Say Hello to ZamTek
Back from our family vacation – but a little smaller in size. We got about half way home and realized that we forgot the kids! ;-P
Actually, they’re on a “Grand Adventure” this week which is reserved for Grandparents and Grand kids. It’s something my parents have done since my sisters kids were growing up and it’s something everyone (including Ronda and I if you know what I mean) look forward to.
That being said, I’ll be easing back into the articles – at least for this week. There are a couple of projects around the house that need to be taken care of and with the kids being gone and feeling well rested and relaxed this is the perfect week to get most of them done.
While I was off vacationing and enjoying myself however, the Home Office appeared to be rather busy setting up a whole new category of products for everyone to promote.
ZamTek is a new technology category for things like Digital Voice & Video Phone Service – Wireless Telephone Services & Accessories from all the major carriers – Satellite Television from DirecTV or Dish Network – Super Fast Internet Solutions – and Home Security are all now partnered with ZamZuu.
Brings back memories of my security and home automation days.
I’ve always liked this category of product – I am a technology geek at heart. For the record, back in the day, there were some riffs in this industry too about “service” and “professionalism” when putting technology systems together like this. While I saw some get upset that online companies were selling security and satellite systems to end users without the “professional installation” – it actually helped business.
When someone got in over their head and needed help – they called in the pros. When a “professional” showed up that was trained and qualified it was very easy to win their business because they took the pain away and solved their problems. Much of the grunt work was already done, and it was a simple matter of trouble shooting which paid just as well (sometimes even more) than if they got the job in the first place.
One of my favorites was the guy who bought a complete home theater system thinking he could do it himself. All the equipment was already purchased but he didn’t have a clue how to connect it all together. A “service call” to help out the poor guy was nothing but pure profit. Hourly rates paid far more than the wage paid for the technician.
After the pain was taken away and the problem was solved – what do you think happened the next time he needed an upgrade or a new gadget – who do you think he called?
Referrals where also a huge perk when turning a client’s nightmare into a dream come true. The level of respect and ability to install the system from the very beginning always increased margins and profitability soared through the roof.
What we’ve seen in the travel industry the last few years and the bizarre behavior by that category of “professionals” shows me a real lack of creativity or a willingness to cease opportunity. Instead of enhancing their profession, they’ve defiled their own industry with the way they think and act. Too selfish and bitter to consider that they’re only damaging their own reputation.
I don’t know about you but I don’t care how good some of these travel agents are – the fact that they treat other human beings the way they do pushes more people away than it attracts.
Another lesson learned from technology industry is that manufacturer’s look for vehicles to move their product off their shelves and into the hands of paying consumers. While those who work in the travel industry and technology industry may have misgivings about who was authorized to sell either a satellite system or a hotel room – the objective for business is to get it into the hands of consumers.
What makes ZamZuu (or Network Marketing) so attractive to business is the massive ROI by putting these products into the hands of thousands of Independent Representatives to sell by word of mouth. Any business that “hires” a MLM doesn’t pay a dime to that MLM until a product has actually been sold.
It’s the most attractive and profitable distribution model available – period.
Because there are so many “representatives” selling these products the leverage creates better commissions to the field – while still keeping margins high for the manufacturer because there are no advertising costs. It’s a win – win for both manufacture and representative.
I can’t imagine the cost and time it would take to ramp up all these categories and product models. Travel, online shopping, and now technology products – all under one roof for what? $250 to start and $50 a month. You couldn’t get started for any less than that or start selling any quicker than what YTB and ZamZuu has created. It’s a complete turnkey opportunity that puts anyone who wants to make additional income a breeze.
Now if they could just figure out a way to have customers and clients flock to these new websites without promoting it or opening up your mouth.
That I’m sorry to say hasn’t changed in business. You still have to market and promote when it comes to selling these products – customers don’t just appear out of thin air. Marketing can only be considered marketing or promotion when someone actually knows about it. If you don’t do it – somebody else will and they’ll get the sale instead of you.
It doesn’t have to be hard or difficult. It could be as easy as writing an article just like this and telling people that ZamTek is now available through ZamZuu.
Just the name ZamZuu or ZamTek right now could be odd enough for someone to actually take a look at what the heck it is!
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Doug & Ronda Bauknight AKA: TravelPro Travel Agent / Networker Phone: 678.458.5812 |
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