You best stay out of the kitchen.

Being one of the more visible YTB blogs on the internet, I have my share of readership. Most readers are supporters and enjoy my insight and information about our company.

I also have my share of detractors. Some I would safely say detest my existence for one reason or another. If you’re in the public eye, you can’t be everything to everybody and there will always be those who don’t agree with you. What makes my sort of activity and exposure dangerous is when emotions enter into the mix.

Emotions have too many variables. You can’t expect emotions to remain constant over time or from one person to another. Each individual perceives and reacts to each situation differently. Logic and facts however always have a base or a core that remain constant. One of the things we’re finding through our journey together with YTB is that the facts of our business model are able to withstand the misconception, half-truths, and lies that we see from those who use perceptions and opinions as their core defense.

As expected, John Frenaye took exception to my article on Friday and boldly laid claim that I’m the one who “spins”. He added that his blog was more “legitimate” and his was the only viable option where people had to ability to “judge for themselves”.

He’s also a tad upset at what he’s deemed a “personal attack” and eventually, “my lies” will catch up with me.

My – my – my. How easy it is to dish it out.

It’s interesting to me how quickly this group pulls the “personal attack” card when challenged. I’m not sure if they think they’re too pure, or we’re to take pity and look the other way when their blatant misrepresentations about our people, our Founders and our company are created by their hands. I hate to break it to this group – but they leave some enormous “stinkers” out there on the web. Their activities have left some laughing, and others appalled. We DO know right from wrong, ethical from unethical, what is morally right and what’s morally bankrupt.

To illustrate how bold and brazen John has become over the years, we’ll reference one of the most legitimate and honorable sources I know – our court system. What was forwarded to me last week clearly illustrates why our Home Office made the decision to turn down his requested interviews and why others have come to the conclusion that John can’t be trusted to “report” anything concerning YTB in an unbiased or accurate manor.

Case in point: This was written by John last week on his blog:

Of course, back in August of 2009, we reported on the story where Coach had a ramshackle home and was able to convince a church to make the repairs in return for a lease. But Coach reneged on the lease and got his home fixed for free.

I don’t know about you, but I wouldn’t call his post entitled “Once Upon a Time” an actual “report” but ironically – a “Fairy Tale”. If you strip away John’s “report” and look at the court documents which are linked in the word “TRUTH” it reveals John’s elaborate web of deception – not Coach’s.

Yes – John’s the one deceiving the flock – pouring Kool-Aid if you will. The “truth” shows that Coach and Chris “donated” the parcel in question to the church for a Minister and his family use as a parsonage. More troublesome; the word “lease” never even appears in the actual court documents, although conveniently inserted by John in his – “report”.

True, the home needed electrical upgrades to meet code, and a gas furnace needed to be converted to propane. There was never any lease however, and Coach and Chris never received a penny for their generous donation to the Church and its family. Consequently, the court concluded:

“the parcel here in issue and the house thereon qualified for exemption during all of the 1998-assessment year either because it was in the process of adaptation for exempt use or because it was actually used by the Church as a parsonage for Rev. Casey.”

I know I’m going out on a limb, but you be the judge here. Which do you find more “legitimate”? John’s “Once Upon A Time” fairy tale – or – documentation from “The State of Illinois“?

What’s so astounding to me, is the man doesn’t appear to understand how anyone could possibly question his “reporting” as wrong or even inappropriate. To question anything he says or does is challenged with a very coy rebuttal and continued claims that HE is the most fair and unbiased source concerning YTB in the land. According to John, he’s proven how Coach has a long history of deception and he’s proud that his flock agrees that Coach should be thrown in jail for doing what he did to this church.

And yes, that type of arrogance is frustrating – even for me.

We can’t forget another court ruling regarding YTB’s business model and claims of an elaborate pyramid scheme that wasn’t just dismissed but tossed out as “redundant, immaterial, impertinent, or scandalous matter“. Again we find John and others on the wrong end of an argument calling the absurd complaint “powerful”.

Here’s how the Honorable Judge Murphy described the complaint:

“The First Amended Consolidated Complaint, filed July 15, 2009, is an ungainly monster of 39 pages containing 133 paragraphs (many of which have subparagraphs) that likely does not pass muster under the familiar federal “notice pleading” standard.”

True to form, John “disagrees” with the court’s ruling, and makes no apologies for his position or opinions. John falls right in line with the type of hideous and outrageous accusations Counsel tried to pull in its second go around, after the first complaint was dismissed. Their answer to the problem – a bolder, more brazen attack.

So which do you find more legitimate? John’s statement, or Judge Murphy?

From John’s point of view, it’s YTB that is “crafty” and “sly”. The only reason why YTB is still around is due to changing our model or living on the very edge of the law. Regardless how much change or how close we “appear” to be, it’s still the right side of the law. YTB’s model has never required “payment for the opportunity to recruit others” from day one. You may not agree with that – you may not understand that – and you may never accept that. But because yours is only “opinion” and not “fact” – you do have to continue to deal with YTB.

Finally, John recently found out that the law is the law, and everyone (including him) must abide regardless of opinions or perceptions. The creation of a fake Zam Zuu fan page to mock and poke fun at our company violated ZamZuu’s trademark causing a confusing similarity. His defense – a space between “Zam” and “Zuu”. (And no, I’m not kidding.)

John, you don’t just stink – you absolutely reek of lies, deceit and a perception that the laws of this land simply don’t apply to you. It’s a double standard that I will not turn away from and I will not make any apologies for in calling you out. We all make mistakes (even me) but there comes a time when you have to stop blaming others or being a victim and take personal responsibility for your own actions.

You are in the public eye and there will be those who will disagree and oppose you. There will also be those who will hold you accountable for your actions. If you don’t like it, either toughen up or stop what you’re doing and go back into hiding.

As it stands right now – you have proven to me, our company, and several outsiders who have no beef one way or another with YTB that you should not be trusted due to your attitude and your actions documented above.

For every action, there is a reaction. So if you don’t like my reaction, stop acting the way you are!

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I don’t know how many actually remember reading “The Scarlet Letter“, nor how many have actually read this classic Nathanial Hawthorne novel. It takes place in Boston in the seventeenth century. A woman named Hester was sentenced to wear a large Scarlett Letter on her breast after it was discovered that her child was conceived from having an adulterous affair. She was deemed a sinner, and was publicly displayed as such. As a result, the town would hurl insults to humiliate her for having sinned.

Hester was publicly shamed – socially isolated and alienated for her indiscretion.

Three centuries later, most of us would consider such a public display barbaric – or at the very least uncivilized. I still see plenty of examples, mostly from my kids experience in school with one child’s attempt to shame another in front of their peers. (Remember seeing the “Kick Me” signs on the back of the class nerd?) As adults, we develop a higher sense of self-worth and self confidence in our own abilities that such behavior is no longer necessary.

The act of shaming another person is an attempt to gain power over another. The desire is to alter and shape another’s behavior or belief. It’s a way to communicate who is the outcast and who are the elite. Who is down-and-out and who is one-up. It produces an immense sense of power and control for the person dishing out the insults – using the other as a punching bag – while deflating the self-esteem and self-worth of the person being shamed.

I’ve never bought into shaming another person as a form of control – it’s just not something that I believe is effective or worthwhile. My recovery from alcoholism 20 years ago enabled me to develop a higher standard of self-worth, self-esteem, and self-confidence. My recovery also changed my perspective when dealing with individuals who attempt to shame others.

It was during that time I found they were the ones who are weak and insecure – not the other way around.

Think about it – if your position and confidence resided where you felt secure there wouldn’t be a need to fill any type of void by stepping on someone else to prop yourself up. Likewise, there wouldn’t even be a need to respond because your own experience and beliefs override any outside attempts to change that belief.

You’d already be whole or complete.

Seeing random acts of humiliating and alienating has increased for me over the last few years. In part, because I’m involved in a very emotional industry which provides average people an opportunity to run a home based business. On the one side, these same average individuals see an opportunity to get themselves out from under the bottom of the pyramid known as traditional business. (Starting at the bottom and never finding a way to work their way up the ladder, or pyramid.) On the other side, you find those who have either failed themselves in a short stint with MLM, or have bought into all the myths and stereotypes they find from reading.

A simple observation will quickly form the conclusion that those who have the least experience on either side are by far the ones who are the loudest and most obnoxious. Why? They don’t have enough experience or documentation to fall back on to support their beliefs or convictions.

Look at Coach, Scott, and Kim. All three have been extremely successful in MLM and their experiences extend back to the early 1980’s with A.L. Williams. Attempting to insert any of the myths, rumors, or stereotypes about MLM into their belief system is like trying to tell YOU the sky is purple. The opposition can jump up and down – scream at the top of their lungs – provide example of others who also think the sky is purple but you’re not going to budge. All those years of looking up to the sky and seeing blue simply can’t be overwritten or changed.

Think that example is oversimplified or outrageous? Possibly – for you. But those of us who’ve been a part of this industry and work it the right way know exactly what I mean. It’s something you can’t explain – like how kids will change your life. You have to experience it to realize the importance or relevance.

I was talking with my father last week about all the egg tossing and mudslinging that I see others get so wrapped up in. He told me he sees it all around us, and is thankful that he’s somewhat isolated now with my younger brother on their farm up in Pittsburgh. While my father is now retired, he still writes and teaches to keep himself occupied during the winter months on the farm. He sent out a publication to his subscriber base yesterday (of which I am a part of) and this one paragraph struck a chord with me after our conversation last week.

I know that rancor and incivility has existed before in the history of this nation’s politics. But seldom if ever has it been in the ugly stalemate we now experience. Neither major party will allow the other party to press any part of its agenda. Senators who argue vociferously on the floor of congress no longer later sit down to lunch or dinner with their other-party colleagues. The scene is ugly and disappointing.

Ugly and disappointing is something our entire Country appears to be trapped in right now. Incivility certainly isn’t reserved for critics of YTB or MLM. It’s a trait that’s been learned and developed throughout the years that frankly, like my father, makes me sick to my stomach. How humans can treat other humans in this fashion is deplorable and unconscionable. For someone to demand respect or a voice by using these tactics goes beyond any boundaries I’ve ever known. It’s a big reason why I have the rules that I do on this blog.

I’ve spent years documenting about my experience and what I know to be true about YTB and MLM here on this blog. You don’t have to agree with it or even read it if it bothers you. But it does have boundaries for those who are incapable of being civil or rational. It’s simply not a trait I’ve been willing to tolerate since I started this blog – and I’m certainly not going to change that position now.

For the life of me, I can’t think of a single example of how insults or humiliation changed or resolved anything. All it did was heighten emotions, not logic. You’d think some would get that. But as we’ve seen – even the brightest, most talented, most promising of individuals fall woefully short of reaching any resolution because they’re just too wrapped up in their own egos.

We can only hope (and pray) that someday they might grow up to become confident, respectable adults.

You never know…it could happen.

In the meantime, just put these people aside and focus on the things you can control and find enjoyable. There’s no pleasure or knowledge in reading insults.

If I can do it, so can you, and you’ll never know how much better life can be until you actually let it all go.

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Back in August I wrote about mandatory changes in the hideous tactics credit card companies use that trap consumers. Today, the second phase of these mandatory changes goes into effect.

I’ve had a personal interest in these changes as both Ronda and I got caught up in the traps that are now banned. Both of us spent two years wrapped up in a web that neither one of us felt was warranted and fought the sudden and drastic changes in terms, payments, and interest rates.

The Credit Card Accountability Responsibility and Disclosure Act happens to be 1,400 thick. I (nor you) should spend that kind of time reading, but I did find some of the bullet points from a Time article posted yesterday.

Here are some of the changes that go into effect today.

• Require credit card companies to tell customers when they plan to increase rates or other fees.

• Mandate standard payment dates and times, to keep companies from tripping you up into late charges by moving your due date.

• Limit fees, like charges for exceeding your credit limit or paying your bills online or over the phone.

• Mandate that monthly statements clearly show how long it would take to pay down your balance by paying the minimum.

• Curb interest rate hikes by prohibiting credit card companies from retroactively jacking up rates on existing balances until the customer is 60 days behind on payments.

• Forbid credit card companies from automatically enrolling customers in often-pricey programs that offer the option to charge beyond credit limits.

• Crack down on marketing campaigns targeting college students and other young adults, requiring anyone under age 21 who wants a credit card to either demonstrate the means to pay down their debt alone, or get an adult to co-sign on the account.

• Ban the practice of double-cycle billing, in which your creditor uses your average balance over the current and previous billing cycles rather than the previous one — a trick that can wind up costing you a pretty penny.

The biggest change that I’m sure will shock some people is that your credit card statements will now include a summary of not only how long it will take you, but how much money will be wasted in interest to the banks for making minimum payments. I’ve seen these examples years ago, and when people see that it will take 30 plus years, (even if they don’t charge another dime on the card) it will wake most poeple up.

I said it back in August, and I’ll say it again – I’m not a big fan of big Government. There are times when I’ll side with the Government stepping in however. While I hadn’t checked on a status for some time, (due to this mess being behind me, and finally agreeing to terms that were acceptable) I also found that one of the most obnoxious and cut throat collection firms in the industry is now out of business.

Thing is…if the Banks would have been abiding by these new rules in the first place, none of our ordeal would have ever materialized. We never argued that we owed the money – just the sudden interest hikes and the manipulation of our due dates that prompted the increase.

We did it the hard way – and forced to make some very tough decisions along the way. Better late than never I guess. These new rules and requirements will save others from the nightmare we had to endure.

It’s the way they should have been doing business to begin with. Otherwise, we wouldn’t have cut them off the way we did.

I’m just pleased to see these much needed changes and the elimination of tricks and tactics that put us in the situation we found ourselves. We can tell you from personal experience, they were much needed and warranted. 

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As I think back to my early childhood, there are a couple of events that I can recall. One of them was watching Armstrong land on the moon. The other was a year prior. The day Dr. Martin Luther King was assassinated. I think one of the reasons I remember the faint flicker on the television, was because the news interrupted the celebration of my fourth birthday.

April 4, 1968

I don’t really recall anything else growing up as a child concerning the Civil Rights Movement. The now famous “I Have A Dream” speech on the steps of the Lincoln Memorial was 8 months before I was even born. Nor did I have any knowledge of the type of segregation or prejudice that existed in our Country. It wasn’t until I reached my Middle School and High School years that I became aware of the Movement as a history lesson – not experience.

I always think about that flicker on the television this time of year. How peaceful Dr. King was. How violent others were. And yet, how he was able to change history. Two score and six years ago, there was a peaceful march in Washington to speak up and say:

“We refuse to believe that there are insufficient funds in the great vaults of opportunity of this nation.“

Nineteen sixty-three was not an end, but a beginning. There was neither rest nor tranquility in it’s pursuit. Because of one man’s undeniable dream, others followed long after he was gone to produce a true American Triumph for this Country. 

I took some time to read Dr. Kings “I Have A Dream” speech yesterday. How the Civil Rights Movement challenged “that all men would be guaranteed the inalienable rights of life, liberty, and the pursuit of happiness” – and realize how he had won.

At the same time I read the text, I couldn’t help but think of the prejudice and bigotry that exists for those of us who work in the MLM industry. How people I know and love are ostracized, ridiculed, and spit at with insults simply because they work in MLM. I looked at Dr. Kings words and could feel the frustration of knowing what is right and just – yet the power within him to deny the frustration and insist that there could be change.

Peaceful change.

Along with being a student of the Travel Industry the last few years, I’ve also become a student of the Network Marketing industry. What I’ve come to know without a doubt, is MLM is full of theories and myths. Theories are great, but they don’t mean a thing if they’re not practical.

Or even worse – dis-proven.

One of the best “theories” I know of is this myth about running out of people – that MLM can’t be sustained. I can’t tell you how many times this graph showing the “unsustainable exponential progression of a classic pyramid scheme” is thrown up in my face.

True, the math is correct. Also true, the theory exceeds the world’s population.

Therefore, it should also be true that we should be able to find an example of when it’s actually happened.

But where?

Not only has it never happened, an MLM that’s been around since 1886 is STILL able to sustain itself by sharing the business with friends, family, and acquaintances. You just might have heard them. They changed their name in 1939 to AVON. Then add in an Association that supports and defends the Network Marketing model that’s celebrating it’s 100th anniversary this year. (Created in 1910 as the DSA.) The Direct Selling Association protects and serves another 200 companies who use Direct Sales as a model.

So why do so many use theory that’s not only never happened but proven invalid?

We often think of the fight against prejudice when we think of the Civil Rights Movement. I looked up the word last night and here’s the definition:

an unfavorable opinion or feeling formed beforehand or without knowledge, thought, or reason.

More times than not, that’s exactly what we see when it comes to MLM and Network Marketing. Some were shown this unsustainable graph and without any knowledge of the history behind Avon, Fuller Brush, Tupperware, Mary Kay, and a host of others, they accept it as fact instead of just a theory. Most all staunch critics or cynics of the industry merely come from prior programming like this. And because prejudice comes without thought or reason, it can be extremely difficult to extract the weeds that are now overgrown and choke the sunlight needed to help them grow.

Another word we often think of concerning the struggle of the Civil Right Movement is bigotry. And yes, I looked for a definition of this word as well.

stubborn and complete intolerance of any creed, belief, or opinion that differs from one’s own.

I don’t know about you…but boy does that strike a cord with me when you look at the insults, the spitting, the dirt digging and the childish pranks that critics and cynics have pulled over the years. If I had a dime for every time I’ve heard that I need to find another host, what a scammer, a liar, and not so proud member of the dumbass den I am – I wouldn’t need MLM.

I’d be independently wealthy.

Yes, it’s frustrating to read the words of a bigot, especially when you’re the one who has the relationship with their subjects at hand and not them. But remember these words when you see the emotional outburst and anger that are evident on the various blogs and boards concerning our company, our Founders, and our people.

In the process of gaining our rightful place we must not be guilty of wrongful deeds. Let us not seek to satisfy our thirst for freedom by drinking from the cup of bitterness and hatred.

We must forever conduct our struggle on the high plane of dignity and discipline. We must not allow our creative protest to degenerate into physical violence. Again and again we must rise to the majestic heights of meeting physical force with soul force.

Some try to confuse and muddy discipline with bigotry. It angers and frustrates a bigot that their differing views and opinions have boundaries – that they can’t be heard or express their intolerance everywhere and anywhere. A big reason why I am the subject of much of bitterness and hatred they have.

I fight intolerance and differing creeds with silence. And that’s the worst thing you can do in the eyes of a bigot, because their self worth is tied to their beliefs which need to be heard in order to be valid. Otherwise, like the theories they spit out become invalid.

I’m no Martin Luther King – and I don’t have the fraction of the following or voice that he had. But I can pass his message on, especially on a day like today to help us continue the fight “that all men would be guaranteed the inalienable rights of life, liberty, and the pursuit of happiness”.

For me, that includes a dream that I have a right to pursue and promote my YTB business without ridicule, insults, or slander.

Sounds like a long shot I know. But so did the Civil Rights Movement when Dr. King spoke on the steps of the Lincoln Memorial having no idea that 45 years later his Dream would realize a true American Triumph.

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So, how do they look so far? Remember – “If you aim at nothing, you’ll hit it every time”.

We spent the majority of Saturday ‘De-Christmasing’ the house. As we were packing all the ornaments and lights for another year, we kept thinking about our goals and got more and more excited about the new year. While the Holiday’s have been great, we’re ready to get back to work!

We sent out our Monthly Newsletter on Friday and also posted 76 “Goal Setting Tips” that President and COO of YTB Marketing Andy Cauthen put together. We checked some of our stats late Saturday night and were completely blown away over how many people actually downloaded Andy’s “Guide”.

It’s EMPOWERING isn’t it??!!

Now that your goals are out of your head and onto something you can see like paper our thinking and perspective has changed dramatically. It makes a big difference – and somehow these goals that have been nothing more than passing thoughts have substance and passion behind them.

Believe it or not – the hard part is over – actually taking the time to write these goals down. Now comes the fun part – going after them.

To some, this may seem like a daunting or impossible task.

Jack Canfield, author of “Chicken Soup for the Soul ” and one of the teachers of the hit movie “The Secret” expressed in this same movie that we can drive at night only seeing the next 200 yards in front of us to reach our intended destination. Reaching a Goal is much the same way. You know it’s there, but you find your way a little bit at a time.

Just remember that the impossible can be broken down into possibilities. Napoleon Hill said “Whatever the mind can conceive and believe – the mind can achieve.”

Everything you see and use today was first born as a goal. The computer you’re reading this on – the software used to enable this communication – the house you live in – the warm air from the furnace – all conceived first from thought – as a goal.

So how do we turn our goals from paper into reality?

Andy’s Goal Setting Tips has some great tools attached in helping you. Here are some great tools from the list and a couple of our own that we’ve learned from experience.

• Use a journal to keep track of your goals: Keep daily or weekly records of your progress including affirmations, successes, appreciations for your hard work, rewards, resistances, obstacles, etc. We found that writing at night, just before bed is very effective. Many times we dream about what we’ve written in our journal. What that means is that you’re subconscious is working on your goals – even in your sleep! (How easy is THAT?!)
• Create a collage to support your vision: To make a goals collage, cut out pictures and words that you like from magazines and glue them onto a piece of paper the size of a placemat. (We use a cork board and pin them up – both are hung in our Master Bath.)
• Use your computer to support you in reaching goals: There are many ways you can put your goals on your computer. Scan your collage or a poster/picture that inspires you into your computer, and use it as wallpaper. (You can also use Google Images and search key words) Create a screensaver with your images or just put up a digital “post it” with your goals list.
• Carry your goals with you and read them out loud: We purchased a pack of 3X5 index cards and write down our top ten goals for the day. We write them in the present tense as if you have already achieved them and say them out loud at various times of the day. It’s important NOT to use the same list from the day before. Don’t just copy them, start with a new sheet and write down the most important goals of the day. (Some can remain the same goals from the day before, but don’t use your previous list to remind you.)
• Be grateful for what you have NOW: This is probably the most important aspect of attracting newer, more meaningful aspects (or Goals) into your life. It puts you in a positive frame of mind – what’s going right – not what’s going wrong. Ever notice how people who complain about not feeling well are always sick? People who complain about bills and money are always broke? Likewise, the people who always talk about being lucky are the luckiest people in the world. An attitude of gratitude puts you in a vibration that attracts more things to be grateful for.

These tools work – and while we don’t have the time or space to document the science behind them, there some very compelling studies that prove they work.

It’s a new beginning – a clean slate. Life is meant to be fulfilling and enjoyable – not some chore or filled with excuses to do just enough to get by.

You have no idea the POWER you possess within you. We put men on the moon – communicate with each other from all corners of the world instantly – and sit in the air at 30 thousand feet while surfing the internet at the same time.

Look at your list – what are YOU going to do that makes your life outstanding?!

You’ve taken the first – and probably most important step in achieving your goals. That’s writing them down. Now it’s time to go after them. You may not have any way of knowing just how yet – but until you doing something to move towards them – you’ll never reach your intended destination.

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If you’re into learning and personal development (which we all should be – unless you’re one of those who think you know everything) the name Jim Rohn is probably a name you’ve heard of in a long list of teachers and philosophers during your journey. If your lucky, you have one of his books, tapes, CD’s, or DVD’s in your collection. If not – you most certainly should.

I just got word that Jim passed away on December 5th after an 18 month long battle with Pulmonary Fibrosis.

I was introduced to Jim many – many years ago just after I dropped out of college and started to break into the radio industry. After landing an internship with a local Top 40 station in Pittsburgh, a 20 year veteran took me under his wing in the industry. It was this same veteran that not only helped me master the craft of radio and audio editing, but this mentor was also responsible for introducing me to a company called Nightingale Conant. It was Nightingale Conant that turned me onto Anthony Robins, Earl Nightingale, Brian Tracy, Dale Carnegie and yes – Jim Rohn.

Jim Rohn has produced dozens of books, audio tapes and CD’s, videos and DVD’s and seminars. I still have some of his old tapes around the house. Many of them have since been torn up or broken because I flat out wore them out. Because I chose to listen to these tapes in the car while transporting myself to remote stations to polish my craft, I found myself being offered and breaking into larger and larger markets. Jim was instrumental in my journey and progression in the radio industry. Jim was even partly responsible for my decision to go back to school years later, when I was older, wiser, and ready to study. (Thanks to what he taught.)

It wasn’t until I got involved with YTB and the MLM industry back in 2005 that I actually saw the impact Jim had on so many lives. One of the reasons I appreciate the Network Marketing industry as much as I do is because just about everyone you come across in this industry also absorbs personal development and professional growth books like Jim’s. Many not only know the name Jim Rohn – but often quote many of his classic one liners and teachings that are so practical from this highly regarded and loved “Business Philosopher”.

Thing is, Jim Rohn didn’t really teach MLM, marketing or sales stuff. Although the foundation of MLM is helping other people either achieve or get what they want is a philosophy that Jim taught. His words however, were more common sense approaches to making yourself a better person. Jim was also really big on increasing your value in the marketplace. Those involved in MLM appreciate how important it is to learn and grow – and the industry certainly supports those who take the time to educate and learn on their own.

“Formal education will make you a living; self-education will make you a fortune.”
~ Jim Rohn

Jim has helped millions set their sails with knowledge and understanding. When the winds appear to pick up or change direction, the ones who have learned to stay the course are usually the ones who succeed in this life.

Jim had five major “Pieces To the Life Puzzle”.

• Philosophy – how you think
• Attitude – how you feel
• Action – what you do
• Results – measure often to see if you are making progress
• Lifestyle – the kind of life you can make for yourself out of the first four pieces

Master these and watch your life change drastically – for the better.

I’m still a work in progress, but thanks to Jim and his teachings – I’ve accomplished far more with being introduced to him than I would have without him. His words and ideas make me a better person – and for that I am grateful.

We lost a good one this weekend. Although I never actually met the man, his tapes enabled me to learn much about him and I felt like he was a friend. I’m sad to see him gone, but his books, CD’s and DVD’s will live on forever.

He left this world a far better place because of it.

Thank you Jim. You always led by example that helping people was were it was at – and you certainly helped me in more was than you will ever know.

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Do You ZamZuu?

I guess I’m extremely callous. After all these years of reading Anti-MLM Zealots perceptions, predictions, and outright exaggerations about life and how they perceive this world – I can pretty much count on the exact opposite view or perception being the one that’s accurate. As a marketer and online entrepreneur, the last few months have been rather interesting as I’ve read, watched, and gained insight to the new FTC Guidelines concerning Blogging, Affiliates, and Advertising that went into effect yesterday, December 1st.

It might surprise you that advertising guidelines haven’t been updated since 1980 – which we all know is long before most of us even had a computer in the home or at the office – let alone internet access. Needless to say, these new guidelines for the internet have been long overdue. For some who like to live on the edge – like it or not – their way of doing business needs to change or they’ll face some hefty penalties if they don’t.

What’s so astounding to me is the reaction of a few really valuable bloggers, affiliates, and marketers, and what they have done recently because of these new guidelines. All of the sudden they’re running scared – some to the point of ending their blogs and affiliate programs because they’re fearful of what the FTC might do. Why? Because they’ve bought into all the fear mongering, half truths, myths, and flat out lies about what the new guidelines from the FTC are actually designed to do.

Based on what I’ve studied over the last few months concerning these new guidelines – those of us who have been doing business ethically and properly, have nothing to worry about. A simple disclaimer that states “duh – I get paid when you purchase from this link on my blog” (or something to that effect) will cover most of what you see on a blog like this one.

Yes, I know that adds (like the ones to the right) are painfully obvious. It might surprise some that there are people who take issue with the concept of sharing a portion of what they purchased with the person who introduced them to the product. YTB and other Travel MLM critics provide a perfect example of this type of stupidity and wealth envy. The thought that I get paid commission when I simply point someone to my “Booking Engine” and receive actual money when a service or product is purchased from my site is unethical and deceptive to them.

Why? Because in their mind I didn’t do anything that warrants a commission. I didn’t “work” for that sale in the same way they’re familiar with. They call it lazy – cheap – and a scam.

Look, I’m a marketer and entrepreneur and I use various marketing materials and subscribe to various entrepreneurial publications and sites. I’m going to obviously write on occasion about these materials and publications that I like. Why they’re a benefit to me and possibly you. If you find a link to the material, publication, product, or service – there’s a very high probability that it’s an affiliate link and when you find that the benefits, services, products that I talk about will benefit you as well – if you purchase the product like I have, I’m going to receive a commission for referring you to that product.

Now I know that the vast majority could of you care less about me and what I make because every single one of us (including me) are selfish and more interested in our own features and benefits – and what the product is going to do for “me”. (In this case “me” actually means “you”, not “me”.) However, there are those who believe it would be deceptive – unethical – immoral – or otherwise fraudulent that someone would be paid for writing and promoting such products without actually telling you that they are getting paid when you purchase these products, services, publications, or materials.

So let’s just cut to the chase here, and tell you that I believe that I provide a very valuable service and product with both this blog and my weekly and monthly newsletter. While I do enjoy and find writing extremely rewarding and gratifying – simply writing without adds, products, services, and other materials in hopes that you will find value and eventually purchase them for yourself, producing income for myself and my family – this blog and newsletter wouldn’t garner the type of quantity and quality that it does because it wouldn’t be worth my time and energy.

The bottom line here is that you’re going to have to tell people upfront that you’re going to be paid or that you received a perk (free copy, or promotional piece) when you write about these products from here on out. For the vast majority of people, they’ll not only find it refreshing and incredibly admirable (which in turn adds more credibility for you) but it helps build your relationship with your readers and subscribers.

For those who have the wealth envy complex and issues with an average guy like me actually obtaining monetary compensation or a perk for writing may never understand or accept this concept or technology. You simply need to accept and understand that their fears and phobias are their own.

If you want a very good overview and explanation of what these new guidelines consist of and what they mean to you as a marketer, blogger, and affiliate the best resource I’ve found was from Jim Edwards. (Through my tax guy affiliate, Ron Mueller) Jim has a great interview with Rich Cleland, Assistant Deputy at The Federal Trade Commission. Rich and Jim will not only give you the best in depth interview I’ve found, but puts the whole FTC Guideline issue into the proper perspective.

You may find, like I do, that these new guidelines are designed to help your business and credibility – not hurt it. You’ll also find , like I have, that there is very little that you’ll need to change in order to adhere to the new guidelines if you’ve been using your noggin and practical common sense.

And no, I’m not being paid or compensated to tell you that. ;-P

PS - If you're involved with YTB, sign up for our FREE Newsletter. As a Website Owner or Website Seller, we'll keep you up to date with all the latest news, acquisitions, and developments with YTB.

PPS - Subscribe to the Just Picture It Now RSS feed, (including e-mail) for all the latest posts and updates found right here!

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Do You ZamZuu?