Blown Away…
Friday, December 5th, 2008It’s hard to believe my new home here on JustPictureItNow has been live for one month. I have to steel a line from my Director Tim Dominey when he looks at something that surprises him, “Goodnight!” Not because of what’s been written, but because how this new format and home has exceeded every expectation I had about the power of a Blog.
I’ve told you before about the definition of F-E-A-R, which is nothing more than False Evidence Appearing Real, and my fear at the time was that I would loose my initial readership, basically having to start from scratch building all new links and search engine results so people could find me.
I was wro…
I was wwwr…
I was wrrrrrrrr…. BLASTED WORD!
How ‘bout, “I was merely mistaken”.
If you would have told me last month that I would have had this type of traction this early in this move, I would have told you that you were nuts. I’ve been blogging for a long time, and I watch and read other blogs and track their growth and popularity. I track how much traffic they’re able to get, how they rank on search engines, and who’s talking about them.
Many site owners like to use Alexa to see how well their sites are doing. For those that don’t know anything about Alexa, the easiest way to compare them is Nielson ratings. If you take a look at the Alexa report for this site, you’ll see that it climbed to a spot of 1.2 million, up some 7 million spots in the last three months. (Truth be told, thats in the last month.) I realize that there are some that like to claim they are doing as well, or as relevant as this blog, however this same report shows a decline of nearly 1 million spots to around 2 million in the same 3 month period.
Another report I like to look at is traffic value from SEMrush. I was shocked to see how quickly this site ranked after only a months time. If you compare that with No Mix, it clearly shows a vast difference in organic search engine rankings and value.
So why the vast contrast?
I have to send out a HUGE thank you to many of the loyal readers of the previous blog and my newsletter for getting the word out and putting your own links pointing to my new home. Within days I saw referral links from quite a few readers with a post or comment that I had moved. To have so many of you do this without even asking tells me that you believe that what I have has value.
The newsletter subscriptions also helped during this time. I have several Directors now pointing to my newsletter signup page telling their teams to subscribe. I didn’t host the signup page on Blogger, but do now on JustPicutreItNow. That combined with a 200% to 600% open rate from people forwarding my newsletter to other RTA’s in the company creates a considerable amount of traffic. The average number of monthly subscriptions more than doubled in the month of November.
Lastly, WordPress is simply a more powerful blog format. What was totally unexpected for me was how search engines not only found what I transferred over, but indexed the three years of posts within a matter of days. (I thought it was going to take MONTHS!) A big key in all this was how WordPress was able to transfer everything over, including categories with a simple click, making it very easy for the crawlers, spiders and bots to find and then index year’s worth of content.
So how do YOU keep this new home growing with all of the links to third party documentation that helps verify the truth instead of spin and hype about our fine company? Use the “Share / Save” button at the bottom of every post. With Social Bookmarking as the new way to link and share information, it’s a breeze to link important and relevant content you find here for prospects, clients, and other RTA’s to get accurate and relevant information about the travel industry and our company.
Thanks for making this such an easy and quick transition. I’m completely blown away over how quickly this happened, and I’m thrilled over this realization. It’s an honor and pleasure to be considered a relevant source in this vast and expansive format we call the World Wide Web.
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Doug & Ronda Bauknight AKA: TravelPro Travel Agent / Networker Phone: 678.458.5812 |
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