You best stay out of the kitchen.

Being one of the more visible YTB blogs on the internet, I have my share of readership. Most readers are supporters and enjoy my insight and information about our company.

I also have my share of detractors. Some I would safely say detest my existence for one reason or another. If you’re in the public eye, you can’t be everything to everybody and there will always be those who don’t agree with you. What makes my sort of activity and exposure dangerous is when emotions enter into the mix.

Emotions have too many variables. You can’t expect emotions to remain constant over time or from one person to another. Each individual perceives and reacts to each situation differently. Logic and facts however always have a base or a core that remain constant. One of the things we’re finding through our journey together with YTB is that the facts of our business model are able to withstand the misconception, half-truths, and lies that we see from those who use perceptions and opinions as their core defense.

As expected, John Frenaye took exception to my article on Friday and boldly laid claim that I’m the one who “spins”. He added that his blog was more “legitimate” and his was the only viable option where people had to ability to “judge for themselves”.

He’s also a tad upset at what he’s deemed a “personal attack” and eventually, “my lies” will catch up with me.

My – my – my. How easy it is to dish it out.

It’s interesting to me how quickly this group pulls the “personal attack” card when challenged. I’m not sure if they think they’re too pure, or we’re to take pity and look the other way when their blatant misrepresentations about our people, our Founders and our company are created by their hands. I hate to break it to this group – but they leave some enormous “stinkers” out there on the web. Their activities have left some laughing, and others appalled. We DO know right from wrong, ethical from unethical, what is morally right and what’s morally bankrupt.

To illustrate how bold and brazen John has become over the years, we’ll reference one of the most legitimate and honorable sources I know – our court system. What was forwarded to me last week clearly illustrates why our Home Office made the decision to turn down his requested interviews and why others have come to the conclusion that John can’t be trusted to “report” anything concerning YTB in an unbiased or accurate manor.

Case in point: This was written by John last week on his blog:

Of course, back in August of 2009, we reported on the story where Coach had a ramshackle home and was able to convince a church to make the repairs in return for a lease. But Coach reneged on the lease and got his home fixed for free.

I don’t know about you, but I wouldn’t call his post entitled “Once Upon a Time” an actual “report” but ironically – a “Fairy Tale”. If you strip away John’s “report” and look at the court documents which are linked in the word “TRUTH” it reveals John’s elaborate web of deception – not Coach’s.

Yes – John’s the one deceiving the flock – pouring Kool-Aid if you will. The “truth” shows that Coach and Chris “donated” the parcel in question to the church for a Minister and his family use as a parsonage. More troublesome; the word “lease” never even appears in the actual court documents, although conveniently inserted by John in his – “report”.

True, the home needed electrical upgrades to meet code, and a gas furnace needed to be converted to propane. There was never any lease however, and Coach and Chris never received a penny for their generous donation to the Church and its family. Consequently, the court concluded:

“the parcel here in issue and the house thereon qualified for exemption during all of the 1998-assessment year either because it was in the process of adaptation for exempt use or because it was actually used by the Church as a parsonage for Rev. Casey.”

I know I’m going out on a limb, but you be the judge here. Which do you find more “legitimate”? John’s “Once Upon A Time” fairy tale – or – documentation from “The State of Illinois“?

What’s so astounding to me, is the man doesn’t appear to understand how anyone could possibly question his “reporting” as wrong or even inappropriate. To question anything he says or does is challenged with a very coy rebuttal and continued claims that HE is the most fair and unbiased source concerning YTB in the land. According to John, he’s proven how Coach has a long history of deception and he’s proud that his flock agrees that Coach should be thrown in jail for doing what he did to this church.

And yes, that type of arrogance is frustrating – even for me.

We can’t forget another court ruling regarding YTB’s business model and claims of an elaborate pyramid scheme that wasn’t just dismissed but tossed out as “redundant, immaterial, impertinent, or scandalous matter“. Again we find John and others on the wrong end of an argument calling the absurd complaint “powerful”.

Here’s how the Honorable Judge Murphy described the complaint:

“The First Amended Consolidated Complaint, filed July 15, 2009, is an ungainly monster of 39 pages containing 133 paragraphs (many of which have subparagraphs) that likely does not pass muster under the familiar federal “notice pleading” standard.”

True to form, John “disagrees” with the court’s ruling, and makes no apologies for his position or opinions. John falls right in line with the type of hideous and outrageous accusations Counsel tried to pull in its second go around, after the first complaint was dismissed. Their answer to the problem – a bolder, more brazen attack.

So which do you find more legitimate? John’s statement, or Judge Murphy?

From John’s point of view, it’s YTB that is “crafty” and “sly”. The only reason why YTB is still around is due to changing our model or living on the very edge of the law. Regardless how much change or how close we “appear” to be, it’s still the right side of the law. YTB’s model has never required “payment for the opportunity to recruit others” from day one. You may not agree with that – you may not understand that – and you may never accept that. But because yours is only “opinion” and not “fact” – you do have to continue to deal with YTB.

Finally, John recently found out that the law is the law, and everyone (including him) must abide regardless of opinions or perceptions. The creation of a fake Zam Zuu fan page to mock and poke fun at our company violated ZamZuu’s trademark causing a confusing similarity. His defense – a space between “Zam” and “Zuu”. (And no, I’m not kidding.)

John, you don’t just stink – you absolutely reek of lies, deceit and a perception that the laws of this land simply don’t apply to you. It’s a double standard that I will not turn away from and I will not make any apologies for in calling you out. We all make mistakes (even me) but there comes a time when you have to stop blaming others or being a victim and take personal responsibility for your own actions.

You are in the public eye and there will be those who will disagree and oppose you. There will also be those who will hold you accountable for your actions. If you don’t like it, either toughen up or stop what you’re doing and go back into hiding.

As it stands right now – you have proven to me, our company, and several outsiders who have no beef one way or another with YTB that you should not be trusted due to your attitude and your actions documented above.

For every action, there is a reaction. So if you don’t like my reaction, stop acting the way you are!

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I don’t know how many actually remember reading “The Scarlet Letter“, nor how many have actually read this classic Nathanial Hawthorne novel. It takes place in Boston in the seventeenth century. A woman named Hester was sentenced to wear a large Scarlett Letter on her breast after it was discovered that her child was conceived from having an adulterous affair. She was deemed a sinner, and was publicly displayed as such. As a result, the town would hurl insults to humiliate her for having sinned.

Hester was publicly shamed – socially isolated and alienated for her indiscretion.

Three centuries later, most of us would consider such a public display barbaric – or at the very least uncivilized. I still see plenty of examples, mostly from my kids experience in school with one child’s attempt to shame another in front of their peers. (Remember seeing the “Kick Me” signs on the back of the class nerd?) As adults, we develop a higher sense of self-worth and self confidence in our own abilities that such behavior is no longer necessary.

The act of shaming another person is an attempt to gain power over another. The desire is to alter and shape another’s behavior or belief. It’s a way to communicate who is the outcast and who are the elite. Who is down-and-out and who is one-up. It produces an immense sense of power and control for the person dishing out the insults – using the other as a punching bag – while deflating the self-esteem and self-worth of the person being shamed.

I’ve never bought into shaming another person as a form of control – it’s just not something that I believe is effective or worthwhile. My recovery from alcoholism 20 years ago enabled me to develop a higher standard of self-worth, self-esteem, and self-confidence. My recovery also changed my perspective when dealing with individuals who attempt to shame others.

It was during that time I found they were the ones who are weak and insecure – not the other way around.

Think about it – if your position and confidence resided where you felt secure there wouldn’t be a need to fill any type of void by stepping on someone else to prop yourself up. Likewise, there wouldn’t even be a need to respond because your own experience and beliefs override any outside attempts to change that belief.

You’d already be whole or complete.

Seeing random acts of humiliating and alienating has increased for me over the last few years. In part, because I’m involved in a very emotional industry which provides average people an opportunity to run a home based business. On the one side, these same average individuals see an opportunity to get themselves out from under the bottom of the pyramid known as traditional business. (Starting at the bottom and never finding a way to work their way up the ladder, or pyramid.) On the other side, you find those who have either failed themselves in a short stint with MLM, or have bought into all the myths and stereotypes they find from reading.

A simple observation will quickly form the conclusion that those who have the least experience on either side are by far the ones who are the loudest and most obnoxious. Why? They don’t have enough experience or documentation to fall back on to support their beliefs or convictions.

Look at Coach, Scott, and Kim. All three have been extremely successful in MLM and their experiences extend back to the early 1980’s with A.L. Williams. Attempting to insert any of the myths, rumors, or stereotypes about MLM into their belief system is like trying to tell YOU the sky is purple. The opposition can jump up and down – scream at the top of their lungs – provide example of others who also think the sky is purple but you’re not going to budge. All those years of looking up to the sky and seeing blue simply can’t be overwritten or changed.

Think that example is oversimplified or outrageous? Possibly – for you. But those of us who’ve been a part of this industry and work it the right way know exactly what I mean. It’s something you can’t explain – like how kids will change your life. You have to experience it to realize the importance or relevance.

I was talking with my father last week about all the egg tossing and mudslinging that I see others get so wrapped up in. He told me he sees it all around us, and is thankful that he’s somewhat isolated now with my younger brother on their farm up in Pittsburgh. While my father is now retired, he still writes and teaches to keep himself occupied during the winter months on the farm. He sent out a publication to his subscriber base yesterday (of which I am a part of) and this one paragraph struck a chord with me after our conversation last week.

I know that rancor and incivility has existed before in the history of this nation’s politics. But seldom if ever has it been in the ugly stalemate we now experience. Neither major party will allow the other party to press any part of its agenda. Senators who argue vociferously on the floor of congress no longer later sit down to lunch or dinner with their other-party colleagues. The scene is ugly and disappointing.

Ugly and disappointing is something our entire Country appears to be trapped in right now. Incivility certainly isn’t reserved for critics of YTB or MLM. It’s a trait that’s been learned and developed throughout the years that frankly, like my father, makes me sick to my stomach. How humans can treat other humans in this fashion is deplorable and unconscionable. For someone to demand respect or a voice by using these tactics goes beyond any boundaries I’ve ever known. It’s a big reason why I have the rules that I do on this blog.

I’ve spent years documenting about my experience and what I know to be true about YTB and MLM here on this blog. You don’t have to agree with it or even read it if it bothers you. But it does have boundaries for those who are incapable of being civil or rational. It’s simply not a trait I’ve been willing to tolerate since I started this blog – and I’m certainly not going to change that position now.

For the life of me, I can’t think of a single example of how insults or humiliation changed or resolved anything. All it did was heighten emotions, not logic. You’d think some would get that. But as we’ve seen – even the brightest, most talented, most promising of individuals fall woefully short of reaching any resolution because they’re just too wrapped up in their own egos.

We can only hope (and pray) that someday they might grow up to become confident, respectable adults.

You never know…it could happen.

In the meantime, just put these people aside and focus on the things you can control and find enjoyable. There’s no pleasure or knowledge in reading insults.

If I can do it, so can you, and you’ll never know how much better life can be until you actually let it all go.

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That life is boring at YTB. ;-P

I apologize for not getting something out sooner – the kids had early release the last two days and we had projects planned. I also have a business to run and don’t have the vast amount of time in my profession that others apparently have. I have however been trying to sort out fact from fiction from various sources I know and trust via phone since the latest episode of “Days of YTB” has hit cyberspace.

Before we get started…I think it’s appropriate for the proper background music due the nature of what’s happened this week. For your listening pleasure, I’ve resurrected an oldie but goody that I’ve used before when there’s so much talk about YTB.

Apparently there was a mass exodus of wackos over the last 36 hours that have put out some pretty outrageous stuff. As usual, those of us who have a firm grasp on the situation are left to clean up the mess. Due to time restraints, I need to warn everyone that I have not read – but merely heard some of the rumors I’m about to squash. Therefore, please understand that some of what I might comment on – may not have ever been written in the vast space we call the internet – nor can I reference just who said it.

The following is a list of what I have heard and what I know to be true.

YTB’s CFO, John Clagg has resigned effective February 2nd. I’ve heard of various scenarios on how this came about. Some reasonable and some outlandish. The reasonable would consist of being burned out. With what the company has gone through since the California Law Suit was filed the day before the 2008 National Convention, and a new CEO who has a keen eye on the companies bottom line – it’s understandable that it would drain anyone.

Another reason I’ve heard is that John saw the writing on the wall – meaning, YTB isn’t going to make it.

Please…

One, the company has secured a $650,000 loan based on the expectant sale of the former home office located at One Country Club Drive. Which is odd – because it’s been widely publicized for years on various boards and blogs that YTB doesn’t have any assets to speak of. (Who knew?)

Two, it was announced on a company call yesterday, and corresponding documentation will be available to the field of some 300 $1000 Quick Start Bonuses will be in mailboxes across the country today. The ZamZuu e-commerce platform announced at the Coach’s Birthday Bash in early January has provided a much needed stimulus package for the field. When the field is making money, the company is making money. The enhanced commission structure enables the average person to attain a bonus, and that builds momentum.

You certainly don’t need to be a CPA to understand that cash flow isn’t the current problem at this point in time. (Still tight, but there is light at the end of the tunnel.)

An interesting observation from some time ago – I remember the exiting CFO being chastised by critics as “unqualified” for the position. It’s rather convenient that the ridicule and lack of qualifications are quickly tossed aside now that John has decided resign. I just love how folks can play both sides of the fence when a new position appears to benefit them. Happens with Directors too. All of the sudden these liars, scammers, and cheaters suddenly turn into Saints simply by leaving the company for another.

It would make any John Kerry supporter proud.

While there is a rumor of massive trading from our Directors due to this news, I’d hardly consider 29,300 shares massive. While John did resign on February 2nd, it was well after the closing bell on Tuesday. (3:00 Central time) I’ve never really understood just why this type of rumor persists with our Directors. I just chalk it up to ignorance and a way for critics to create more drama. Day traders have a ton more fun with this stock than any Director. Due to the timing of our CFO’s resignation and how suddenly (although not surprising) the resignation developed – nobody had any chance to benefit one way or another from this news. Based on the volume, between the verbal resignation and the release of the 8K – the numbers certainly don’t indicate insider knowledge.

Current CEO Robert Van Patten will fill in as interim CFO of the company until a replacement can be acquired. Mr. Van Patten is well equipped to fulfill the roll as CFO for YTB International, and has been in charge of much larger corporations in the past. His leadership is the largest reason why YTB has been able to acquire – all be it small – profits the last two quarters even with revenue down in 2009.

Another rumor floating around is that Ron Head, YTB’s Master Distributor has been terminated. While this may be the case after a thorough investigation – at present any word of termination is premature. Ron has I’m sorry to say been suspended due to possible cross recruiting.

If I’m getting e-mails and calls from every Tom, Dick, and Harry about the next “Big Thing” I can’t even begin to imagine what kind of carrots our Directors are seeing. How much greener the pastures are – how well everyone BUT YTB is doing in this economy – or all those “special positions” reserved for “true leaders” in the industry. I’ve seen and heard some real WHOPPERS in regards to rumors about what’s going on with YTB – including one I’ll mention later – that aren’t created by critics of MLM – but other MLM companies to lure people over to their company.

Attaining a Circle of Champion Director from YTB is a HUGE feather in the cap of any company because – as we all know – YTB created massive amounts of income for those who went to work. So much so, it caught everyone’s attention. Especially in an industry that understands and wants “recruiters”.

A personal note here – and this has nothing to do with Ron or any specific Director who has since left YTB for “greener pastures”. I have yet to hear of see any of YTB’s former Directors leave and actually stay with the next best thing they left YTB for. Several Directors that I know of have been with several different companies since leaving YTB and I can’t think of one (NOT ONE) who is currently better off today than they were the day they left YTB. Nor, with the exception of Corr, who just launched his new venture this week, is currently with the same company they moved on to.

That’s not to say they won’t be able to find another home. For some, I sincerely hope they do. It should be noted however that all of the fanfare up to this point has been nothing more than a passing fancy for every single Director who has left YTB for the next big thing.

Another very curious rumor floating around was that Coach, Scott and Kim were forming another MLM. Honestly, I just can’t wrap my head around this one. Critics, I could understand – they’ve always thought that our Founders would eventually call it quits. Some speculated retirement on some remote island with all our $50 checks in tow – while others speculated another industry entirely to rape and pillage. I’d expect that kind of stupidity from them.

It appears that rumor has also been squashed as Coach has been appointed the newest Master Distributor of…

Wait for it…

YTB.

Sigh…Coach will be recruiting again and honestly, it’s what he does best. I realize that frustrates some, and I know the fears and phobias surrounding the word “recruiter”. People slap that word on me all the time – and truth be told – yes, I do recruit. I recruit for Carnival, Princess, Sandals, Collette, Delta, Air Tran, Holiday Inn, Avis, Sears, Home Depot, Best Buy, and YTB. (Among others, but you get the idea.) We all recruit in some form or fashion and I fail to see what the concern or deal is when it comes to word “recruit”.

I can only hope that at some point in time they come come to grips with their “issues”. But don’t expect me to own that type of stupidity and fear just because it makes someone angry or bitter. The heightened outbursts and emotions I see reflects more about them, then it ever will me.

In closing, for those of you in YTB for reasons only you have a right to decide and place judgment on – don’t lose your focus or the sight of your dreams. Many of you got into YTB to sell travel and/or e-commerce. Others have found a new spark in the e-commerce platform that has triggered bringing people into a very promising opportunity that like travel a couple years ago was attractive to the masses.

If you’re like me, you see all the deposits waiting to turn into cash when these vacations are consumed this summer. Like the company, you need to think long term and tighten up to stay in the game in order to capitalize on the deposits your sitting on. Others saw checks in the form of cash back this week for doing what you already do – shop. More of the same is coming on the 11th when the residuals for being a business owner are sent out not only for your own shopping but all those who shopped on your sites.

By the way you realize they too got cash back checks this week from their own shopping experience with ZamZuu right?

Call them up…ask them if they think this works.

I got to tell you, it’s a much better alternative than searching the internet right now, trying to get a feel from a bunch of cowards who don’t have the guts to put a real name behind what they plaster all over the internet or talk about on the phone.

Because I had another post scheduled for today, it’s been bumped to Monday. I think you’ll like it and it drives home why ZamZuu is right on mark and why big name companies are going to a model just like ours to sell their product or service. You don’t want to miss it!

Hope to see you again on Sunday in your e-mail box with this week’s wrap up and the Just Picture It Now Newsletter.

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As I think back to my early childhood, there are a couple of events that I can recall. One of them was watching Armstrong land on the moon. The other was a year prior. The day Dr. Martin Luther King was assassinated. I think one of the reasons I remember the faint flicker on the television, was because the news interrupted the celebration of my fourth birthday.

April 4, 1968

I don’t really recall anything else growing up as a child concerning the Civil Rights Movement. The now famous “I Have A Dream” speech on the steps of the Lincoln Memorial was 8 months before I was even born. Nor did I have any knowledge of the type of segregation or prejudice that existed in our Country. It wasn’t until I reached my Middle School and High School years that I became aware of the Movement as a history lesson – not experience.

I always think about that flicker on the television this time of year. How peaceful Dr. King was. How violent others were. And yet, how he was able to change history. Two score and six years ago, there was a peaceful march in Washington to speak up and say:

“We refuse to believe that there are insufficient funds in the great vaults of opportunity of this nation.“

Nineteen sixty-three was not an end, but a beginning. There was neither rest nor tranquility in it’s pursuit. Because of one man’s undeniable dream, others followed long after he was gone to produce a true American Triumph for this Country. 

I took some time to read Dr. Kings “I Have A Dream” speech yesterday. How the Civil Rights Movement challenged “that all men would be guaranteed the inalienable rights of life, liberty, and the pursuit of happiness” – and realize how he had won.

At the same time I read the text, I couldn’t help but think of the prejudice and bigotry that exists for those of us who work in the MLM industry. How people I know and love are ostracized, ridiculed, and spit at with insults simply because they work in MLM. I looked at Dr. Kings words and could feel the frustration of knowing what is right and just – yet the power within him to deny the frustration and insist that there could be change.

Peaceful change.

Along with being a student of the Travel Industry the last few years, I’ve also become a student of the Network Marketing industry. What I’ve come to know without a doubt, is MLM is full of theories and myths. Theories are great, but they don’t mean a thing if they’re not practical.

Or even worse – dis-proven.

One of the best “theories” I know of is this myth about running out of people – that MLM can’t be sustained. I can’t tell you how many times this graph showing the “unsustainable exponential progression of a classic pyramid scheme” is thrown up in my face.

True, the math is correct. Also true, the theory exceeds the world’s population.

Therefore, it should also be true that we should be able to find an example of when it’s actually happened.

But where?

Not only has it never happened, an MLM that’s been around since 1886 is STILL able to sustain itself by sharing the business with friends, family, and acquaintances. You just might have heard them. They changed their name in 1939 to AVON. Then add in an Association that supports and defends the Network Marketing model that’s celebrating it’s 100th anniversary this year. (Created in 1910 as the DSA.) The Direct Selling Association protects and serves another 200 companies who use Direct Sales as a model.

So why do so many use theory that’s not only never happened but proven invalid?

We often think of the fight against prejudice when we think of the Civil Rights Movement. I looked up the word last night and here’s the definition:

an unfavorable opinion or feeling formed beforehand or without knowledge, thought, or reason.

More times than not, that’s exactly what we see when it comes to MLM and Network Marketing. Some were shown this unsustainable graph and without any knowledge of the history behind Avon, Fuller Brush, Tupperware, Mary Kay, and a host of others, they accept it as fact instead of just a theory. Most all staunch critics or cynics of the industry merely come from prior programming like this. And because prejudice comes without thought or reason, it can be extremely difficult to extract the weeds that are now overgrown and choke the sunlight needed to help them grow.

Another word we often think of concerning the struggle of the Civil Right Movement is bigotry. And yes, I looked for a definition of this word as well.

stubborn and complete intolerance of any creed, belief, or opinion that differs from one’s own.

I don’t know about you…but boy does that strike a cord with me when you look at the insults, the spitting, the dirt digging and the childish pranks that critics and cynics have pulled over the years. If I had a dime for every time I’ve heard that I need to find another host, what a scammer, a liar, and not so proud member of the dumbass den I am – I wouldn’t need MLM.

I’d be independently wealthy.

Yes, it’s frustrating to read the words of a bigot, especially when you’re the one who has the relationship with their subjects at hand and not them. But remember these words when you see the emotional outburst and anger that are evident on the various blogs and boards concerning our company, our Founders, and our people.

In the process of gaining our rightful place we must not be guilty of wrongful deeds. Let us not seek to satisfy our thirst for freedom by drinking from the cup of bitterness and hatred.

We must forever conduct our struggle on the high plane of dignity and discipline. We must not allow our creative protest to degenerate into physical violence. Again and again we must rise to the majestic heights of meeting physical force with soul force.

Some try to confuse and muddy discipline with bigotry. It angers and frustrates a bigot that their differing views and opinions have boundaries – that they can’t be heard or express their intolerance everywhere and anywhere. A big reason why I am the subject of much of bitterness and hatred they have.

I fight intolerance and differing creeds with silence. And that’s the worst thing you can do in the eyes of a bigot, because their self worth is tied to their beliefs which need to be heard in order to be valid. Otherwise, like the theories they spit out become invalid.

I’m no Martin Luther King – and I don’t have the fraction of the following or voice that he had. But I can pass his message on, especially on a day like today to help us continue the fight “that all men would be guaranteed the inalienable rights of life, liberty, and the pursuit of happiness”.

For me, that includes a dream that I have a right to pursue and promote my YTB business without ridicule, insults, or slander.

Sounds like a long shot I know. But so did the Civil Rights Movement when Dr. King spoke on the steps of the Lincoln Memorial having no idea that 45 years later his Dream would realize a true American Triumph.

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I received my ASTA SmartBrief this week and was floored at one of the columns highlighted in this weeks mailing.

Before I move forward, I need to put out some sort of warning here that readers should not be drinking any type of liquid at this point in time. (All the sugar in your Kool-aid will ruin the monitor and cause the keyboard to stick.) When you find out who the author is, you’ll be just as surprised as I was. (As others have asked if this is the same now famous critic of YTB we’ve all come to know – but not actually love.)

Truth is, if there’s anything going on about YTB, you’ve got to know at this point in time that John Frenaye isn’t far behind. He’s pretty famous in our company for trolling the internet on anything YTB. It makes no difference if it’s one of his peers in the industry, a District Judge, an industry Power List, or an articulate member of YTB – John has an uncanny way of coming up with a “Yeah-But” or a “Look over here” piece to take the focus off the main subject and point you down a road that conforms to his own perceptions and beliefs.

Although this article is riddled with some pretty absurd perceptions of how MLM takes things to the extreme, you can judge from you own actions and experience if it has any value. Personally, I’ve never lost a friendship over YTB and nobodies ever vowed to never speak to me again. Furthermore, I’ve never been approached by anyone about any opportunity while standing in line at that grocery store.

We can simply kick those perceptions to the curb for the time being.

I do however, have to give John some credit for pointing out some very basic and solid business skills that MLM does in fact excel at. Based on my own experience with YTB, my business looks very much like his “traditional business” in every aspect. Based on those of you I personally know in this company, I think you’ll agree that yours does too.

All the snide and exaggerated comments and perceptions aside – there is something for the new recruit here to learn about why MLM works.

Referrals are as simple as John says they are. Do you know anyone who might be interested in selling travel, or picking up some extra income on a part time basis? The beauty of MLM is that you work when you have time. It’s not like a regular part time job that you have set hours, and quotas that you need to meet. Which can also be a problem for some – because it’s far to easy to think you don’t have time. The vast majority of our company work YTB on a part time basis with regular jobs and families to tend to.

Think about it…doesn’t asking for referrals sound much more attractive than hounding someone in line at the grocery store? (Who’s really tried that anyway?)

When it comes to followup, the company has a very cool system in place called the YTB System. I’ve used something similar to this my entire carrier with YTB. Not only does it capture qualified leads for you, but also notifies you when a prospect has looked at the program. Notification are also sent when they’ve returned and what they’re looking at while on the site. Using a system like this allows you to sort, not chase. For those who work YTB part time, this puppy is a real time saver. You’ll find yourself working with and talking to qualified prospects who are truly interested in what you have.

It’s all about working smarter not harder. However, the entire system is wasted if you don’t follow-up. It doesn’t have to be nearly the nine times John talks about. (I personally only spend half that much time before moving on.) But the money truly is in the follow-up.

Lastly, I’ve never seen a company with more products, or more streams of income than YTB. All I bought 5 years ago was a booking engine to sell travel. I was also given the opportunity (meaning it was a free opportunity) to sell booking engines as an added stream of income. Today, I’ve got something for hunters, golfers, newlyweds, and with the addition of shopYTB, just about any other product under the sun. If it’s available online, I probably have it. Heck, I’ve even got beef jerky if that’s what you’re into. (Or in John’s case – girdles!)

Yes, I know there some ribbing going on about that sort of thing. Honestly, neither the jerky or the girdles get me all that excited. But I’m certainly not going to knock the women of YTB for going nuts about girdles. (I know better – and if John was still married, he probably would too.)

These skills, principles, and the model really DO work. It’s why Avon is still around after more than 120 years. It’s the same reason Earl Tupper pulled Tupperware off store shelves in 1951 and has been sold via the MLM and the Direct Sales model for almost 60 years. After a decade of selling Nutrilite Products via MLM, two guys founded the American Way Association in 1959, which we know today as Amway. (Amway now owns Nutrilite Products Corporation.) In 1963 Mary Kay Ash started with 9 “beauty consultants” which today has expanded to 32 countries. In 1977 a good ol’ southern boy for Georgia founded A.L. Williams and just two years later, J. Lloyd Tomer joined the group just before the company outsold the entire insurance industry for 7 straight years in a row during the mid to late 1980’s.

And today you have a little company based in Wood River, Illinois who has been able to sell $424 million in travel in it’s 8th year in business.

There are hundreds of companies who sell via this model because MLM does have it right. (Take a look at the DSA list for more than 200 of them.)

True, it’s sad that John and others can’t seem to get out of their own way at times when it comes to some of the ridiculous and outlandish beliefs. Just remember, don’t take it personally. (Unless you’re the one person who pestered him in the grocery line. ;-P)

Truth is, MLM is more like their traditional business than they’ll ever know.

The only difference is some get that, and some don’t. 

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I had something else ready to post this morning, but found a fairy tale that was just WAY to funny that I needed to share with you. It never ceases to amaze me how low some people will go to bend and twist documentation in an effort to pitch their own perceptions and limiting beliefs.

It’s no secret that there is a segment of our society that think rich people are greedy. Because this segment of society has never actually known anyone that thinks in terms of “net worth” instead of some “hourly wage”, this same segment also assumes that rich people got their money through unethical and dirty business practices. It’s one of those social memes I wrote about some time ago.

Now, take the myths and social memes surrounding rich people and combine it with Network Marketing and you’ve got yourself one heck of a double whammy when it comes to anger, bitterness, and resentment.

Case in point, our very own J. Lloyd Tomer.

While Coach is certainly loved and admired through the ranks of YTB members, there is a segment of society who spend an exorbitant amount of time attempting to knock this man off his perch because he’s obtained his wealth through Direct Sales or Network Marketing. For those of you who don’t know his story, you can Google “J. Lloyd Tomer, AL Williams” to find his bio. Here is one on the first pages that I found on Portfolio.com. (emphasis mine)

J. Lloyd Tomer, Chairman of the Board of Directors, has been a Director of YTB since December 2004. He is the father of our Chief Executive Officer, J. Scott Tomer, and is a seasoned veteran of direct sales and marketing. After spending thirteen years in the ministry, he became an agent of the A. L. Williams Company (now known as Primerica Financial Services (“Primerica”) in January 1981. He achieved the level of Senior National Sales Director in 1985 and maintained that position through 2001. While at A. L. Williams he built a successful sales organization numbering in the thousands, whose combined life insurance sales was measured in the billions, with assets under management of $750 million. He sold his agency in Primerica in January 2002. Thereafter, Mr. Lloyd J. Tomer devoted his marketing expertise to YourTravelBiz.com, Inc. He attended Anderson College in Anderson, Indiana.

Here’s a guy who build an immensely successful organization with sales in the billions and assets in the millions through Direct Sales from 1981 through 2002 thanks to capturing the dream of Art Williams back in the early 80’s. Even after the sale of the business to his son Frank in 2002, the assets and money generated from this organization were used to help fund the start of YTB in the early years.

Fast forward to today, and we find a select few are upset with Coach, an outsider, for infiltrating their business segment with a bunch of Travel Agent wannabes’. (Or so they claim.) What we end up with are obscure twists on how this man attained his wealth, lived his life, and given back to the community.

I learned a long time ago from Harv Ecker that part of the rewards of being rich is the ability to donate money or assets to organizations and associations that are important to you. When you think about it, what makes a bigger impact – $10 in the offering plate or $10 million in stock options to pay off a mortgage? Obviously creating wealth can and does have a bigger impact for those who desire to make a difference in people’s lives.

Those of you who have met Coach, spent time with him, or listened to his leadership call’s: Would it surprise you that new documentation has come to light of Coach’s generosity?

In a link provided just this morning to a court document, it has been revealed that Coach and his wife Chris donated a parcel of property to Midwest Community Church in 1998 so that the Pastor and his family could have a parsonage (a home) in which the Rev. Casey, his wife, his son age 16, and daughter age 13 could live. The property was bought by Coach in 1995, and when Coach was elected as Trustee of the Church in 1997 he donated 100% of the use of this parcel to the church.

According to the document revealed we also found the condition of the property.

Initially the yard needed to be cleaned up. All of the lights outside the house had been broken. Inside the house there were numerous electrical problems that violated the electrical code and which needed to be corrected. The house had two furnaces. One furnace to heat each side of the house. A new natural gas furnace had been brought in to heat one side of the house. It was anticipated that natural gas would soon become available in this neighborhood. However, that did not happen.

The document also reveals that at the time the land was donated, Coach’s desire was to assist in the development and growth of Church’s religious organization. Pursuant to the agreement, this parcel could be used for any purpose the Church deemed appropriate, including but not limited to a parsonage, youth retreats, church administration, or marital retreats. In return, the Church was responsible for all expenses, repairs and maintenance costs, and was to maintain adequate insurance on this property, naming the Tomer’s as a loss payee.

Because I can actually read and comprehend the documentation provided, I can deduct that Coach was enjoying a tremendous amount of success and creating substantial wealth which enabled him to purchase the property in the first place. I can also conclude that the church obviously respected his financial position by appointing him as trustee to the church. I can also assume that Coach believes in sharing his wealth and supports religious organization with very generous donations to a number of church organizations.

Not a bad way to live your life if you ask me.

Now I know this is going to upset some of you, but I need to remind you that we’re not dealing with individuals who are playing with a full deck here. (Not the sharpest tools in the shed, if you know what I mean.) I do however think it’s important to reveal how desperate and delusional some people are when it comes to mud slinging and slandering individuals who they’re obviously jealous of. They need to peck and poke in an attempt to bring others down with an obvious twist on what actually happened.

I’d advise you that you put down any drinks or food at this point because it may end up on your computer screen. Here’s the introduction of the post I found this morning concerning what happened:

Once upon a time in a land far away, there lived a man in a ramshackle house. The house was in such bad condition, that the local authorities would not issue occupancy permits. When the time came to pay the tax man, the man in the ramshackle house could not afford to pay the property taxes.

Destitute and without too many options at his disposal, he turned to God and the Church. Knowing that Church property was exempt from taxes, he “donated” this ramshackle property to his Church for only a year who decided to worship on the property and to fix up the house for their minister and his family to occupy as a parsonage.

While I can’t disagree that this donation was a “tax deduction” for Coach and Chris, (donated in December of 1997) but to claim that Coach was destitute at this time with an AL Williams business generating millions, and an elected Trustee of the church is a pile of manure that only critics can step in. What makes it comical for me is the way this guy capitalizes “TRUTH” at the end of the post which links and documents what we’ve uncovered here.

The truth is, this “expert” doesn’t expect people to actually read the document he’s provided because he’s bend out of shape as the “be-all-and-end-all” when it comes to YTB. (Arrogant and cocky I know, but that’s what he thinks of himself.) What it turns out to be is yet another documented example of the lies, deceit, and misrepresentations that are plastered all over the internet to pitch Coach as some sort of scammer. If you look at the URL that links to the court document that clearly recommend that Madison County Parcel be exempt from real estate taxation in 1998 it’s linked by hims as http://www.singleparenttravel.net/wp-content/uploads/2009/08/Tomer-Church-Scam.pdf.

I might not be the best speller in the world and I’ve been known to make a mistake or two over the years. But at least I can read and comprehend what’s truth and what’s pure spin. And how are the critics going to answer to this blatant attempt to spin and slander? My guess is that what we’re going to find as a rebuttal is a dog’s tail isn’t spelled “tale” in an attempt to take the focus off them and back on our Founder in YTB and me.

Think it’s gonna work?

Me neither, but the faceless, nameless cowards who support this jerk as some type of crusader against the evil YTB will be jumping for joy that they’ve found more documentation and truth, when it’s obvious to me, their simply chasing their own “tales”.

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According to YTB’s 10Q filing with the SEC, the office of the Illinois Attorney General has agreed to extend the date by which YTB must respond the Illinois complaint to this Wednesday, August 26, 2009. If you’re not aware, or forgotten due to last months Convention and the improvements YTB is currently enjoying we wanted to prepare you that another chapter is about to revealed for discussion of both pro and con on blogs, forums and message boards all over the internet. (We are talking about YTB after all!)

Before the ink was able to dry on the California Settlement on May 14th, Lisa Madigan, the Illinois Attorney General, filed their civil complaint against YTB and the Founders the same day. Many of the claims and allegations were a mirror image of what was found in the California complaint. Although Illinois had opened an ongoing “investigation” that started just days after the California complaint filed last August, 2008, Illinois apparently chose a “wait and see” attitude. (Possibly in the hope that California would be successful in shutting YTB down.)

YTB management obviously can’t discuss legal matters publicly or with the field. However the two words we hear over and over from the Founders and Executives is “very optimistic”. We would agree with this optimism based on the successful settlement agreement in California, and the Illinois class action that has already been thrown out. The allegations brought against the company are based in fear, myths, and deception and one needs to keep in mind that the foundation of court rulings and decisions are based on fact and documented law.

We’re not going to bore you, (or for that matter insult or taint your intelligence) with the gross misrepresentations and allegations made against YTB. Other than claims that YTB continues to promote Royal Caribbean, NCL and IATA as a benefit of joining – the premise of the entire complaint is based on the belief that one must to “pay to play” for the opportunity to recruit others into the YTB business. (The “gigantic pyramid scheme” mantra.)

We possibly need to elaborate for you, like YTB will this week with the courts that the YTB model, as it has always been from day one, does not require payment for the opportunity to recruit others. Nor does YTB “pay” someone simply to recruit.

The $449.95 provides a travel website and $49.95 a month provides the continued maintenance of a travel website in order to sell travel. (Travel sales generated from these travel websites were documented at $424 million in 2008) Payments to the field as either an Associate or Website Seller (Rep) are dependent on the travel site (or product) being sold and maintained. Most Host Agencies such as Uniglobe, Travel Planners International, Nexion, MTravel, Expedia Cruise ShipCenters, and Dugan’s Travels are also dependent on the sale of sites being sold to others (in order to therefore generate travel sales) and all charge a startup fee and monthly maintenance fee for website hosting and maintenance of a booking engine, support, training, licensing, and/or E&O insurance for their product or service.

As we’ve found so many times before, all the focus and attention is pinned directly on the Network Marketing aspect of the company while all rules, customs, and normal business practices are thrown out the window. Instead of YTB keeping the money generated from payments of $449.95 and $49.95 a month as other hosts do, YTB pays field representatives for sales they produce and maintain in their own organization. Limiting beliefs are compounded by critics, Attorney Generals, and former Reps who failed, based on the fear that everyone does not have the same opportunity to generate income in this fashion. There are additional phobias based on the MLM model running out of prospects, instead of realizing that it takes personal responsibility, action and effort to build an organization. To compound the emotion of these fears and phobias, the model in some cases does generate millions of dollars of income for common everyday individuals who go to work, promote and build a business of other websites under them. (As documented in both the 2007 and 2008 Rep Income Disclosure Statements.)

The cost for such an opportunity? Not a single penny.

Avon, Mary Kay, PrePaid Legal, NuSkin, EcoQuest, Amway, Primerica, Fuller Brush, and HerbaLife have all built their business via the Network Marketing and Direct Sales model for multiple decades, generating billions, no…TRILLIONS in income. However, fears concerning the window of opportunity for YTB will soon end for someone at the bottom of the pyramid. Because of this unfounded and undocumented belief, there are those who feel its up to them to step in and protect others from something that has never – EVER happened.

Is there any question that YTB believes it has meritorious defenses to the claims and intends to vigorously defend its case based on fact, not perception?

Regardless of your keen understanding and intelligence to see YTB for what it truly is, YTB should be able to successfully defend the misrepresentation and limiting beliefs made in the complaint filed by the Illinois Attorney General. Unlike the many blogs, forums, and bizarre emotional outbursts we see concerning the YTB company, it’s Founders, and the people involved, on the internet – the legal system instead must favor on the side of actual documentation and facts, not perception.

PS - If you're involved with YTB, sign up for our FREE Newsletter. As a Website Owner or Website Seller, we'll keep you up to date with all the latest news, acquisitions, and developments with YTB.

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