I read somewhere that someone was a little frustrated over the hiring of James Tackett as YTB’s Chief Marketing Officer. The premise as it’s always been with the analyst who always has an opinion on just about…sorry, make that every move YTB makes is none other than “lack of experience”.

There’s a new twist huh?

Being highly visual and auditory in my kinesthetic learning I’ve always enjoyed quality production work. Being introduced to James work during the 2007 National Convention, I knew instantly that our company would have been wise to cultivate its relationship with what was then Video Plus. All the big dogs in the industry use them and they certainly add a level of professionalism in the Direct Sales Industry you don’t find anywhere else. To attract talent from the Video Plus pool to work full time with our company speaks volumes about what he thinks about the direction of our company.

After seeing what James has just rolled out, maybe the self proclaimed analyst should have held off just a bit to see what our Marketing Officer could produce for our company before he lodged yet another foot the increasingly overweening mouth of his. (It never ceases to amaze me how he does this, poor guy!)

YTB has two new PowerPoint presentations to market; one for our Travel Company selling travel, and a second for those who would like to market the Travel Company. DVD’s of this presentation can be acquired by the end of the week. The look and feel of these two presentations are dead on mark both visually and in content. When I saw them, I had to e-mail James that I wanted to kiss him.

Although he declined the kiss, he was very appreciative of my gratitude.

What’s most impressive about all this is how he actually took the time to listen to those of us out in the field, industry leaders, and key studies to implemented stats and experiences that were “must haves” due to the current conditions of YTB and the industry as a whole. You may notice a key phrase “If you had more time and more money”, and you may also notice key industry stats from a group called PhoCusWright during the presentation.

And yes, the current state of our critics.

While the PowerPoint and DVD doesn’t really drive this home the way our flash presentation does, I find it fitting that we are telling it like it is on the very medium they are, over the internet.

Ours message however, happens to have a lot more class.

You can now enjoy a brand new flash presentation on your own Marketing site. (Found under the blue “View the Company Presentation” button.) Pay particular attention at around the 1:30 mark and again around the 5:00 mark and enjoy.

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Doug & Ronda Bauknight AKA: TravelPro Travel Agent / Networker Phone: 678.458.5812

Book Your Travel & Vacations With

TSO #588629

Tags: Direct Selling Association, James Tackett, Network Marketing, Video Plus

This entry was posted on Thursday, October 23rd, 2008 at 5:45 am and is filed under Direct Selling Association, DSA, Home Based Business, James Tackett, Network Marketing, On-Line Marketing. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.