Times Best Seller “How Come THAT Idiot’s Rich and I’m Not?”

Just the title alone makes you want to read this thing. (It’s brilliant!) I don’t know about you, but I’ve known my fair share of “idiot’s” in my day. The vast majority are miserable and broke, and not actually happy and rich however. But I get the gist of what Shemin is trying to convey here, because there was a time when I looked at some rich people and thought, “What do they have that I don’t?”

What I found out, in other books and from speakers like Shemin was there was plenty I didn’t have in regards to mindset and attitude. It wasn’t until I got involved with MLM that I really began to study and eventually understand what it takes to be successful in business. Sure, I made plenty of mistakes. I also had my share of so called “failures”. Each mistake or failure turned into valuable learning experiences that changed my thinking and my actions. Washing away all the crap that cluttered my mind and kept me from taking the proper action to attain success. It took a number of years, but I eventually replaced enough beliefs and actions with powerful thoughts and valuable tools that I now own and operate a number of businesses that has me well on my way to the type of lifestyle and net worth I desire.

Shemin’s book is centered on real estate. That’s his area of expertise. But true to that vast majority of smart, successful business minds that I’ve read both from and about – most support and promote MLM as a viable business model to get involved with. (Especially as a model for getting started in business.) The level of support and tools found in MLM far exceed anything else I’ve seen in the business world.

Shemin’s no different – but with a very nice promotion of a very specific MLM and industry.

Now I know you all don’t have this book handy, and I’m not going to bombard you with what the entire book says. (Besides, it’s mostly about real estate and not MLM.) But there’s one page that I’d like to highlight, because it’s a real eye opener.

For anyone who wants to check out the page for themselves, you can on Google Books. (Here’s the link to the Page 101) I also wanted to use this link just so there’s no doubt about what was printed in this New York Times Best Seller.

Becoming a travel agent is simple. I signed up for something called Your Travel Business, or YTB, and presto! I became a travel agent. You can too. Just go to my special site, www.ytb.com/robertshemin, and sign up. Now you’re a Rich Idiot, too.

So book that trip and live rich now. By the way, I should tell you that when you sign up, I get benefits for introducing you. That makes me an even bigger Rich Idiot. But wait – you’ll get the same added goodies when you share your travel agent site with your friends and family. Remember, Rich Idiots want others to be rich, too!

Imagine that? Here’s someone who’s already rich – promoting YTB as a great way to get rich yourself. No special training involved – no requirements or classes. Just sign up and start telling your friends and family.

Now I know this kind of promotion drives the travel professional’s nuts. (Makes the hair on the back of their neck stand up with disgust and anger.) What these travel professionals have never really grasped is that travel isn’t rocket science. In fact it’s so simple that 4 of the Top 10 travel agencies today are do it yourself type agencies. (Expedia, Travelocity, Orbitz, and Priceline.) If the average person can book their own hotel, cruise, and airline ticket – there’s no reason why someone like you and I can’t sign up and point people to your own site.

Also note, there’s full disclosure here. Robert makes it very clear that he benefits from introducing his readers. Broke Idiot’s call that “profiting” – as if there’s something wrong with making a profit in business. For anyone who takes issue with Robert, me, or anyone else making a profit from introducing others about all I can respond with is – “Duh?!”

In other words, profits are a major component in owning and operating any successful business. Just because it has “MLM” attached to it – doesn’t make it any different. It’s business.

Moving on – and you’re going to love this.

At most resorts or hotels, there are better rooms and bigger rooms with more interesting views, concierge floors with special services, and even luxury suits. When checking in, simply ask if you could be upgraded. Here’s how I empower the staff. I say, “If anyone can make this happen, I know it’s you.” Then I offer them a gift (I often carry chocolates with me), not to bribe them but to brighten their day. You’ll be surprised how often a hotel will oblige. Presto! You’ve just become a Rich Idiot for the duration of your stay!

Now wait just a cotton picken’ minute here! You mean to tell me after all these years that all I really needed was a box of chocolates? What about the all-powerful and necessary IATAN that I’ve been whacked over the head with more times than I can count? Here – I’ve been soooo concerned because I’ve been told by so called industry “experts” that IATAN was the be all and end all for upgrades!

What a rip! ;-P

Truth is guys. I’ve really only used my CLIA once way back when for a trip to Sandenstin for a FAM. Other FAM’s and Seminars at Sea were offered via YTB without any such requirement. Likewise, I’ve never owned an IATAN because contrary to what’s been said about YTB and IATAN, there’s no possible way YTB could actually “sell” their IATAN to a third party. There’s only one way to attain that credential, and that’s earning it from IATAN directly with proof of $5000 in commissioned sales. By the time I was able to earn mine directly, they pulled the plug with this nonsense YTB was selling the card.

All these years, all I’ve really needed was a smile and the guts to simply ask for an upgrade. If it was available, I usually got one.

If not, here’s the next tip that I’ve also done.

Here’s one thing I do at least once a year. I put together a group of my friends for a trip or a cruise. This vacation strategy also works very well for school groups, churches, and civic groups. If enough people participate, the airline, the hotel, the resort, or the cruise ship will often give me my trip for free. Not only do I get a fantastic vacation, but I get to spend it with all my friends and I get it for free – just for having the idea and putting it together. By the way, Rich Idiots take a portion of the price of the ticket they would have paid for but didn’t and donate the money to a worthy cause.

Soon after my trip to Sandestin, Royal Caribbean launched Freedom of the Seas. I really wanted to get on this ship but there was just no way RCL was going to kick some full paying customer off this ship just to put me and my family on the ship for a fraction of the cost.

So I did what other Rich Idiot’s do and got a small group of eight of us together. Granted, the group was so small at the time that there wasn’t any “freebie” for us, but because everyone booked at full price, yours truly did earn over $1000 in commission to recoup some of the cost. In addition, when I got back I posted pictures and wrote a really nice review of our experience.

Note: no lime green t-shirts were required with “I got here free, ask me how”. No shenanigans about recruiting everyone on board. Instead, before RCL pulled their little stunt, several people saw our photos or review, and booked full fair cruises with us on BandBVacations.com earning somewhere in the neighborhood of $13 million in the first nine months of 2007.

And Royal Caribbean is demanding that we change our tune in order to have the “privilege” to sell a cruise with thier company? What the hell for?

Makes you wonder who the Idiot is don’t it?

It’s entirely up to you which “Idiot” you want to be. You can be rich – or you could really goofy and be broke. My experience with both (or at least attaining wealth and net worth) is it’s much easier and more fun being rich rather than broke.

Broke as we’ve seen time and time again, leaves you angry and miserable.

Being rich however, takes all those people who want to call you an idiot and makes it incredibly easy to just flick them off like flies. ;-P

PS - If you're involved with YTB, sign up for our FREE Newsletter. As a Website Owner or Website Seller, we'll keep you up to date with all the latest news, acquisitions, and developments with YTB.

PPS - Subscribe to the Just Picture It Now RSS feed, (including e-mail) for all the latest posts and updates found right here!

Book Your Travel & Vacations With

When I bought this domain back in 2004, I had no idea it would turn into something like this. The name actually came from another business I created at the time that did okay – but honestly, had no clue how to market at the time. When I purchased the domain, “Just Picture It Now” was a business that put your pictures on hats, coffee mugs, t-shirts and even underwear.

Year’s later, this domain is well known for YTB Travel, ZamZuu along with an experienced and accurate account of the Direct Sales and Network Marketing industry. Because I’ve been consistent in my writing with hundreds of articles and never shy away from controversy – this site is now well linked with hundreds of outside sites and domains pointing here.

In Internet terms, this is called a backlink, which is like a vote when it comes to search engines. The more backlinks you have pointing to your site from unique IP addresses and servers the more credibility you have in the eyes of Google, Yahoo, Bing and other search engines.

When I see an backlink in my dashboard I check it off as another vote. (And no, Google doesn’t care one iota about what’s actually being said; just that someone is pointing Internet users here.)

Building backlinks to your pages is an essential part of SEO (short for Search Engine Optimization) for two reasons. The first reason is that it helps your pages get indexed faster, which is very important because you want the search engines to find them as soon as possible and crawl them regularly. (I’ve seen brand new articles of mine index within 5 to 10 minutes.) The second reason is that it helps your pages get higher search engine rankings for the keywords of your choice.

The more backlinks you have, the better. Period.

However, building backlinks can be a time-consuming process. I’ve been writing for years on various subjects. I’ve also garnered both positive and negative attention over the years, and a lot of people point to this site for information and articles. Some outsource the process to an agency and pay a lot of money. Or you can do it yourself with a very cool little tool that was recommended to me called SocialMonkee.

When talking with a friend of mine about our new site OurSharedEarth.com, I mentioned how I wish I had the type of links there that I have here. He’s been helping others with SEO and site management for years. When he recommended SocialMonkee as an instant backlink builder allowing you to build 25 unique backlinks, every day, for free I want to check it out. When I saw that all links are on unique C-Class IP addresses and domains that was a huge plus. (As the video on the page mentions, it would cost an arm and a leg to do it yourself.) Imagine being able to create 25 unique backlinks every day from separate domains, separate IP’s and separate servers, with the click of a button?

So, 25 unique backlinks every day. That’s a total of 175 backlinks every week, 750 every month. You can also upgrade and build 100 unique backlinks, up to 3 times a day. That would make a total of 2,100 backlinks every week, 9,000 every month. The good news is – you can get a Premium Account, free! All you need to do is to refer 12 members, and your account will automatically be upgraded. If you’re not really into referral marketing, you may upgrade right now for a low one-time fee.

Submitting a page or an article to Social Monkee via the member’s area takes under two minutes. They’ve also created a Firefox plugin (Which I’ve installed and currently use) that allows you to submit your page to up to 100 sites in just a few clicks, using nothing but Firefox. If you have a Premium Account you will also get access to link reports and RSS feeds, which are great to keep track of your backlinks and get them indexed fast. Submitting your RSS feeds to RSS submitters is actually a very important step in link building.

I’ve heard that Social Monkee won’t be free forever, so it’s best to get on the ball now if you’re looking to build backlinks to your site. Honestly, I think it’s worth it, even if they do charge a fee, but because it’s free now – it’s really a no brainer for anyone looking to create more recognition and search optimization to your site. In a few days or weeks, you’ll have a ton more backlinks to your site adding brand recognition and search engine credibility.

It’s worth a try – get Social Monkee here.

PS - If you're involved with YTB, sign up for our FREE Newsletter. As a Website Owner or Website Seller, we'll keep you up to date with all the latest news, acquisitions, and developments with YTB.

PPS - Subscribe to the Just Picture It Now RSS feed, (including e-mail) for all the latest posts and updates found right here!

Book Your Travel & Vacations With

One of the events I’m grateful for in my life is finding YTB. When I signed on some six years ago, I started on a wonderful transformation. Changing from thinking like an employee to thinking more empowered as business owner.

I don’t know why they don’t teach this kind of stuff in school, I really don’t. Simply by opening up the door to YTB provided an amazing amount of information, training, and support that I never even knew existed. It’s  changed my mindset, my attitude and my self confidence dramatically.

Truth is, YTB is one of the most empowering and gratifying choices I’ve ever made. It ranks right up there with all-time great choices I’ve made, such as my sobriety, my wife, and my two adorable children. Like those life changing experiences, I wouldn’t trade YTB for anything – nor is there anything anyone could do or say that will diminish that.

An item that has impressed me most about YTB, is how they can pick market shifts and trends. Honestly, I’ve never really sat down with them to discuss how they come to the conclusions they do, or how they pick where to focus attention. However, because of my own independence created by YTB, I learned how to spot market shifts and trends on my own with my own set of tools. By using the knowledge acquired through learning and training, I not only know how to spot trends, but now can tell you how much money is being thrown at it in an attempt to capture market share, and how much money is there for the market to capture.

This site has been a great resource to see what’s on peoples minds and what interests them. For example, when I see search terms and hits, Google and other tools can tell me what that search term is actually worth for someone wanting to purchase PPC (Pay Per Click) advertising.

I do things a little different – I’ve never bought PPC. Never had to. Six years of content and links here put me on the first page rankings for any number of search terms. One such niche I tested was the “green” or “eco-friendly” search terms that I started writing about middle of last month. When I saw these search terms, and then matched them up to the amount of money being spent on PPC and the money that could be made – my eyes bugged out. I started looking at other keywords, how competitive they are, and how much money is involved. My experience with YTB and other ventures also gave me the proper mindset to look at this as with my business cap on, not as an employee.

So, I had to make a decision. While changing the focus of this blog was an option I considered, and would be the easiest to implement because it’s already well read, well ranked, and well linked – I don’t want to give up the main focus of this site. It was started to promote YTB and Travel – and it will remain just that. So I decided to try something new, something bolder, something that I could dedicate exclusively to being more environmentally focused.

On March 1st, 2011 OurSharedEarth.com was born. Our Shared Earth is a site dedicated to finding alternatives that make cleaner, more economic sense that we all can implement – now. Healthy, green, low-impact choices are not only investments in our future, but investments in your financial well-being that save energy, water and money.

I decided to take this route because I know what works, and how to implement a brand this new site. How to acquire maximum exposure with a large following – and I know how to write content that gets traffic organically. (Pun intended) You’ll see some of the same tools found here, with some new tools that I’ve been working on that will make OurSharedEarth just as impactful as JustPictureItNow. Heck, in only two weeks OurSharedEarth’s Alexa ranking is already around 2 million. (Down from 16 million) That in itself is a feat some can’t even match in years of writing. (Because they have no clue what they’re doing or what they’re writing about.)

Now, before I go, I want to make one thing perfectly clear. In the past when I’ve ventured outside of YTB to produce additional streams of revenue there have been some that have made claims that I’m signing off – or getting out of YTB. Frankly, that’s more a wishful fantasy than it is any type of assertion. I’m a huge thorn in the side of those who oppose YTB, Network Marketing, and Direct Sales. I’m also one who’s not easily intimidated by blathering rants that attempt to shame someone into submission.

I can and do bite back when necessary and while some don’t like it or call it arrogance – I call it undeniable confidence. Many admire the way I stand up for not only myself, but others who want to get involved in MLM or Direct Sales. Besides, there’s still a small part of me that gets amusement from the way they react to what I do or say – and I like making them nervous or uncomfortable while being a voice of reason for others who want to believe in themselves and their own abilities.

Network Marketing is an excellent industry, and YTB is one of the finest companies I’ve ever had the honor of working with. Nobody (and I do mean nobody) will ever be able to convince me and my past six years of experience in this industry and company any differently. While some will moan, whine, attack and bicker – I’d simply say “Thanks for sharing” and focus my time and energy on more important subjects I can control and profit from.

That for the time being would be another stream of revenue from OurSharedEarth.com.

PS - If you're involved with YTB, sign up for our FREE Newsletter. As a Website Owner or Website Seller, we'll keep you up to date with all the latest news, acquisitions, and developments with YTB.

PPS - Subscribe to the Just Picture It Now RSS feed, (including e-mail) for all the latest posts and updates found right here!

Book Your Travel & Vacations With

I have to hand it to the Founders of YTB and the Home Office staff.

Last month, I wrote about our company celebrating it’s 10 year anniversary. When the company was founded, it positioned itself in front of a massive market shift – Online Travel. While some claimed it couldn’t be done via a direct sales model, YTB Travel Network solidified itself as one of the Top 50 Host Agencies in the United States that last four years running.

If you truly study Direct Sales like I do, and have an opportunity to work for an impact company like YTB you understand why this model works. Word of mouth has always been one of the best, most respected forms of advertising there is. If you want to equate it to something outside of Network Marketing – just take a look at Google, Facebook and Twitter. All three are top destinations on the Internet without a lick of traditional advertising to show for any of them. They’re all household names and multi-billion dollar companies today.

Accomplish 100% by word of mouth.

Network Marketing uses the exact same principle. During last year’s Convention, the company announced its “Free Revolution”. Giving away both travel and e-commerce sites to anyone who wants them. Without a lick of advertising, simple word of mouth, the company has attracted one hundred thousand new “Free Agent” recruits who now have their own booking engine and e-commerce web site in only six months’ time.

While YTB Travel Network and Your Travel Biz appeared to have massive growth when it went after the travel industry – one hundred thousand in six months’ time makes that look like a snail’s pace.

So what’s with this massive growth?

There’s a couple of reasons in my opinion.

Probably the biggest factor is seasoning. When we went after (and succeed) in the travel industry – there were those that frankly didn’t like it. (Still don’t like it quite honestly.) And when people don’t like something, they complain. (Whine, whimper, stomp, kick, and cuss in our case.) Many of the stunts that were pulled were frantically thrown out there to either slow the company’s growth or completely shut the company down are well documented on this site.

Yes, it may have been a nuisance, and did slow the company down for a while. Like any good company with a solid business model however, all the attention made the company stronger. We’re more creative, more steadfast, and more diversified than ever before.

That’s a powerful combination. If you couldn’t beat us then, you certainly don’t have a prayer now.

So what’s next for the company? You may have heard rumblings of something called a Z-Kit. The Z-Kit is the type of product everyone can see, feel, and touch – no matter who you are.

I’ve never really understood how companies like Nexion, Coral Sands, TravelQuest and the like can all charge startup and monthly fees for their “product” (AKA: Agency) while at the same time there are those that simply won’t put YTB Travel Network into that same category. It’s not like I can tell the IRS that the commissions reported on my 1099 aren’t real or not from the same suppliers they have. (Although I thought about it this week when my 1099 for travel sales came in.)

I know that the excuse will be what’s it’s always been – “it’s a recruiting game”. Unfortunately, nobody’s ever paid for the opportunity to recruit in this company. Payment has always been for the same product these other agencies charge for. A booking engine and vehicle to assist them in selling travel products and services. Sure, I’ve made money selling booking engines. If I sell it, I should get paid. Nexion, Coral Sands and TravelQuest all get paid – so why I shouldn’t is an argument that has been lost for a long time from the holes I’ve found in that bucket of hog wash.

So the company has come up with a “product” everyone can see and touch called the Z-Kit.

This Z-Kit can be used as an incredible foundation. People will be doing more than just trying these products out. They’ll be creating a personal product testimonial from an assortment of products they really like. Just like travel, you become a product of the product – simple right? I did it with cruises years ago and trust me – when you think a cruise is the best vacation money can buy, it’s easy to talk about and easier to sell.

Introducing potential Free Agents about the business becomes even easier. Drawing on their own experience with the products not only gives them confidence, but it also allows Free Agents to get excited just as the Broker is about their new free business.

Plus, Brokers receive rebates to distribute as they like. These make the perfect “Grand Opening” gift to new Free Agents, or they could even use them as prizes when hosting a home party for their business. Not only will this encourage Free Agents to purchase Featured Store products, but it will also help them to see the value of the great new business they received.

To kick things off, the company is hosting a ZamZuu Sales Extravaganza tonight to lay it all out for anyone interested. The webinar will provide all the updates and first-hand information you could ask for. Founders Coach and Scott Tomer will be live on ZamZuuTV.biz from 9 p.m. until midnight Central to talk about this new tool and how to use it.

And why should you listen to guys like Coach and Scott. Well, they’re successful for one. Before YTB, they spent decades with a company now known as Primerica. They also managed to guide this company (YTB International, Inc.) through some very turbulent economic times and come out more resolved and more diversified than ever before.

Oh, and they did what nobody prior to them did before. They successfully broke into the Travel Industry when no other model of this type was able to do it before. These are two very smart, very savvy, and very successful guys.

The choice is yours – and it doesn’t have to be about travel. It could be one of hundreds of products and services. All you have to do is take a look and if you find something that interests you, go for it.

Hope to see you tonight on ZamZuuTV.biz.

PS - If you're involved with YTB, sign up for our FREE Newsletter. As a Website Owner or Website Seller, we'll keep you up to date with all the latest news, acquisitions, and developments with YTB.

PPS - Subscribe to the Just Picture It Now RSS feed, (including e-mail) for all the latest posts and updates found right here!

Book Your Travel & Vacations With

Remember the fuss a couple years ago when online travel was gaining momentum over traditional brick and mortar? Today, Expedia books more travel than any other agency – traditional or otherwise. As well, four of the top ten travel agencies are online booking engines, booking more the $51 BILLION in travel in 2009 combined.

Today we see retail gaining momentum within the online arena.

Last week, data from Coremetrics, an IBM Company was released to the public – announcing that online sales in the United States were up 19.4% compared to last year’s Cyber Monday event. Web sales were also estimated to be 31.1% higher than Black Friday, three days earlier, making this past Cyber Monday the biggest online shopping day of the year.

John Squire, of Coremetrics stated that Internet shopping last Monday was highlighted by major retailers offering free shipping and other aggressive discounts to lure consumers.

“Consumers this year appear much more willing to open their wallets and are turning to online stores for the convenience of shopping wherever and whenever they like,” he said. “Retailers have done an exceptional job across the board of appealing to consumers with highly personalized promotions and a slew of free shipping promotions”.

The average order value (AOV) online was also up from $180.03 to $194.89 for an increase of 8.3 percent. (The largest jump by the way was 2009 with the average order jumping from $130 in 2008 to $180 in 2009.) Consumers flocked online a week ago, with shopping momentum not only being maintained throughout the day, but had stronger momentum all day compared to Cyber Monday just one year earlier.

Social Media is also making an impact according to the report:

The growing trend of consumers using their networks on social sites for information about deals and inventory levels continued on Cyber Monday. While the percentage of visitors arriving from social network sites is fairly small relative to all online visitors — nearly 1 percent — it is gaining momentum, with Facebook dominating the space.

ZamFest ring a bell for anyone? If you were on line at all last weekend, it seemed as if everyone was talking about the deals found online. Facebook, Twitter, even e-mail campaigns that flooded our in-box from merchants ready and willing to service eager shoppers.

During the Holiday’s in 2009, online spending jumped from just 6% to 12% and did not decrease afterward. If this trend continues into 2011 like it did in 2010, look for online sales to maintain between 15% and 20% of all retail spending.

And here we are…ahead of the paradigm shift yet again. I’ve got to hand it to the Founders of our Company. True visionaries who always appear to be ahead of the curve before major shifts and trends start popping up. They did it with A.L. Williams – then YTB Travel – and now it looks like ZamZuu is destined to hit the same high marks.

Travel has always been my first love – and I’m extremely grateful for the opportunity YTB gave me when everyone else in the travel industry didn’t give me the time of day. Now I’m involved in a new stream of revenue that increases the opportunity and income just by hanging around winners. I’ve been partnered with Affiliate Programs for years, referring products for years. (Long before ZamZuu.) This program not only expands the merchants, but manages hundreds of stores under a single umbrella.

You’ve got to love it – especially when you understand and can appreciate the kind of Founders that run this company. Smart, insightful, and extremely motivational.

Honestly, I wouldn’t have it any other way. Why would you? They give new meaning to the words “Happy Holiday’s”.

PS - If you're involved with YTB, sign up for our FREE Newsletter. As a Website Owner or Website Seller, we'll keep you up to date with all the latest news, acquisitions, and developments with YTB.

PPS - Subscribe to the Just Picture It Now RSS feed, (including e-mail) for all the latest posts and updates found right here!

Book Your Travel & Vacations With

A couple weeks ago we kicked off the Christmas Shopping Season with ZamFest. In that report, we linked to a chart provided by ZippyCart.com that expected that almost half (49%) off all holiday shoppers plan to shop online. (Up from 42% a year ago.)

Online retailers are in FULL SWING this Holiday Season to capture the increase of online shoppers. I have two folders in Outlook that collect e-mails from retailers. One for retailers I’ve spent money with online – and one from retailers I’ve made money with online. If I didn’t corral the massive amount of promotional e-mails into these folders, they’d overtake my e-mail account. The massive amount of solicitations from retailers is overwhelming as they all try to convince you that they have the best deals this Holiday Season.

While I haven’t been able to read every single promotion, I’ve yet to see one that mentions standing in line at the store during Black Friday or Cyber Monday. In fact, many of them point out that the line connected to Internet is not only shorter, but offers a larger selection, and is cheaper to boot.

To take advantage of the increase of online shoppers ZamFest is back for Black Friday and Cyber Monday.

Now, shoppers can take part in all the fun by joining ZamZuu for a savings spectacular without the long lines. Wearing their pajamas while shopping for deals is actually encouraged during the event when it begins at 12:01 a.m. Eastern on Friday, November 26. The company will begin posting amazing Black Friday Dealz on the ZamZuu Dealz Facebook page.

Personally, I hate shopping and this is a much better alternative for this annual frenzy. The thought of getting tangled up in the chaos of Black Friday is an event I’d rather avoid. Part of it comes from years of working in the retail industry with Gateway (before they closed their stores) and HiFi Buys (before they filed for bankruptcy.) The frenzy – the mess – the extended hours – and the attitudes of shoppers during this time of year did not make my Holiday all that cheerful or jolly.

I know there are shoppers who either camp out all night, or get up way too early to hit the stores before the sun comes up Black Friday to head out to stores. To me, that’s just nuts. Especially when you can shop online and get that same deal in just a few clicks and you’re done. No mad rush, no long lines, and no disappointment that you have to trek to another store when the display has been decimated by crazed shoppers who got there before you did.

No thanks.

Another big push I’m seeing in all these solicitations from retailers is “Cyber Monday”. A growing event over the years that’s designed specifically for Internet shoppers and everyone is getting on board to increase sales, making the most out of the Holiday shopping season. If there’s any doubt that online retailing hasn’t caught on or a significant part of a retailers overall strategy to increase revenue – you don’t need to look any further than annual event.

ZamZuu is also hosting a special Cyber Monday webcast beginning at 12:01 a.m Eastern, Monday, November 29 and rebroadcasting for a full 24 hours of unbelievable deals from ZamZuu. A great opportunity to pick up some great presents with special savings all from the comfort of home.

We did the MAJORITY of our shopping during the same weekend last year and never left the house. We found better inventory, better prices, and a much better atmosphere. (NO CROWDS) These online stores were also open 24/7 so we could shop and buy when at a time that suited us best.

Last year, we had all the kids presents drop shipped to Pittsburgh (Grandma and Grandpas) keeping the presents out of reach from prying eyes! A big plus for us as parents, and the kids where actually surprised last year. (LOL!)

Don’t miss it! These amazing deals are only a couple days away with Black Friday Dealz and the ZamZuu webcast on Cyber Monday!

PS - If you're involved with YTB, sign up for our FREE Newsletter. As a Website Owner or Website Seller, we'll keep you up to date with all the latest news, acquisitions, and developments with YTB.

PPS - Subscribe to the Just Picture It Now RSS feed, (including e-mail) for all the latest posts and updates found right here!

Book Your Travel & Vacations With