Before YTB, I was living the American Dream – or so I thought. The “reality” was I had been bumbling through a number of companies that left me high and dry. Any illusions I had about the corporate world were quickly being shatter. Family Golf ran out of money and was bought out by an Asian group who promptly fired everyone. Anicom got caught cooking their books – was shut down by the FTC and the founders imprisoned. ISP lost its manufacturing contracts to the internet for the territories I covered. iAutomate never reached the internet dominance it aimed to achieve and was downsized. And my last stint with Hi-Fi Buys eventually ended in bankruptcy court.

The American Dream of getting a good education and finding a J.O.B. was a carrot I wasn’t willing to chase any longer. My discontent over the lie about working for someone else had me frustrated and looking for options when YTB came knocking.

Three guys – Coach, Scott and Kim turned me onto the idea of being in business for myself. They offered my first products I could offer and sell as an “independent representative”. Harv Ecker and Bob Proctor soon followed in my journey who showed me other income streams. All of the streams they create are “passive” – meaning I don’t have to be there to generate income. Guys like Mike Dillard taught me the value of branding myself. If you’re a newsletter subscriber, you’ve heard that name before – and many have bought Mike’s Magnetic Sponsoring courses. Mike’s primary business teaches the value of something called a “funded proposal”.

Coach, Scott and Kim taught the value of building a business within the YTB business, but I also like what Mike calls it.

“You, Inc.”

I became a student of “You, Inc.”. While everyone knows I’m tied to YTB, now ZamZuu – my brand is “Just Picture It Now”. With this brand, I now own a well visited blog with various tools and affiliate products that create income. I also own a list of subscribers that now reach thousands each and every week. Auto-responders within our newsletter create a steady stream of income that work on auto-pilot. Articles on this blog also create a steady stream of income with well ranked organic links. Articles I’ve written years ago continue to produce income almost every month. Those are the passive income streams that Ecker and Proctor taught me.

“You Inc.” provides me the option to pursue opportunities that interest me such as writing, up-in-coming technology, and pay-per-click income that keeps my brand diversified, fresh and profitable. I pick and choose who and what I promote with incredible flexibility and versatility. This diversity has enabled me to stay with YTB far longer without any worry of the outside forces attempting to tear it down. The economic meltdown of late 2008 and 2009 and the hit the travel industry took forced many to make changes. The needless “YTB bashing” that goes on about their “model” being something other than viable or legitimate has forced others to make changes as well.

Me? I was diversified enough that income actually increased while millions all over the country were being laid off, downsized or scrambling to find other sources of income which had dried up.

I’ve always been an independent thinker. I never would have gotten involved with YTB in the first place if I wasn’t. I saw right through the hype and trash talk about pyramid schemes that we often see from those who haven’t any experience to speak of. I’ve heard it said that if somebody tells you what they think – take it with a grain of salt. If someone tells you what they’ve experienced however – you better listen.

What I’m about to tell you may sound shocking to some – controversial to others – but it rings true for me. Based on my experience in the corporate world, the bickering and fighting going on by traditional travel agents who have seen commissions either diminish or completely vanish and the Directors in YTB who built large organizations who are now with different companies – I’ve come to this conclusion.

True independence and success comes from multiple opportunities and various streams of passive income.

Last week YTB announced its new Director level and enhanced compensation starting at 250 active IBC’s. The new level also provides additional guaranteed income with fully paid medical and life insurance paid for by the company. I didn’t write about it here, but I did put it in last weekend’s newsletter – because it’s news. Honestly, when I heard about the new level, I was surprised at me first initial thought’s. When I did put it out on my newsletter to my subscribers, it was uncomfortable.

Then, earlier this week I was asked to pick either YTB or my other “ventures” and my gut reaction was shocking – even to me.

As good as the Directors program is and as much as it provides to individuals and their families – it’s not the right goal or option for me.

I’m an “Independent Representative” not a “Director”.

How do you like them apples?

I got into YTB to create my own independence. Over the last 6 years I’ve built and now utilize several profitable income streams. It’s enabled me to survive the chaos and the slandering where others haven’t because they were counting on a single source. Directors who built large organizations are now gone because they relied on one company. Travel Agents have been bickering for years, or are out of business doing something else because they rely on one stream. Even I was forced to jump from company to company for years because I relied on a single revenue streams before I found YTB.

The true value for me in YTB are all the income streams – not the Directors program. The position lands me right back where I was 6 years ago and doesn’t provide the current options and streams I’ve been able to create and build on my own.

It’s not that I’m upset or angry with YTB. To the contrary – I couldn’t have dreamed of a better vehicle to start my journey. YTB has been a wonderful experience for me and was the first company to provide multiple streams. I had never been with a company with so many possibilities prior. Likewise, the Director program is a first of its kind. The medical, life and guaranteed income benefits not only rival but are the envy of the corporate world. With benefits like these – the company has every right to attach reasonable conditions for that privilege.

It’s their company and they make the rules.

But as good as it is and as much as I wanted it – along the way I found my own true independence and own income streams where I make the rules.

The world has changed. Likewise, the internet and technology continues to evolve and change at a rapid pace. It’s exciting – it’s fresh. The internet offers up endless possibilities and an abundance of opportunities to market and promote whatever I want. It didn’t really occur to me until I was asked to make a choice between my own business here on the internet and the one I run with YTB. Without realizing it until this week – I’ve successfully generated a brand that’s more valuable and meaningful on my own.

I don’t know what’s going to happen over the next couple of days guys. While my gut reaction was instant and sure – I told YTB that I had to think about it. But my gut has never been wrong. It’s a message from the Divine. There may be an applicable resolution to all this that I can do both – and I’d like to do both. I love YTB – and I especially love the people I’ve been able to help. Thousands rely and count on me each and every week to inform and mentor them. I’m not looking to steal anyone or trash YTB in any way. That’s selfish and unprofessional.

Overall, YTB has been far too good to me and I’m incredibly grateful to them for showing me the path to my own independence and freedom.

But I also own this blog and my list of subscribers which provided me the freedom and flexibility to speak my own mind and provide my own path.

I’m at complete peace with anything that may come my way. If I can survive horrendous economic conditions and needless trashing of a company I promoted wholeheartedly – I can survive anything.

That my friends is real – true independence.

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One of my favorite quotes of all time comes from two of my favorite people I truly admire and respect. One is Neal Boortz and the other is Harv Ecker. Both men are incredibly intelligent and extremely successful. The quote I’m talking about, you’ve read here before.

“Don’t believe a word I say – unless you can verify it on your own to be true.”

That lesson is one that has proven to help me uncover the pure crap I see and read on the internet. Admittedly, I’ve had great fun over the years with screen names over on scam.com and anti-mlm zealots like John Frenaye as I’ve exposed their bizarre behavior, twisted perceptions, and limiting beliefs. Because I’m successful in doing so, I get to live “rent free” inside their heads day after day as they attempt to poke and pry at me in frustration.

Admittedly, I still enjoy it when something they’ve said or done comes my way – and is just too good to pass up. It just sits there on a silver platter waiting for me expose just how desperate, sloppy, and dysfunctional their brainwashed minds really are.

Case in point: John asked one of the commenters to contact me the day before yesterday – and someone actually did.

John – bless his heart – attempted to warn everyone that they can get a better “cash back” deal from Bing.com over ZamZuu. This stems from years of ranting and illusions that YTB Travel is more expensive for consumers than any other Travel Agency. Yet, I routinely beat out all of my competitors with our group cruise bookings time and time again.

Sorry…I’ve got ample bookings with several groups that prove this to be true, and they can blather till the cows come home – it’s not going to change my superior pricing.

Now John’s banking on perceptions about Bing.com and the power that name appears to wield. Their cash back program would sound like a formidable foe for anyone who doesn’t know how these types of programs actually work – nor takes the time to verify pricing for themselves. While John actually talks a good game about “savvy shoppers” he’s banking on “low life’s” that read his dribble in an attempt to change their perceptions. For example, while the comments section went on and on about Wal-Mart and Best Buy – none of them actually took the time – or even considered that neither Wal-Mart or Best Buy were even offered as a “cash back” store through Bing.com.

Yet both are offered through ZamZuu for cash back. Why?

Wal-Mart has a contract with a company called LinkShare and Best Buy has a contract with another affiliate company called Commission Junction. As big and bad as Bing is (say THAT ten times fast -”Big Bad Bing”) they can’t rip that contract out of the hands of either network because each “network” is both bigger and better than Bing could ever hope to be. To show you the power of these affiliate networks I found a couple stores that are offered on both ZamZuu and Bing.com.

Old Navy for example offers 7.5% cash back with ZamZuu – but only 4% through Bing.com. Banana Republic is exactly the same with 7.5% through ZamZuu and only 4% from Bing.com.

Then there’s Ghiada. John, once again clueless – proclaims the customer earns nothing back, but the percentage to share with the pyramid is greater through ZamZuu. That’s the lie that’s been embedded into his brain – reading crap from others who make this kind of stuff up to cover their own failures and insecurities about MLM. We’re greedy “middlemen” who are out to pick his pocket.

The goof never even took the time to check – did he?

Because of John’s fascination with girdles, he must be in dire need of one of those Slimvest’s for guys to turn that beached whale look into something more slimming. I did a price comparison for him on the Slimvest and look what he would have found if he stop “talking” and started actually “doing” for a change. He could buy it direct through Ghiada.com for $89.95 – or – he could save himself $20 instantly with ZamZuu with the “pyramid” price of $69.95.

Those greedy pyramids! What a rip! Instead of getting “cash back” in the form of a check – he gets an instant 23% savings with ZamZuu. The HORROR!

And because he’s too brainwashed and stupid to even check – he doesn’t have enough cash on hand to buy a company like Jerome Hughes did with Ghiada – which in turn makes him even more angry and bitter. Furthermore, who would you use for his spokes model? Ainsworth?!

To be fair, and all poking at John’s expense aside – ZamZuu isn’t the be all and end all for everything “cash back”. Bing.com and others will beat out ZamZuu on several stores, just as ZamZuu does with Bing.com. Neither company can be the best for everyone on everything. (So you can save your next blathering rant on your blog with a list of stores Bing.com beats out ZamZuu there Johnny.)

How did I spot John’s obvious mistep so easily? A large portion of the ads on this blog are offered through Commission Junction. Each time someone clicks one of those ads and purchases one of the 30 or so banners that rotate here, I get paid. I also have accounts with LinkShare, ShareaSale, and Google Affiliate Network. I’ve tapped into a very successful affiliate network over the years, and have been a student of this type of marketing for years. John? Not so much. It’s obvious that once again he’s playing the part of “expert” on yet another subject that he knows nothing about.

I understand the power and leverage “networks” like these bring to the table. Most people do and the flock to them trying to get in front of the money shift that’s going on here on the Internet. But for some bizarre reason when you add “marketing” and it becomes “network marketing” – all of the sudden it turns into a scam. For people like John, it suddenly becomes dirty and sleazy. So much so, that John would rather pay full price at Wal-Mart rather than get a couple of bucks back through a free program like ZamZuu at Wal-Mart because he’s angry, bitter, and frustrated over what he thinks MLM has done to HIS industry.

Truth be told – he can’t get past the few pennies that will trickle up to Coach. Instead, he’ll give it to a guy like Bill Gates because Bill’s company isn’t tied to MLM – even if it costs him more money to do so. That’s the real issue here folks. In John’s little world MLM is dirty – it’s cheap – and it’s sleazy. There’s no reasoning, there’s no middle ground, there’s nothing but bitterness, anger, and resentment over a company and model he can’t control or eradicate.

Oh he’ll give you plenty of lip service to the contrary. All you’ll get is more deflecting in an attempt to cover up his obvious lack of understanding and sloppy articles riddled with holes.

And to think I once considered this guy intelligent. It’s the only reason I picked him out of a crowd of no name cowards to debate. How sad to see “debate” turn to “desperation” by misleading people with lies and bizarre reasoning in an lame attempt to cast a shadow of doubt and fear in others. Relegated to blogging about a company and a model he knows nothing about even after the intense obsession the last three years.

He never considered it would last this long. YTB should have been long gone based on the limiting beliefs that crowd and block logical – rational thinking. The longer YTB lasts – the deeper the frustration and feelings of being a victim penetrate.

YTB and ZamZuu just keeps going. That my friend is the best revenge and the best way to make guys like John look like the goof he really is. The louder the mouth, the easier it is to do.

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Because we’ve expanded and diversified our business with the launch of ZamZuu, I’m finding myself doing a lot more surfing on the internet for products I both want and need.

While ZamZuu business owners can be considered “early adopters” and part of the $155.2 billion that was actually spent online last year, according to a Forrester study released just last month $917 billion worth of retail sales last year were “web-influenced.” Meaning; far more people (at least for right now) are using the internet to do their research on the internet, and then heading out to the store to make their purchase. That’s 67 percent of the online population, and I’ve seen studies that claim 75 percent.

Let’s face it, after the economic meltdown we had in late 2008 and 2009, now more than ever, saving money is the new green. It’s a big reason why ZamZuu has been welcomed with open arms in our company. Cash back puts green back in our pockets.

We’re not the only ones who have caught on to this paradigm shift. The Interactive Advertising Bureau (IAB) also released a report in early April which reveals advertisers spent a record high of $6.3 billion during the fourth quarter of 2009, in an attempt to attract surfers. That’s a new high for a single quarter in Internet advertising revenues, which reached $22.7 billion for the year in 2009.

Nearly half of that revenue is being paid in search and display-related advertising. Think Google AdWords – those little three line ads you see along the right hand of the search page. I recorded a CNBC special report a few weeks ago entitled “Inside the Mind of Google” which reported that Google made $4.3 billion in PROFIT from Google AdWords alone. Another report just last week quoted that Yahoo! saw its first quarter profit more than double from last year, driven by growth in online advertising and lower operating expenses.

It’s abundantly clear that money and revenue is shifting right now away from print, radio and television to the internet. Why? With E-Commerce, the whole transaction takes place online, making it very easy to track and measure. The ROI also skyrockets because advertisers don’t pay per impression or how many eyes actually see the ad, instead only pay for those who actually click on the ad.

Here’s the problem, and I think you can relate: When I Google something to research and compare pricing for a product, more times than not, my first page results aren’t based on the lowest price – but who paid the highest price for ad placement. With more and more money being thrown at internet advertising and the amount of revenue it generates for all of the top search engines, I don’t see that changing any time soon.

In fact – it could get worse as more companies catch on with all out bidding wars breaking out to capture their share of this consumer shift.

So how do you make sense of and sift through all this advertising to find the best deals?

One solution I’ve been introduced too is a very cool app called MyShoppingGenie. It’s completely free to install and its sole purpose is to help you navigate through the vast array of information found when doing a search to find products based on price. By searching on any of the major engines available the Genie appears as a navigator that pulls up not only the stores that offer the product you’re looking for, the price their selling it for.

For example, our son Brain is into Pokemon and wanted the new Heartgold version for his DS. We did an internet search and up popped the Genie with a “compare” button. Within seconds I had a price from Wal-mart of $30.54, CD Universe with $39.95, and Dell, Best Buy, and Toys R Us with a price of $39.99.

From here it’s easy to see that all I have to do is log in to ZamZuu and go directly to Wal-Mart to make my purchase to either ship it or order a site to store for pickup.

All in a fraction of the time it use to take me with a regular search or going from site to site looking searching at individual stores.

While that’s great – it gets even better. Check this out.

Because I’m giving this app away to my list of clients and customers who either book travel with me, or shop with me through ZamZuu, my app is “branded” with a ZamZuu logo and a link that goes directly to my ZamZuu shopping page. When they find the right price, and it happens to be one of the 700 stores we have within ZamZuu, getting cash back for that item is now a simple click away. (Download the app and see for yourself.)

Now think about this…people search on average 88 times per month. Each time they do that search now, my ZamZuu logo appears each and every time they search. No e-mailing, no calling, and no paid advertising – it just shows up every time they do a search on any of the major search engines.

If that doesn’t get you thinking about possibilities it gets even better.

You know all that money we talked about – the $917 BILLION in sales that was generated via searches, and the $22.7 BILLION in advertising revenue being spent for clicks from those searches last year? Each time my customers click one of the ads when comparing prices it generates revenue from the free app that I gave away.

I’m generating revenue coming and going. Granted, at this point there are more searches right now than buyers, however, as the shift continues to evolve over the next few years, I’ve giving my customers a very easy and accessible format to capture more sales when they buy and get cash back through my ZamZuu site.

This opens up a whole new market, and it’s no longer based on what I want to sell, but what my customers actually want to buy from 200,000 stores, liquidators and product manufacturers, including over 1,000,000 coupons and special offers. I’m not only buying and getting cash back from Omaha Steaks through ZamZuu, but finding incredible coupons for additional savings on the “deals” link. (Ronda LOVES the coupons she’s found on both national and local stores saving us a TON of money from this app.)

###

In closing, you at least need to check out this app and see how it works for yourself. Heck, it’s free for goodness sake and it’s going to help you turn the tables on the big search engines who are only thinking about how much money they’re generating from paid ads when you’re searching for products.

If you by chance you see another revenue stream and a very viable option in branding your ZamZuu business, just “reply” to my newsletter and I’ll not only answer your questions, but help you set this free app with your own ZamZuu logo and link to capture a bigger piece of this internet boom.

No pressure, and no hard sale. You both see these numbers and want in, or you don’t.

Just let me know if you want to capture a slice of this boom.

PS - If you're involved with YTB, sign up for our FREE Newsletter. As a Website Owner or Website Seller, we'll keep you up to date with all the latest news, acquisitions, and developments with YTB.

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Remember those goals we wrote about at the beginning of the year? Just wanted to do a little check up with you on how they’re going.

As January comes to a close next week we’re coming up on the time of year when the fitness clubs start to thin out, McD0nald’s and other fast food service restaurants begin to see an increase in profits, and sales for Nicorette gums and patches drop way down. It’s much more noticeable this time of year because everyone comes into the new year with a bang, only to fade off weeks later and go back to a comfort zone they’re familiar with.

If you’re in the Network Marketing or Direct Sales industry, you see this kind of thing all year long. That’s why I never get too disappointed when someone tells me no, nor do I get too excited when they say yes and sign up. You learn very quickly that talk is cheap.

Those who have a big enough “why” however, have a much better chance to achieve the goals they’ve set out before them. My grandfather for example had two heart attacks and a mild stroke when I was young. After his second heart attack, the doctor told him he’d never be able to more than walk the dog around the block for the rest of his life. He was in his 40′s at the time, and that’s all he needed to hear in order to quit smoking cold turkey and start exercising.

When I was 16, the two of us rode together on a 50 mile bike ride. (And I was the one who struggled.)

He’s 90 this year, and still walks to the grocery store, the doctor – dentist – and various other locations to keep him active.

He had a big why.

I got into this industry for a pretty big why too.

Security.

See, both Ronda and I had been burned far too many times in the corporate world. Four months after our son Brian was born, Ronda was laid off at Bellsouth after 6 years of service. I had been in the golf industry with a very large company who filed bankruptcy. I then moved to wire and cable with a company who was shut down by the Securities and Exchange Commission for fraud. (Cooking the books.) I worked for Gateway for a short time in their stores before they closed them and went into the big box stores. And my last stint in traditional business was a company called Hi-Fi Buys which I got out of when rumors started to surface about bankruptcy. (Which they eventually did.)

I’ve been with YTB for 5 years now – which is longer than all those other companies combined.

What YTB did for me was teach me how to be self sufficient. It’s also given me an incredible amount of self confidence. One of the reasons I’ve stuck with the company even with all the doom and gloom I use to hear about – I have the tools, mindset, and skills today to not only survive – but thrive on my own.

I never would have learned all that if I didn’t have a big enough why.

My peers at the time, the companies I worked for, nor did any schools teach me anything about being in business for myself. It wasn’t until I got around others like Coach, my Directors, and other Network Marketers that I needed to think about a company called “You, Inc.”

“You, Inc.”, has taught me how to look at a problem and come up with a solution to solve that problem. Look at my newsletter – now with thousands of subscribers. All started because I was smart enough to see a solution to a communication problem. I look at the market, realize what it needs, and offer services and products that cater to that market. It’s built trust and stability for me that I just couldn’t get in the corporate world.

All because I had a big enough why.

Even with all the ups and downs that YTB has had over the years – it’s a far better alternative and much more rewarding than working in the corporate rat race.

Find your why and you’ll have the same passion and stability. It won’t necessarily make the road less difficult, but it will give you the extra burst to break through to the other side to realize the rewards of the goals you’ve set.

Opportunity will knock for those who are ready, willing, and have a big enough why.

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I have to admit, ever since 1992, the year Sid Bream slid into home plate to win the NLCS for the Atlanta Braves beating the Pittsburgh Pirates in game 7, I haven’t been much of a baseball fan. It was the same year I moved here to Atlanta from Pittsburgh. I still talk about it and friends here still tell me to get over it.

My response…”I’ll get over that play when you get over the Civil War”. It’s been 144 years since the War ended and I still see signs that the South will rise again.

For the next decade, Brave fans rubbed it in as they went back to the playoffs year after year, while the Pirates never seemed to recover trading away star players like Bream, Bell, Belinda, and Bonds. The Pirates have dwelled in the cellar ever since.

As a sports fan, I can appreciate those who loath the Yankees, even if I never cared one way or another about the team. With their 27th Championship Title now in hand, they’re a team that has dashed the hopes and dreams of multiple millions since 1921. When you beat out other teams about once every three years, you’re bound to upset fans from other teams who desire to be where you are.

If you’re a Yankees fan, you love them. If you’re a fan of any other team in the Majors, you hate them.

While I hadn’t watched a single pitch all season, I did tune into this series once I got back from our cruise. Not necessarily because I was a fan, but because my Steelers had a bye over the weekend. Well…that, and some of my Facebook friends are die hard Yankee and Philly fans who were talking smack. (Which was extremely entertaining to watch!)

You have to love the passion of sports fans. There’s no middle ground when it comes to certain subjects. The emotion it evokes can rival politics, religion, and even Network Marketing!

I have to admit, this series was one of the more entertaining in recent years because of the ebb and flow of the series. Alex Rodriguez is no longer a choker and a loser. The way he raised it up and carried it around, you would have sworn the trophy was light as a feather. Hideki Matsui tied a World Series record with six RBIs and won the Series MVP. (Despite starting only three of six games against the Phillies.)

If nothing else, the Yankees have officially christened their new stadium for the next 88 years to keep the Championships coming.

I love my Steelers and the 6 Lombardi Trophies we have. It’s hard to fathom 27 of them.

I’ll be making a number of phone calls today to congratulate my New York fans, and offer my condolences to my Philly fans. They all did the same for me when Pittsburgh won both the Super Bowl and the Stanley Cup this year, so it’s the right thing to do. For Yankees fans, it’s old hat. For Philly fans…remember…I still haven’t gotten over Sid Bream and the South will rise again. ;-p

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The 1999 Texas Electric Choice Act, which went into full effect in January 2002, changed the electricity and power industry. In 2005 Rob Snyder committed $1.5 million of his own equity and after clearing a few hurdles with the Texas Public Utilities Commission, Stream Energy had a REP license and company to sell energy to its customers. They began switching customers over to their new energy plan with 40,000 customers by June. In August of that same year, Katrina hit, devastating the area and threatened to do the same with this new emerging MLM.

Even after so many hurdles, Stream made it through its first number of years and today is flying high. If you’ve never heard of Stream Energy, they’re a retail electricity and gas provider in Texas and Georgia. Stream is now the 29th largest private company in the Dallas/Fort Worth area based on revenues of more than $800 million in 2008. Stream’s marketing division, Ignite, has fueled Stream’s growth through what the company calls a “multilevel marketing program.”

There they are…those three little words…”multilevel marketing program” also known by three letters: “MLM”. One would think it was four letters based on the reactions of some extremely overzealous critics. Because YTB is also a “multilevel marketing program”, you’re well aware of how it brings out some real nut cases who for whatever reason feel they need to save everyone from themselves. Some of us have mothers who use to be in in charge of protecting us as children. Apparently mom needs help now that we are grown adults as some try to warn us of the danger surrounding Multilevel Marketing. (I actually asked someone last week if they were my mother.)

Attorneys from Houston’s The Clearman Law Firm have announced a federal class action lawsuit filed last week under the Racketeer Influenced Corrupt Organizations Act against Dallas-based Stream Gas & Electric, Ltd., Ignite Holdings, Ltd., their related companies and several affiliated individuals. The press release issued by Clearman looks to be a simple copy and paste from the pages of Wikipedia or Scam.com.

“Some of the individuals at the top of the Stream and Ignite pyramid earn millions of dollar a year, while most of those that are now joining the scheme will likely never recover their investment,” says Scott Clearman of The Clearman Law Firm, lead counsel for the plaintiffs. “Stream promises recruits that they can make vast sums of money, but the fact is that most will lose their money.”

Nothing new there. It’s the same line we’ve heard for years from a select few who are too stupid or too lazy to figure out that companies like Avon, Mary Kay, Tupperware, Fuller Brush, Amway, NuSkin, Primerica, and Pre-Paid Legal have been operating as an MLM for far longer than this myth about running out of people has been pitched. None of the listed companies have hit this invisible bottom few claim to be inevitable.

I absolutely LOVED the response from Rob Snyder that I found which points directly to the ignorance we find surrounding the MLM model.

The fact that the Texas Attorney General’s office has previously confirmed the legitimacy of Stream Energy’s network marketing effort speaks volumes to the veracity of Mr. Clearman’s assertions. Moreover, the further reality that Stream Energy serves as a Provider of Last Resort as requested by the Public Utilities Commission of Texas also attests as to Stream Energy’s standing and repute within the state’s deregulated retail electricity market.

Simply put, the direct selling models used by firms such as Mary Kay and Stream Energy have been repeatedly found to be unquestionably legal. And, unfortunately, it seems these days that any clown with a bow tie can file a lawsuit on behalf of a purported class of injured parties.

We look forward to seeing Mr. Clearman in court.

While I’ve yet fully investigated this situation I suspect there are a few Reps with Ignite who were unsuccessful in obtaining customers in the first couple of weeks. Instead of improving themselves with knowledge, sales skills, or self-confidence, it was easier to find an Attorney who could file a law suit on their behalf so they could play the role of victim.

I actually know a couple of people who are with Ignite and have been asked to become a Rep and/or a customer of the company. While I did take a look, both the program and product didn’t tickle me the way a cruise would. Energy, like phones, cable (or satellite), and internet service are commodities that most everyone uses and I’m sure there is money to be made in all of these areas. Personally, I’ve always gone after things that I have a passion for. (Trust me, it helps in the sales process.) Entrepreneurship however, does solve a problem with a solution. The timing was right back in 2005 for Ignite to capitalize on a market shift after the deregulation of power and many made money with this MLM.

The lawsuit filed in the U.S. District Court for the Southern District of Texas in Houston alleges that Stream and Ignite induced the plaintiffs and others to invest in the “Ignite Services Program” at a cost of $329 and purchase an “Ignite Homesite” web page for a charge of $29 per month. The lawsuit claims that a large portion of the $329 is paid to those higher in the pyramid.

I found another article while researching and invite you to read what it took to start Stream Energy. (Found in the middle of the article in Arial font.) The millions of dollars invested to start and maintain a power company makes $329 and $29 per month literally chump change. We’re not even talking about the monthly overhead and lapse in time between being charged for the power used and when the customer actually pays (if they pay) their bill. But because the company uses “multilevel marketing” with thousands of independent representatives who now have a legitimate power company they can invest in and sell power through, (which in turn generates revenue for the investor), it’s a raw deal.

The way I see it the raw deal here are the idiots who think they need to save you from yourself instead of educating and training you to become self-sufficient. Like I said, I’m not a part of Ignite or Stream Energy, but I would place very good odds that this company’s focus is empowerment (pun intended) not some bogus pitch that you don’t have what it takes.

It will be interesting to see how all this unfolds. But like we’ve seen with YTB over the last year, we know that these types of allegations (and that’s all they are at this point) take time to reveal the truth. At this point, I can’t predict the future for Ignite or Stream. My hope is however, it will serve as a notice to others who can’t get past their own fears and self-imposed limitations that multilevel marketing is not only here to stay, but a legitimate business model.

All the best to Mr. Snyder, the Corporate Heads of the company, the independent representatives of Ignite and the customers of Stream Energy.

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Welcome to the next phase of YTB 2.0.

A year ago YTB announced the “contemplation of a franchise” in a press release issued just before last years convention. Today that “contemplation” moves one step closer to “reality”.

We touched on this with Sunday’s newsletter and wanted impress on you how this phase of YTB 2.0 will change how many perceive our model. By this time you have come across people who have a difficult time understanding and accepting Network Marketing as a legitimate business model. People don’t actually know that the nations oldest Network Marketing Company started as the California Perfume Company back in 1886. (In 1939 they changed their name to Avon.) Mary Kay is another example of a very powerful and stable MLM that not only markets to the same demographic, but was founded 46 years ago in 1963. Neither company has run out of woman to recruit, while basically limiting both companies to half the world’s population. (There may however be a few males mixed in with either company.)

Yet there are those that fear that someone will be crushed by a huge pyramid when there is no one left.

The suit filed by California was a perfect example of the ignorance our society has surrounding MLM Models. Without verifying, without even looking at our two models, the “Description of the Action” in the settlement stated “Defendants’ marketing scheme effectively requires participants to purchase a website from Defendants and pay monthly fees for the opportunity to recruit others”.

You know that’s not true; we know that’s not true. (Not to mention illegal.) The fact remains however, that because California said so, a portion of society will take this as fact instead of verifying if a statement has value.

Even now, with California behind us, with YTB still standing, still sending out checks, still winning awards, still growing as a travel company, there are those that still allow a tiny portion of society to dictate what they think and what they believe.

If you’re reading this right now you have endured a smear campaign of ignorance and fear mongering that included false claims of a gigantic pyramid scheme which both pro and con believed would finish the company. We want to congratulate you for holding on to your dreams, your vision, and your beliefs. Nobody should have the power to take that away from you, and we know many have tried.

It’s time to raise the bar. It’s time to look for better quality, better intelligence, and better business minds.

We now have a tool in place that can turn the tables, promote professionalism, character, and strength and it starts with you.

Moving forward, all potential California participants are required to wait 14 days before they are able to purchase a YTB Travel Store, or become an Associate who sells Travel Stores. So what does the 14 Day cooling off period have to do with Franchises? We’re glad you asked. (And even if you didn’t we’re going to tell you anyway.)

During this time, potential participants will be given all the facts and figures concerning the purchase of a franchise. In the settlement agreement which was filed with the courts the Description of the Action it states:

“Defendants have operated an on-line travel agency franchise without having registered as a franchise with the California Department of Corporations, in violation of California Corporations Code Section 31005 et seq.;”

We didn’t realize that we bought an on-line travel agency franchise until this was documented in the settlement. This is however a claim (Description of the Action) documented in the settlement filed with the courts.

We found the following reference in Franchising for Dummies by Michael Steid, and Dave Thomas. We’re NOT using this reference because we consider you a dummy, but because of its ability to describe franchising in a clear concise manor that we believe everyone will understand.

“Included in the regulations governing the sale of franchises is a cooling-off period called the ten-day rule. Franchisors are required to give their prospects a copy of the UFOC the first time they have a “personal” face-to-face meeting to discuss the purchase of the franchise, although most franchisors will provide the UFOC much earlier in the course of their discussion with a prospect. Franchisors must wait a minimum of ten business days after giving a prospect the UFOC before allowing the franchisee to sign the franchise agreement or pay any money to the franchisor. The purpose of the ten-day rule is to give you time to think about your decision.”

Please note that the 10 day rule requires 10 business days to expire. During the course of 10 business days you will have two weekends during that time for a total period of 14 days. If you would like to describe this as “10 business days” instead of “14 days”, you are welcome to do so, just as long as the word “business days” is made clear not to include Saturday or Sunday. (Six of one; a half dozen of the other.)

As we moved forward, the Settlement made with California also states:

8. Registration as a Franchise

No later than 30 days from the entry of Judgment, Defendants shall see the approval of the California Department of Corporations (DOC) and shall make their best efforts to obtain approval from the DOC to sell franchises. Any additional conditions or restrictions that my be required or imposed by the DOC for Defendants’ operation of a franchise shall also be required of or imposed on Defendants as part of this Judgment. If the DOC grants its approval for Defendants to sell franchises in California, Defendants shall begin offer such franchises for sale no later than 90 days from the date of the DOC approval. Neither the decision by the DOC regarding Defendants’ application to sell franchises in California, not the timing of that decision shall affect Defendants’ obligation to comply with any of the previsions of this Judgment.

There are 14 States that require Franchise Disclosures which include California, Hawaii, Illinois, Indiana, Maryland, Minnesota, New York, North Dakota, Oregon, Rhode Island, South Dakota, Virginia, Washington, and Wisconsin. Because of the one time expense of creating such materials, and our belief that a franchise model will increase retention because of it’s perceived value, YTB is moving forward with a franchise model both nationally and internationally.

This will take some time, and we do not know the exact date of the National completion at this time. However, once complete, YTB will be the largest franchise in history.

Some of you may be able to remember the 1984 Presidential Election between Walter Mondale and then sitting President Ronald Reagan. During the course of the debates that led up to the election, Mondale began to make Reagan’s advanced age an issue. President Reagan was the oldest President in history, and some of his staff commented that he was tired after the first debate with Mondale. In their second televised 90-minute debate in Kansas City, Reagan and Mondale debated on international policy and national defense.

Again the issue of age came up during the debate.

Reagan in his best awe shucks tone said, “I want you to know that also I will not make age an issue of this campaign. I am not going to exploit, for political purposes, my opponent’s youth and inexperience.“

Many didn’t like Ronald Reagan. (And you may be one of them.) Ronald Reagan was however a master in reframing and turning the tables on his opponents both within the political arena and around the world. Successful people and businesses turn apparent weakness into strength. They change history, and they change lives. We see California’s weakness and have now turned it into a strength moving forward.

Will everyone see it? Absolutely not. We were right on mark with the resurgence of activity and excuses on the forums, boards and blogs. Some still want to take your dreams and the power we talked about earlier. Some will still insist that YTB is nothing more than a “pyramid scheme”. Some will still laugh at you. If you want to give them that power, that’s entirely up to you. Why anyone would be willing to let others control and dictate what you think and how you feel is a completely foreign concept to us. Especially in a country such as ours during a weekend when we celebrate our Independence.

Remember, we need to raise the bar, not lower it. We joined YTB to pursue dreams not crush them. In the course of pursuing our dreams of owning a Home Based Business we bought into an MLM. What we’re going to end up with is a franchise.

The way we see it Scott was right…we’re bigger – stronger – superior in every way.

Who knew?

PS - If you're involved with YTB, sign up for our FREE Newsletter. As a Website Owner or Website Seller, we'll keep you up to date with all the latest news, acquisitions, and developments with YTB.

PPS - Subscribe to the Just Picture It Now RSS feed, (including e-mail) for all the latest posts and updates found right here!

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