YTB’s Journey From “A”isle 19 to “Z”amZuu
When YTB launched its partnership with Aisle 19 last January, I don’t think anyone had any idea the impact it would have on our company. As the opportunity began to take shape and expand, like our travel side, it took on a life of its own.
I really can’t pinpoint exactly what it was about this offering that made it catch on fire the way it did. It could have been any number of things honestly – but whatever “it” was, it gave our field some exciting new products to promote and key retailers to talk about.
I remember sitting at a Red Carpet early last summer when news of shopYTB started to spread and how the company was going to rebuild the product from the ground up. A woman turned to someone else at the table during the announcements and said “This Company just keeps on coming up with more and more ways for us to make money.”
Truth is – she’s right.
As we come full circle a year later – what started out as a “partnership” with Aisle 19 has transformed into a full-fledged opportunity that YTB has not only rebuilt from the ground up, but now has a new name for.
Welcome to ZamZuu.
During the 2009 Convention, YTB launched shopYTB as its first shot at an on-line e-commerce site. With the launch – the company partnered with an insurance product, offering clients an opportunity to get a price comparison on any number of insurance products. In return for getting someone to look at their insurance costs, site owners were offered a referral fee.
Not only did the program exceed everyone’s expectations producing quality leads for the Insurance and Financial Services provider, but it created additional revenue for the field in the form of referral fees that YTB was only too happy to pay out.
Since that time, there have been a number of “hot products” that the field has latched onto. The beneficiary companies are not only more than happy to pay higher commissions but see this marketing model as a much smarter way to do business.
Why?
Guys…these companies don’t spend a dime until the product has actually been sold - that’s why! It’s a no risk proposition for the company and a great source for getting the word out about a brand new product or concept. They could pay multiple millions on an advertising campaign and roll the dice on return sales – or partner with a sales force like YTB and only pay out what is actually sold.
As a business – which do you think looks more attractive?
Likewise, the shopYTB concept has been so successful for the field, YTB has just launched their own opportunity exclusively for this type of e-commerce. After a year of testing and working with this type of offering, it’s proven to be of value to consumers and Field Representatives alike.
YTB International will always have YTB Travel Network for those with a real passion for selling travel. From what I hear, the trainings and higher commission splits are taking hold for those who take advantage of it. (Ourselves included.)
But now – in addition to selling Travel Websites at $449.95 YTB has a new E-Commerce product that sells for $249.95.
Travel will be included with the new e-commerce sites – but with limitations. A fixed commission split of 60% on travel products, no training required (or offered), no ability to book directly or group offerings – and no type of travel industry credentials to speak of. However, the new E-commerce sites will have a stronger emphasis on retail products such as Best Buy, Macy’s, Home Depot, and the like to offer consumers cash back on their shopping experience.
The good news for those of us who already own Travel Stores, the e-Commerce sites is included on a separate site for an additional revenue stream.
Likewise, if you want both higher commission splits and training, and an e-commerce site, it comes with the $449.95 package. Just like YTB Flowers, YTB Romance, YTB Outdoors, and YTB Golf – it’s a complete package.
I have to hand it to YTB – they do keep coming up with more and more ways to make money. I’m seeing all kinds of research that on-line shopping is really starting to take hold and another market shift that YTB is ahead of the game on. No, we didn’t create on-line shopping, but we certainly figured out a way to hand over an opportunity to the average person to make money off of it.
By the way, all the details are out in our Newsletter. A couple of PDF’s with a complete listing of all the features – advantages – and benefits for selling this new product. It also includes some very nice compensation enhancements, and a much more attractive bonus structure. (YTB handed out some of those new bonuses tonight for those that qualified. What a surprise THAT was!)
If you’re not signed up on the Newsletter, get yourself on it before Sunday, we’ll have a complete recap then as well.
PS - If you're involved with YTB, sign up for our FREE Newsletter. As a Website Owner or Website Seller, we'll keep you up to date with all the latest news, acquisitions, and developments with YTB.
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Doug & Ronda Bauknight AKA: TravelPro Travel Agent / Networker Phone: 678.458.5812 |
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Tags: Affiliate Marketing, Home Based Business, YTB International, YTB News, ZamZuu













January 11th, 2010 at 9:50 pm
Another opportunity to sell! Yahoo! Half the price of the Travel Agent Sites and e-commerce with Best Buy, Macy’s, Wal-Mart, and Home Depot to boot.
January 11th, 2010 at 9:59 pm
So much for YTB changing its name huh? LOL!
January 11th, 2010 at 11:14 pm
Doug,
Do you see this ZamZuu move the next logical step in our Travel Agency Franchises? I’ve heard the YTB will never get out of MLM and now they have ZamZuu as an MLM with both e-commerce and travel.
This clears the way to do what they need to in order to complete the Travel Agency Franchise model.
Have you heard when that’s coming out?
January 12th, 2010 at 7:42 am
Dale –
;-P
Destinations –
WHAT are you talking about?
Deals -
I’m right there with you. MLM works and now that we’ve taken out the vendor contact and the credentials we can sell this as an MLM. A simple point and click.
YTB Travel will upgrade as a stand alone Franchise Model – appeasing the Travel Agent community with all the training, certifications, and other phobias about what can and can not be done.
It’s the best of both worlds as far as I can tell.
Word I have is March 31. (But don’t hold me to that – it only stands out because it’s the last day of the quarter and the day before April Fools day.)
January 12th, 2010 at 3:46 pm
That’s PERFECT! I’ve worked really hard in getting trained and upgrading my commission contract.
I really like this separation. It’s a lot like what we did with YTB Marketing and YTB Travel. Zamzuu is just another division.
January 12th, 2010 at 5:04 pm
I’m with you about the trainings and commission split. I’ve worked hard for my 75% split, credentials, and “Travel Agent” title.
It’s not that I don’t like the ZamZuu e-commerce idea – but I got in YTB for travel and like the way THAT is shaping up.
January 24th, 2010 at 11:18 am
[...] YTB’s Journey From “A”isle 19 to “Z”amZuu | Just Picture It Now. [...]
February 5th, 2010 at 7:02 am
[...] the field of some 300 $1000 Quick Start Bonuses will be in mailboxes across the country today. The ZamZuu e-commerce platform announced at the Coach’s Birthday Bash in early January has provided a much needed stimulus package for the field. When the field is [...]